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Security report for emarsys.com

SAP Emarsys · Technology · N/a

Low risk. 3 critical or high findings in Security headers and GDPR outside view.

Security score

81/100

Risk levelLow

0–100, higher is better. How it is calculated

SAP Emarsys is a leading enterprise-level provider of AI-powered omnichannel customer engagement and marketing automation solutions. Positioned as a leader in the personalization and marketing platform space, it offers a comprehensive suite of services including AI marketing, personalization, customer data management, and loyalty programs. The company operates under the SAP umbrella, leveraging strong brand recognition and a global partner ecosystem. Technically, the website is built on WordPress with extensive use of marketing and analytics tools such as Marketo, Google Tag Manager, and Drift, indicating a mature digital marketing infrastructure. However, the website currently lacks a valid SSL certificate and modern TLS support, which is a critical security gap. The security posture is further strengthened by a strict DMARC policy and SPF records, but there is room for improvement in HTTPS enforcement and security headers. Overall, SAP Emarsys demonstrates a high level of professionalism, content quality, and compliance with privacy regulations, making it a trusted platform for marketers worldwide.

Scanned

This is an earlier scan of emarsys.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
43/ 100 · High
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching emarsys.com

This scan found 15 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
100
Security headers
75
Email security
82
DNS health
85
Network security
100
GDPR outside view
43
Average
81

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

SAP Emarsys targets marketers and enterprises seeking to enhance customer engagement through AI-driven personalization and omnichannel marketing. Its business model is SaaS-based, focusing on delivering measurable business outcomes via AI-powered marketing automation. The company holds a strong market position as evidenced by Gartner and IDC recognitions. Its partnership with SAP and integration capabilities with various technology partners enhance its competitive advantage. The website content and structure reflect a strategic focus on industries such as retail, e-commerce, and consumer products. The presence of multiple language versions and extensive resource libraries indicates a global reach and commitment to customer education. The company’s marketing ecosystem is robust, utilizing advanced tracking, analytics, and consent management tools to optimize user engagement and compliance.

Security posture

The security maturity of SAP Emarsys is mixed. While the domain employs a strict DMARC policy with a reject action and comprehensive SPF records including multiple trusted services, the absence of a valid SSL certificate and lack of TLS protocol support on the main website is a significant vulnerability that exposes users to potential data interception and undermines trust. The website does not implement HSTS, OCSP stapling, or security headers, which are best practices for modern web security. DNSSEC is not enabled, which could expose DNS queries to spoofing attacks. Incident response contact is available via abuse-report@emarsys.com, indicating some level of readiness. Overall, the security posture requires urgent improvements in transport layer security and HTTP security headers to align with enterprise standards and regulatory compliance.

Recommendations

  1. Immediately install and maintain a valid SSL/TLS certificate supporting TLS 1.2 and TLS 1.3 protocols.
  2. Enable HTTP Strict Transport Security (HSTS) with includeSubDomains and preload directives.
  3. Implement OCSP stapling to improve certificate revocation checks and reduce latency.
  4. Enable DNSSEC to protect DNS integrity and prevent spoofing.
  5. Add security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
  6. Regularly audit third-party scripts and dependencies to minimize attack surface.
  7. Maintain and publish a security policy and vulnerability disclosure program.
  8. Enhance transparency around data retention policies and privacy compliance.
Technical notes

Notes

The website infrastructure is based on WordPress CMS with extensive use of JavaScript libraries and third-party marketing and analytics tools including Marketo, Wistia, Google Tag Manager, OneTrust, Drift, and Dreamdata. The DNS is managed via DNS Made Easy with Cloudflare IP addresses indicating CDN usage. Performance is currently slow with a large page size (~1.8MB) and high resource count (180), which could impact user experience. Mobile optimization and accessibility are good, supported by responsive design and ARIA attributes. SEO is excellent with comprehensive metadata, Open Graph tags, and JSON-LD structured data. The technical stack is modern but requires security upgrades, especially in SSL/TLS configuration and HTTP security headers, to reduce risk and improve trust.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 75/100Medium29 findingsView report
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