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Security report for demandbase.com

Demandbase · Technology · United States

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

71/100

Risk levelMedium

0–100, higher is better. How it is calculated

Demandbase is a leading enterprise SaaS company specializing in account-based marketing (ABM) platforms designed to optimize B2B sales and marketing strategies. Their platform integrates sales intelligence, advertising, and data services to provide a unified go-to-market solution for B2B organizations. The company targets sales and marketing professionals seeking to enhance their account targeting and engagement capabilities. The website reflects a mature digital presence with professional branding and comprehensive content tailored to their audience. Technically, the website is built on WordPress CMS and leverages modern marketing and analytics technologies including Google Tag Manager, Marketo, Ketch for privacy management, and Visual Website Optimizer for A/B testing and optimization. The site is mobile-optimized and SEO-friendly, with structured data and social media integration enhancing discoverability and user engagement. From a security perspective, the site enforces HTTPS with strong SSL configuration and implements key security headers such as CSP and HSTS. However, there is no publicly available security policy or incident response contact information, and the WHOIS data for the domain is missing or unavailable, which is unusual for an enterprise site and slightly reduces trustworthiness. Privacy and cookie policies are comprehensive and GDPR compliant, indicating a strong privacy posture. Overall, Demandbase's website demonstrates a high level of professionalism, technical maturity, and marketing sophistication. The main risk area is the lack of domain registration transparency and absence of explicit security policy disclosures. Addressing these gaps would enhance trust and security posture further.

Scanned

This is an earlier scan of demandbase.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
73/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching demandbase.com

This scan found 20 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
57
Security headers
25
Email security
85
DNS health
85
Network security
100
GDPR outside view
73
Average
71

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention demandbase.com, from OffSeq Breach.

Total records
193
Employees
1
Customers
135
Third parties
57
Weak passwords
4%

Latest record dated 2025-04-14 · 9 subdomains affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for demandbase.com.

Select it in the checkout above.

Masked preview

  • –auth.demandbase.com2025-04-14

Breach keeps ingesting new leaks, so these numbers can grow between scans.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Demandbase operates in the technology sector, focusing on B2B marketing automation and sales intelligence. Their ABM platform is positioned as a market leader, offering integrated solutions that unify sales and marketing efforts. The business model is SaaS-based, generating revenue through subscriptions to their platform and related services. The company targets enterprise clients with complex sales cycles. Demandbase maintains partnerships with marketing technology providers such as Marketo and PathFactory, enhancing their ecosystem. The website content and marketing tools indicate a mature, enterprise-grade operation with a focus on growth and customer engagement.

Security posture

The website exhibits a good security posture with enforced HTTPS, strong SSL/TLS configuration, and implementation of security headers including Content-Security-Policy, HSTS, X-Frame-Options, and Referrer-Policy. There is no evidence of exposed sensitive data or vulnerable libraries in the HTML content. However, the absence of a published security policy, incident response contacts, or vulnerability disclosure program limits transparency. The WHOIS data is missing, which is a concern for domain legitimacy verification. Privacy compliance is strong with GDPR-aligned policies and consent mechanisms. Overall, the security maturity is good but could be improved by publishing explicit security governance documents and incident response information.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and controls.
  2. Provide clear incident response contact information, including security@ or abuse@ email addresses.
  3. Implement and publish a vulnerability disclosure or security.txt file to encourage responsible reporting.
  4. Enhance website accessibility features to improve compliance and user experience.
  5. Regularly audit and update third-party scripts and marketing tools to mitigate potential vulnerabilities.

Contact details published on the site

Addresses
Legal name
Demandbase, Inc.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Demandbase
Description
Elevate your B2B go-to-market strategy with Demandbase's ABM platform, uniting sales and marketing for optimized growth.
Key services
Account-Based Marketing Platform, Sales Intelligence, Advertising Solutions, Data Services
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress CMS, jQuery, Google Tag Manager, Marketo Forms, Visual Website Optimizer (VWO), Ketch (data privacy management), PathFactory, Yoast SEO
Platforms
Web
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Use of CSP
  • Use of HSTS
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Analytics (via GTM), Visual Website Optimizer
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Marketo Munchkin, Visual Website Optimizer
Marketing tools
Marketo, PathFactory, Ketch, VWO
Transparency
good

Site quality

Design
excellent
User experience
good
Content relevance
excellent
Navigation
good
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a professional B2B SaaS platform for account-based marketing
  2. Content is rich and well structured with SEO and social media integration
  3. Uses multiple marketing and analytics tools for user tracking and optimization
  4. No signs of adult or questionable content
  5. WHOIS data is missing or domain not found in WHOIS, which is unusual
  6. No explicit security policy or incident response contact found
  7. Privacy and cookie policies are present and comprehensive
  8. Contact information is available including forms, emails, and phone numbers
Technical notes

Notes

The website is built on WordPress CMS with a modern tech stack including jQuery, Google Tag Manager, Marketo forms, Ketch for privacy management, and Visual Website Optimizer for A/B testing. The site uses structured data (JSON-LD) for SEO and social media integration. Performance is moderate with asynchronous loading of scripts and preconnect hints. Mobile optimization is good with responsive design elements. Accessibility is basic but could be improved. The site uses multiple marketing and analytics tools, indicating a mature digital marketing infrastructure. No critical technical debt or outdated technologies were detected, but continuous monitoring of third-party dependencies is recommended.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 78/100 +7Low21 findingsView report
  2. 71/100 +3Medium24 findingsView report
  3. 68/100Medium22 findingsView report
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