Visibility is a well-established digital marketing agency founded in 2012, headquartered in Bratislava, Slovakia. The company offers a comprehensive suite of marketing services including SEO, PPC, social media marketing, web development, branding, and training. It holds a reputable market position as a Google Premier Partner and demonstrates a strong commitment to client education and corporate values. The website is professionally designed, content-rich, and targets businesses seeking effective digital marketing solutions. Technically, the site is built on WordPress with WooCommerce integration, leveraging modern technologies such as Google Tag Manager, Matomo Analytics, and Cookiebot for privacy compliance. Hosting is provided by Websupport.sk, a known Slovak hosting provider. Security posture is good with HTTPS enforced and cookie consent mechanisms in place, though improvements can be made by enabling DNSSEC and publishing explicit security policies. Overall, the site is trustworthy, compliant with GDPR, and provides clear contact information and social media presence.
Scanned ·
NIS2 and GDPR posture
GDPR outside view
100/ 100 · Low
Checks completed
7of 7
NIS2 Art. 21(2)
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
5 findings rated critical or high. Fix these first.
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing Strict-Transport-Security header
Forces HTTPS connections
What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"
This scan found 18 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
Daily monitoring
Recommended
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TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
Email alerts on material changes and an exportable JSON history of every change.
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Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
85
Security headers
15
Email security
85
DNS health
60
Network security
100
GDPR outside view
100
Average
74
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention visibility-digital.com, from OffSeq Breach.
No leaked records found
Breach holds no records for visibility-digital.com right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The company operates in the technology sector focusing on digital marketing services. Its business model is service-oriented, targeting SMEs and larger enterprises requiring marketing strategy and execution. The presence of case studies and testimonials indicates a client-centric approach and a focus on measurable results. The Google Premier Partner certification enhances its credibility and competitive advantage. The company maintains active engagement on multiple social media platforms, supporting brand visibility and customer interaction. The domain age and WHOIS data align with the company's claimed history, reinforcing legitimacy. No parent or subsidiary companies were identified, suggesting an independent operation. The company’s growth is supported by diversified service offerings and educational initiatives.
Security posture
Visibility demonstrates a mature security posture with HTTPS enabled and cookie consent implemented via Cookiebot, allowing granular user control over cookie categories. The use of Google reCAPTCHA helps mitigate automated abuse. However, the absence of DNSSEC and lack of explicit security headers such as Content-Security-Policy and X-Frame-Options represent areas for enhancement. No incident response or vulnerability disclosure information is published, which could be improved to increase transparency and readiness. No exposed sensitive data or vulnerable libraries were detected in the HTML content. Overall, the security measures are adequate for a marketing agency but could benefit from formalized policies and additional technical controls.
Recommendations
Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
Publish a security.txt file and incident response contact information to facilitate vulnerability reporting.
Implement additional HTTP security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
Regularly audit and update third-party scripts and plugins to mitigate vulnerabilities.
Enhance accessibility features and provide a terms of service page to improve compliance and user trust.
Automated reading of the public site. Ratings are indicative.
Business
Company
Visibility
Description
Experts in online marketing with a mission focused on education, corporate values, and culture reflection. Digital marketing agency offering a broad range of marketing services.
Key services
SEO, PPC, Social Media Marketing, Web Development, Copywriting, Graphic Design, Branding, Marketing Training, Email Marketing, Marketing Strategy
Content quality
good
Branding
consistent
Technology
Stack
jQuery, Google Tag Manager, Matomo Analytics, Cookiebot, Google reCAPTCHA
Frameworks
WordPress
Platforms
WooCommerce
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good
Security
Observed score
75/100
Good practices seen
HTTPS enabled
Cookie consent with granular controls
Google reCAPTCHA for bot protection
No exposed sensitive data in HTML
Analytics and tracking
Services
Google Analytics, Matomo
Tracking level
moderate
Privacy practices
good
Advertising
Tracking pixels
Google Analytics (via GTM), Matomo Analytics
Marketing tools
Cookiebot
Transparency
good
Site quality
Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high
Key observations
Website is professionally designed and content-rich
Strong cookie consent and privacy compliance mechanisms
No visible security or phishing issues
Active social media presence with official company accounts
WHOIS data supports legitimacy and business age
No terms of service page detected
No explicit security policy or incident response info published
Technical notes
Notes
The website is built on WordPress CMS with WooCommerce for e-commerce capabilities, using jQuery and several JavaScript libraries for UI and analytics. Google Tag Manager and Matomo provide analytics and tracking, while Cookiebot manages cookie consent. Hosting is via Websupport.sk, indicated by the nameservers. The site is mobile-optimized and SEO-friendly with proper meta tags and structured data in JSON-LD format. Performance is moderate, with potential improvements in loading speed and accessibility. The technical stack is modern and appropriate for a digital marketing agency, though some security headers and DNS security features are missing.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
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