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Security report for retailrocket.it

Retail Rocket · Technology · Italy

Medium risk. 3 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

75/100

Risk levelMedium

0–100, higher is better. How it is calculated

Retail Rocket is a technology company specializing in retention management platforms designed to help businesses increase customer loyalty, lifetime value, and repeat purchases through advanced data segmentation, AI personalization, and cross-channel marketing campaigns. The company serves a global client base with over 1000 customers and operates multiple subsidiaries in Europe and Latin America. Their platform integrates data warehousing, AI-driven personalization engines, campaign management, and customer intelligence to provide a comprehensive marketing solution. Technically, the website is built on WordPress with modern SEO and tracking tools, demonstrating a mature digital infrastructure. Security posture is strong with HTTPS, DNSSEC, and cookie consent mechanisms, although explicit security policies and incident response details are not publicly available. Overall, the website and business present a professional, trustworthy, and well-established presence in the technology and retail marketing sectors.

Scanned

NIS2 and GDPR posture

GDPR outside view
80/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching retailrocket.it

This scan found 20 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
67
Security headers
65
Email security
70
DNS health
65
Network security
100
GDPR outside view
80
Average
75

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention retailrocket.it, from OffSeq Breach.

No leaked records found

Breach holds no records for retailrocket.it right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.

Monitor on Breach (opens in a new tab)

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Retail Rocket holds a strong market position as a B2B SaaS provider focused on customer retention and marketing automation. Their competitive advantage lies in combining big data analytics with AI personalization to deliver tailored marketing campaigns. The business model targets medium to large enterprises with significant customer bases, particularly in sectors like electronics, banking, insurance, FoodTech, SaaS, and EdTech. Revenue streams likely include subscription fees for modular platform components. The company maintains a broad partnership ecosystem with localized sites for various countries, enhancing market reach. Growth indicators include documented case studies showing significant revenue uplifts for clients. Strategic observations highlight a focus on data-driven marketing and continuous innovation in AI personalization.

Security posture

The website demonstrates a solid security maturity level with enforced HTTPS, DNSSEC, and cookie consent compliance aligned with GDPR. No critical vulnerabilities or exposed sensitive data were detected in the HTML content. However, the absence of a public security policy, incident response contacts, and vulnerability disclosure mechanisms indicates room for improvement in transparency and readiness. The use of third-party scripts and tracking services is standard but should be regularly audited to mitigate supply chain risks. Overall, the security posture is good but could be enhanced by publishing explicit security governance documents and implementing security.txt files.

Recommendations

  1. Publish a dedicated security policy page outlining security controls and governance.
  2. Provide clear incident response contact channels such as security@ or abuse@ emails.
  3. Implement and publish a security.txt file to facilitate vulnerability disclosures.
  4. Regularly review and update third-party scripts to minimize supply chain vulnerabilities.
  5. Enhance HTTP security headers including Content Security Policy and X-Content-Type-Options.

Contact details published on the site

Addresses
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Retail Rocket
Description
Piattaforma per la gestione della fidelizzazione clienti, aumento del valore a vita del cliente (LTV) e ripetizione degli acquisti tramite segmentazione, AI personalizzazione, campagne cross-channel e analisi dati.
Key services
Data Warehouse, AI Personalization Engine, Campaign Management System, Customer Intelligence Platform
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, Yoast SEO plugin, jQuery 2.2.4, Google Tag Manager, LinkedIn Insight Tag, Retail Rocket tracking.js, Contact Form 7 plugin, Cookie Law Info plugin
Frameworks
WordPress
Platforms
WordPress CMS
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • DNSSEC enabled
  • Cookie consent banner implemented
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Tag Manager, LinkedIn Insight
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
LinkedIn Insight, Retail Rocket tracking
Marketing tools
Retail Rocket AI Personalization, Campaign Management System
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and no blocking mechanisms.
  2. Strong presence of privacy and cookie policies with consent mechanisms.
  3. Multiple contact methods including forms and verified emails.
  4. Use of modern tracking and marketing technologies.
  5. Consistent branding and professional design.
  6. No security policy or incident response information publicly available.
  7. WHOIS data supports legitimacy and long-term operation.
Technical notes

Notes

The website is built on a WordPress CMS platform using a modern tech stack including Yoast SEO, jQuery, and various marketing and analytics scripts such as Google Tag Manager and LinkedIn Insight. The site is mobile optimized with good accessibility and SEO practices. Performance is moderate, with potential improvements in loading speed by optimizing third-party scripts and assets. The technical infrastructure supports a professional and scalable digital presence, though hosting provider details are not explicitly identified. Opportunities exist to modernize some JavaScript libraries and enhance security headers for improved resilience.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 75/100Medium28 findingsView report
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