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Security report for rbnd.ly

Rebrandly · Technology · N/a

Low risk. 1 critical or high finding in GDPR outside view.

Security score

89/100

Risk levelLow

0–100, higher is better. How it is calculated

Rebrandly is a leading technology company specializing in branded URL shortening and link management services. Their platform offers secure, customizable short links with advanced tracking and analytics, targeting businesses and teams seeking to enhance their digital marketing and brand visibility. The company holds a strong market position with millions of users and notable enterprise clients, supported by a professional and well-designed website that reflects their brand consistency and trustworthiness. Technically, Rebrandly leverages modern web technologies including React and Astro, hosted on AWS, ensuring fast performance and mobile optimization. Security posture is robust, with HTTPS enforced, SOC2 Type 2 certification, GDPR compliance, and use of Google reCAPTCHA for bot protection. Privacy and cookie policies are comprehensive, and contact information is clearly provided, enhancing user trust. However, WHOIS data is unavailable, which slightly impacts transparency but does not detract from the overall legitimacy based on website content and trust signals.

Scanned

NIS2 and GDPR posture

GDPR outside view
80/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

1 finding rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
100
Security headers
85
Email security
82
DNS health
85
Network security
100
GDPR outside view
80
Average
89

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention rbnd.ly, from OffSeq Breach.

No leaked records found

Breach holds no records for rbnd.ly right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.

Monitor on Breach (opens in a new tab)

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Rebrandly operates a SaaS business model with free and paid subscription tiers, offering URL shortening, branded links, QR code generation, API access, and analytics. Their target customers include marketers, agencies, enterprises, and developers. The company demonstrates strong growth indicators through partnerships and a broad customer base including major global brands. Their ecosystem includes integrations and add-ons to extend functionality. The website content and structured data highlight a focus on security, compliance, and customer support, positioning Rebrandly as a reliable and scalable solution in the URL shortening market.

Security posture

Rebrandly exhibits a mature security posture with enforced HTTPS, SOC2 Type 2 certification, GDPR compliance, and bot mitigation via Google reCAPTCHA. The presence of a dedicated Trust Center indicates commitment to security and compliance transparency. No vulnerabilities or exposed sensitive data were detected in the analysis. However, the absence of a public incident response contact or vulnerability disclosure policy is a minor gap. Overall, the security measures align well with industry best practices for SaaS platforms handling customer data and link management.

Recommendations

  1. Publish detailed security headers and SSL/TLS configuration information publicly to enhance transparency.
  2. Establish and publicize a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
  3. Provide a dedicated incident response contact or page to improve security communication readiness.
  4. Continue monitoring WHOIS data availability and consider transparency improvements if privacy protection is used.
  5. Enhance analytics transparency by disclosing data retention policies and user tracking details.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Rebrandly
Description
Rebrandly is the most secure, branded URL shortener available. Shorten URLs, track link performance, and create custom domains your audience can trust.
Key services
URL shortening, Branded links, Link tracking and analytics, Custom domains, QR code generation, API access
Content quality
excellent
Branding
consistent

Technology

Stack
React, Astro framework, Amazon Web Services (AWS), Google reCAPTCHA v3
Frameworks
Astro, React
Platforms
Web
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
90/100
Good practices seen
  • HTTPS enforced
  • Use of Google reCAPTCHA v3 for bot protection
  • SOC2 Type 2 certification
  • GDPR compliance
  • No exposed sensitive data detected

Analytics and tracking

Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Google reCAPTCHA
Marketing tools
Zapier (mentioned in banner), Google reCAPTCHA
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and interactive features
  2. Strong branding and consistent design throughout
  3. Comprehensive privacy, cookie, and terms policies present
  4. No signs of malicious or suspicious content
  5. Use of modern web technologies and security best practices
  6. No WHOIS data available, which reduces transparency but does not negate legitimacy
Technical notes

Notes

The website is built using modern frameworks including React and Astro, hosted on AWS infrastructure, ensuring scalability and performance. The use of Google reCAPTCHA v3 enhances security against automated abuse. The site is well-optimized for mobile devices and accessibility, with good SEO practices evident from meta tags and structured data. The technical implementation supports a fast, responsive user experience with clear navigation and professional design. Opportunities exist to further document technical security configurations and improve incident response readiness.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 83/100Low19 findingsView report
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