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Security report for mediavalet.com

MediaValet · Technology · Canada

Medium risk. 7 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

67/100

Risk levelMedium

0–100, higher is better. How it is calculated

MediaValet is an enterprise-focused digital asset management software provider, positioning itself as a market leader in the DAM space. The company offers a comprehensive suite of services including advanced search, AI-powered tagging, experience portals, integrations, and video management, targeting large organizations seeking to centralize and streamline their digital assets. The website reflects a mature digital presence built on WordPress with modern SEO and marketing tools integrated, indicating a high level of digital maturity. Security posture is generally strong with HTTPS enforced and no visible vulnerabilities, though explicit security headers and incident response information could be improved. The absence of WHOIS data is a notable anomaly but does not currently detract significantly from the overall trustworthiness given the professional website and business presence. Strategic recommendations include enhancing security headers, publishing incident response and vulnerability disclosure policies, and improving transparency around contact information for security matters.

Scanned

NIS2 and GDPR posture

GDPR outside view
53/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

7 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching mediavalet.com

This scan found 22 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
57
Security headers
15
Email security
90
DNS health
85
Network security
100
GDPR outside view
53
Average
67

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

MediaValet operates in the technology sector, specifically providing SaaS digital asset management solutions to enterprise clients. Their business model revolves around subscription-based software services with a focus on brand and campaign asset management. The company demonstrates strong market positioning with detailed product offerings and competitive comparisons. Their partnership ecosystem is hinted at but not fully detailed. The website content and structure indicate a focus on marketing and sales enablement, with extensive resources, case studies, and ROI calculators to support customer acquisition and retention. Growth indicators include active event promotion and integration with marketing automation platforms like HubSpot.

Security posture

The website employs HTTPS and integrates several third-party marketing and analytics tools, including Google Analytics, HubSpot, and AdRoll. While no critical vulnerabilities or exposed sensitive data were detected, the lack of explicit security headers such as Content-Security-Policy and X-Frame-Options is a gap. There is no public incident response or vulnerability disclosure page, which limits transparency in security matters. The site uses secure forms but does not expose direct contact emails or phone numbers for security reporting. Overall, the security posture is solid but could be enhanced by adopting additional best practices and publishing clear security policies.

Recommendations

  1. Implement and enforce security headers like Content-Security-Policy, X-Frame-Options, and Strict-Transport-Security to improve defense-in-depth.
  2. Publish a dedicated incident response and vulnerability disclosure policy page to increase transparency and trust.
  3. Provide explicit security contact information such as security@ or abuse@ email addresses.
  4. Regularly audit and update third-party scripts and plugins to mitigate risks from external dependencies.
  5. Enhance WHOIS transparency or provide domain registration details on the website to improve legitimacy perception.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
MediaValet
Description
MediaValet provides market leading digital asset management (DAM) software serving as a single source of truth for brand, campaign, and product related assets.
Key services
Digital Asset Management, Advanced Search, Artificial Intelligence tagging, Experience Portals, Integrations, Open API, Proofing, Reporting, Templating, Video Management
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, Yoast SEO Premium, Kadence Blocks, jQuery, Google Tag Manager, HubSpot, AdRoll, Storylane
Frameworks
Kadence Blocks
Platforms
WordPress
Performance
moderate
Mobile
good
Accessibility
good
SEO
excellent

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of security-focused plugins and scripts

Analytics and tracking

Services
Google Analytics, HubSpot
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
AdRoll
Tracking pixels
AdRoll, HubSpot
Marketing tools
HubSpot
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Content is rich, professional, and targeted at enterprise customers.
  3. Strong SEO and marketing integration observed.
  4. No direct contact emails or phone numbers found in HTML; contact likely via forms.
  5. No explicit security headers detected in provided data; recommend adding.
  6. WHOIS data missing, which is unusual for a commercial domain.
  7. No adult or questionable content detected.
Technical notes

Notes

The website is built on WordPress using the Kadence Blocks framework and Yoast SEO Premium plugin, indicating a modern and SEO-optimized infrastructure. It integrates multiple marketing and analytics tools such as Google Tag Manager, HubSpot, and AdRoll for tracking and retargeting. The site uses jQuery and asynchronous script loading to optimize performance. Mobile optimization and accessibility are good, with responsive design and ARIA roles implied. Performance is moderate, with some deferred script loading and lazy loading of images. Technical risks include reliance on multiple third-party scripts which require ongoing monitoring for vulnerabilities. The absence of explicit security headers is a technical debt that should be addressed.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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