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Security report for leaddigital.com

LeadDigital · Technology · N/a

Low risk. 5 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

77/100

Risk levelLow

0–100, higher is better. How it is calculated

LeadDigital is a specialized digital marketing agency focusing on PPC and email marketing services aimed at helping businesses scale from £1M to £10M through data-driven marketing strategies. The company positions itself as an expert delivering targeted marketing messages to the right audience at the right time. The website demonstrates a professional and consistent brand presence with client logos and active social media channels, indicating a credible market position within the technology sector. Technically, the site is built on WordPress with Elementor and integrates modern marketing and analytics tools such as Google Tag Manager, Google Analytics, Facebook Pixel, and Fathom Analytics, reflecting a mature digital infrastructure. Security-wise, the site enforces HTTPS and implements a comprehensive cookie consent mechanism, but lacks visible advanced security headers or published security policies, suggesting room for improvement in formal security governance. Overall, the website is accessible, well-structured, and compliant with GDPR cookie regulations, but the absence of WHOIS registration data reduces transparency and slightly impacts trustworthiness.

Scanned

NIS2 and GDPR posture

GDPR outside view
85/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

Need hands-on remediation? Email guard@offseq.com

Keep watching leaddigital.com

This scan found 17 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
75
Security headers
35
Email security
80
DNS health
85
Network security
100
GDPR outside view
85
Average
77

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

LeadDigital operates in the digital marketing technology sector, targeting businesses seeking to grow through PPC and email marketing. Its business model revolves around consultancy and execution of data-driven marketing campaigns. The presence of notable client logos and a regularly updated blog indicates active engagement and thought leadership. The company leverages affiliate marketing tools and tracking pixels to optimize marketing efforts. While the website does not disclose company founding year or size explicitly, the content and client base suggest a small but specialized agency. The lack of detailed business registration information and physical addresses limits full business intelligence profiling. The company maintains a professional online presence with consistent branding and social media integration, supporting its credibility and market positioning.

Security posture

The website demonstrates a baseline security posture with HTTPS enabled and a GDPR-compliant cookie consent mechanism that allows granular user control. However, it lacks explicit security headers such as Content-Security-Policy or X-Frame-Options, which are recommended to mitigate common web vulnerabilities. No security or incident response policies are published, and no vulnerability disclosure or security.txt files are present, indicating limited transparency in security governance. The use of multiple third-party scripts and tracking pixels introduces potential risk vectors that require regular auditing. No exposed sensitive data or vulnerabilities were detected in the content analysis. Overall, the security posture is adequate for a marketing website but could be enhanced by adopting best practices in security headers, incident response, and vulnerability disclosure.

Recommendations

  1. Publish a formal security policy and incident response plan accessible on the website.
  2. Implement security headers such as Content-Security-Policy, X-Frame-Options, and X-XSS-Protection to enhance protection against common attacks.
  3. Consider creating and publishing a vulnerability disclosure policy or security.txt file to improve transparency and trust.
  4. Regularly audit and update third-party scripts and tracking tools to mitigate potential vulnerabilities.
  5. Enhance accessibility features to comply with standards and improve user experience for all visitors.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
LeadDigital
Description
Experts in PPC & Email Marketing delivering the right message in the right place, to the right people at the right time. Helping businesses scale from £1M to £10M with data-driven marketing.
Key services
PPC Marketing, Email Marketing, Data-driven marketing consultancy
Content quality
good
Branding
consistent

Technology

Stack
WordPress, Elementor, Google Tag Manager, Google Analytics, Facebook Pixel, JetEngine, ThirstyAffiliates, jQuery
Frameworks
Elementor
Platforms
WordPress
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent banner with granular controls
  • No exposed sensitive data found
  • Use of secure cookies for tracking

Analytics and tracking

Services
Google Analytics, Fathom Analytics, LinkedIn Insight Tag
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Facebook Pixel, Fathom Analytics
Marketing tools
Elementor Pro
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenge
  2. Professional digital marketing agency site with clear branding and content
  3. Strong use of modern web technologies and tracking tools
  4. Good privacy and cookie consent implementation
  5. WHOIS data missing, which reduces transparency
  6. No explicit security policies or incident response info published
Technical notes

Notes

The website is built on a WordPress CMS platform using the Elementor page builder framework, supported by plugins such as JetEngine and ThirstyAffiliates. It integrates multiple analytics and marketing tools including Google Tag Manager, Google Analytics, Facebook Pixel, LinkedIn Insight Tag, and Fathom Analytics, indicating a sophisticated approach to data collection and marketing optimization. The site uses modern JavaScript libraries like jQuery and smartmenus for navigation. Performance is moderate with lazy loading and responsive design implemented, ensuring good mobile optimization. SEO is enhanced through Rank Math plugin and structured data (JSON-LD) is used for rich snippets. The technical stack is modern and well-maintained, though hosting provider details are not disclosed. Opportunities exist to improve security headers and accessibility compliance to reduce technical debt and enhance resilience.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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