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Security report for kynetic.dk

KYNETIC A/S · Technology · Denmark

High risk. 10 critical or high findings in GDPR outside view, SSL/TLS and 2 other checks.

Security score

29/100

Risk levelHigh

0–100, higher is better. How it is calculated

KYNETIC A/S is a Danish boutique digital marketing agency specializing in performance marketing accelerated by data, automation, and AI. Established in 2018, the company serves ambitious B2B and B2C clients primarily in Denmark and the Nordic region. Their services include SEO, Google Ads, marketing automation, social media advertising, and data science, positioning them as a leading data-driven marketing agency in the region. The website reflects a mature digital infrastructure built on WordPress with modern frameworks like Elementor and Bootstrap, optimized for performance and mobile responsiveness. Security posture is strong with HTTPS enforced and no critical vulnerabilities detected, though some security headers could be improved. Privacy compliance is well addressed with clear cookie and privacy policies and consent mechanisms. Overall, KYNETIC demonstrates a professional, trustworthy, and technically sound online presence aligned with their business claims.

Scanned

NIS2 and GDPR posture

GDPR outside view
0/ 100 · Critical
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

10 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      EU business without adequate privacy measures

      EU businesses are subject to strict GDPR requirements

      What to do: Implement comprehensive GDPR compliance including privacy policy, cookie consent, and data protection measures

    • Critical

      No HTTPS encryption

      GDPR requires appropriate security measures for personal data

      What to do: Implement SSL/TLS certificate for HTTPS

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      No HTTPS Encryption

      Website does not use HTTPS encryption, making all data transmission vulnerable to interception

      What to do: Implement SSL/TLS certificate and redirect all HTTP traffic to HTTPS

  3. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

Need hands-on remediation? Email guard@offseq.com

Keep watching kynetic.dk

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
25
Email security
70
DNS health
60
Network security
20
GDPR outside view
0
Average
29

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

KYNETIC holds a strong market position as a boutique agency focused on data-driven digital marketing, leveraging AI and automation to deliver superior ROI for clients. Their business model emphasizes close client relationships, transparency, and measurable results. They have a proven track record with over 300 clients and multiple award-winning campaigns. Their target audience includes ambitious companies seeking advanced digital marketing solutions. The company maintains a consistent brand image and leverages multiple marketing and analytics tools to optimize campaigns. Their partnerships and client base indicate a solid ecosystem and growth potential in the Nordic digital marketing sector.

Security posture

The website employs HTTPS with a good SSL configuration and uses several security best practices such as contact obfuscation and GDPR-compliant tracking. No exposed sensitive data or vulnerable libraries were detected in the HTML content. However, explicit security headers like Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options are not evident and could enhance security. The use of multiple third-party scripts necessitates ongoing security audits. Incident response and security policy documentation are not publicly found, indicating an area for improvement in transparency and readiness.

Recommendations

  1. Implement and enforce Content-Security-Policy and other security headers to mitigate XSS and clickjacking risks.
  2. Publish a clear security policy and incident response plan accessible to users and partners.
  3. Regularly audit third-party scripts and plugins for vulnerabilities and update promptly.
  4. Enhance transparency by providing data retention policies and DPO contact information.
  5. Maintain continuous monitoring of GDPR compliance and update cookie consent mechanisms as regulations evolve.

Contact details published on the site

Addresses
Legal name
KYNETIC A/S
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
KYNETIC A/S
Description
KYNETIC is a boutique performance marketing agency specializing in data-driven digital marketing accelerated by data, automation, and AI. They help B2B and B2C companies optimize their digital presence across Google, Meta, Email/Marketing Automation, digital media, and websites. They have served over 300 companies since 2018 and are among the leading data- and AI-driven marketing agencies in the Nordics.
Key services
SEO, Google Ads, Marketing Automation, Facebook Ads, Social Media Advertising, Data Science, Conversion Rate Optimization, Digital Strategy
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress 6.8.1, Elementor 3.29.2, Bootstrap 4.4.1, jQuery 3.7.1, Slick Carousel 1.8.1, PixelYourSite plugin, ShortPixel Adaptive Images, ActiveCampaign tracking, Google Tag Manager, Visual Website Optimizer (VWO), Sleeknote, OpenWeatherMap API
Frameworks
Bootstrap, Elementor
Platforms
WordPress
Performance
fast
Mobile
excellent
Accessibility
good
SEO
excellent

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of security and privacy plugins (PixelYourSite with GDPR compliance)
  • Contact obfuscation script present

Analytics and tracking

Services
Google Analytics, Facebook Pixel, ActiveCampaign, Visual Website Optimizer
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Google Ads, Facebook Ads, Microsoft Ads, Pinterest Ads, TikTok Ads
Tracking pixels
Facebook Pixel, Google Analytics (via GTM), PixelYourSite, ActiveCampaign tracking, Visual Website Optimizer (VWO), Sleeknote
Marketing tools
Marketing automation, Machine learning, Data-driven attribution
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and professional design.
  2. Strong focus on data-driven and AI-accelerated digital marketing.
  3. Multiple client testimonials and case studies demonstrating effectiveness.
  4. Comprehensive GDPR and cookie compliance with consent mechanisms.
  5. Use of modern web technologies and performance optimization.
  6. No critical security issues detected; good security posture.
  7. Clear contact information with multiple channels provided.
  8. Active use of marketing and analytics tools for performance tracking.
Technical notes

Notes

The website is built on a modern WordPress CMS with Elementor page builder and Bootstrap framework, ensuring responsive design and good user experience. It uses advanced image optimization via ShortPixel Adaptive Images and integrates multiple marketing and analytics tools such as Google Tag Manager, Facebook Pixel, ActiveCampaign, and VWO for A/B testing. Performance is optimized with minified CSS/JS and lazy loading. The technical stack is mature and well-maintained, supporting the company's data-driven marketing approach. Opportunities exist to improve security headers and formalize incident response documentation to reduce technical risks.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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