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Security report for heeet.io

Heeet · Technology · N/a

Medium risk. 5 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

67/100

Risk levelMedium

0–100, higher is better. How it is calculated

Heeet is a specialized SaaS company providing marketing intelligence software focused on revenue attribution and multi-touch tracking integrated with Salesforce. The company targets B2B marketers, sales teams, SEO and content managers, revenue operations, and finance executives, positioning itself as a leading solution in marketing intelligence for Salesforce users. The website is professionally designed with clear navigation, rich content, and strong trust indicators such as client logos and testimonials. Technically, the site leverages modern web technologies including Webflow CMS, Google Tag Manager, and integrates with major ad platforms. Performance and mobile optimization are excellent, supporting a positive user experience. Security posture is good with HTTPS enforced and privacy-first tracking mentioned, though improvements are recommended in security headers and cookie consent mechanisms. Overall, the website reflects a mature digital presence with moderate user tracking and basic privacy compliance. Business credibility is high, supported by consistent WHOIS data and clear market positioning.

Scanned

This is an earlier scan of heeet.io. View the latest report

NIS2 and GDPR posture

GDPR outside view
65/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching heeet.io

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
69
Security headers
30
Email security
60
DNS health
80
Network security
100
GDPR outside view
65
Average
67

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Heeet operates in the technology sector, specifically in marketing intelligence software integrated with Salesforce. Its business model is SaaS-based, offering tools for multi-touch attribution, SEO ROI measurement, and ad platform synchronization. The company serves a niche B2B market with a focus on marketing and sales teams, revenue operations, and finance leadership. The presence of customer testimonials and integration with Salesforce AppExchange enhances its competitive advantage. The company appears to be small-sized with no parent or subsidiary companies identified. The website content and branding are consistent and professional, supporting strong market credibility. Partnerships with major ad platforms and Salesforce further strengthen its ecosystem.

Security posture

The website demonstrates a good security posture with HTTPS enabled and no visible sensitive data exposure. Use of Google Tag Manager and custom tracking scripts is controlled, and privacy-first tracking is emphasized. However, the absence of explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options represents an area for improvement. No vulnerability disclosures or incident response contacts are published, which could impact incident readiness. Cookie consent mechanisms are missing, potentially affecting GDPR compliance. Overall, the security maturity is moderate with room for enhancements to align with best practices and regulatory requirements.

Recommendations

  1. Implement a visible cookie consent banner to ensure compliance with privacy regulations.
  2. Add explicit security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance protection against common web attacks.
  3. Publish a formal security policy and incident response contact information to improve transparency and readiness.
  4. Consider establishing a vulnerability disclosure program or security.txt file to encourage responsible reporting.
  5. Enhance contact information availability by providing verified company emails and phone numbers for support and sales.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Heeet
Description
Heeet helps B2B marketers and sales teams track revenue attribution in Salesforce. Connect every touchpoint to revenue, optimize marketing spend, and unlock actionable insights.
Key services
Multi-touch tracking and attribution, SEO ROI and content influence measurement, Ads platforms synchronization, Content marketing ROI, Advanced CPL & CAC tracking, LinkedIn engagement tracking
Content quality
excellent
Branding
consistent

Technology

Stack
Webflow CMS, Google Tag Manager, Google Analytics 4, Reddit Ads Pixel, jQuery 3.5.1, Custom JavaScript tracking scripts, Google Fonts (Inconsolata, Vollkorn)
Frameworks
Webflow
Platforms
Salesforce (integration), Google Ads, Meta (Facebook Ads), LinkedIn Ads, Bing Ads
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of Google Tag Manager for controlled script loading
  • Privacy-first tracking approach mentioned

Analytics and tracking

Services
Google Analytics 4, Google Tag Manager, Heeet custom analytics
Tracking level
moderate
Privacy practices
basic

Advertising

Ad networks
Google Ads, Reddit Ads, Meta (Facebook Ads), LinkedIn Ads, Bing Ads
Tracking pixels
Google Analytics 4, Reddit Pixel, Heeet custom tracking
Marketing tools
Heeet Marketing Intelligence
Transparency
basic

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is professionally designed and well-structured.
  2. Strong focus on Salesforce integration and marketing intelligence.
  3. No direct contact emails or phone numbers found on main pages; contact via form only.
  4. No explicit cookie consent banner detected despite privacy policy presence.
  5. Security headers could be improved for enhanced protection.
  6. Use of modern web technologies and CDN for performance.
  7. Clear business focus with multiple customer testimonials and client logos.
Technical notes

Notes

The website is built on Webflow CMS, leveraging modern front-end technologies and Google Fonts for typography. It uses Google Tag Manager and Google Analytics 4 for analytics, along with Reddit Ads Pixel for advertising tracking. Hosting is via AWS Cloudfront CDN, ensuring fast content delivery. The site is mobile optimized with responsive design and good accessibility features. SEO is supported by proper meta tags, Open Graph, and JSON-LD structured data describing the organization and software application. No technical debt or deprecated libraries were detected. Performance is fast with asynchronous script loading and minimal blocking resources. Opportunities exist to improve security headers and privacy compliance mechanisms.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 68/100Medium32 findingsView report
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