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Security report for eprize.com

Merkle Inc. · Technology · N/a

Low risk. 1 critical or high finding in SSL/TLS.

Security score

78/100

Risk levelLow

0–100, higher is better. How it is calculated

Merkle Promotions, a division of Merkle Inc. and a dentsu company, specializes in digital promotions and gamification with over 25 years of experience. The company offers a broad range of promotional solutions including sweepstakes, instant win games, loyalty programs, and Web3 experiences, targeting brands seeking to engage customers through innovative digital activations. Their market position is strong, supported by notable clients such as Starbucks, Johnson & Johnson, and Coca-Cola, and a consistent brand presence. Technically, the website employs modern web technologies including GSAP for animations and Swiper.js for interactive galleries, delivering a visually engaging and mobile-optimized experience. While performance is moderate and SEO practices are good, there is room for improvement in accessibility and explicit CMS or hosting details are not evident. From a security perspective, the site uses HTTPS but lacks visible security headers and explicit incident response or security policy disclosures. No critical vulnerabilities or exposed sensitive data were detected, but the absence of a cookie consent mechanism and incomplete WHOIS data for the domain reduce overall trust. The WHOIS query returned no registration data, which conflicts with the professional branding and may indicate privacy protection or domain registration issues. Overall, the website is professional and trustworthy in content and design but would benefit from enhanced security practices and clearer domain registration transparency. Strategic improvements in security headers, cookie consent, and WHOIS clarity are recommended to strengthen compliance and trust.

Scanned

NIS2 and GDPR posture

GDPR outside view
83/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

1 finding rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
67
Security headers
75
Email security
70
DNS health
75
Network security
100
GDPR outside view
83
Average
78

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Merkle Promotions operates as a B2B service provider in the digital marketing and promotions sector, leveraging gamification to drive customer engagement for large brands. Their competitive advantage lies in their extensive experience, creative rigor, and technical expertise, supported by a strong partnership with dentsu. Revenue streams likely include service contracts for digital promotions, loyalty program management, and technology solutions. The target customers are marketing professionals and brand managers seeking innovative engagement tools. Growth indicators include a diverse portfolio of high-profile clients and integration of emerging technologies like NFTs and Web3. The partnership ecosystem includes subsidiaries ePrize and Hello World, enhancing their service offerings. The company maintains a consistent brand image and leverages testimonials and client logos to build credibility.

Security posture

The current security posture is moderate. The website uses HTTPS, which is mandatory for secure communications, but lacks visible security headers such as Content-Security-Policy and X-Frame-Options that help mitigate common web attacks. There is no public incident response or security policy page, which limits transparency. No forms or inputs on the main page reduce attack surface, but the absence of a cookie consent mechanism may impact GDPR compliance. The WHOIS data absence raises concerns about domain registration legitimacy. Overall, the security culture appears basic with room for maturity, especially in compliance and incident readiness.

Recommendations

  1. Implement comprehensive security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance protection against common web vulnerabilities.
  2. Establish and publish an incident response policy and security policy page to improve transparency and preparedness.
  3. Add a cookie consent mechanism to ensure compliance with GDPR and other privacy regulations.
  4. Verify and clarify domain registration details to resolve WHOIS inconsistencies and improve trustworthiness.
  5. Conduct regular security audits of third-party scripts and dependencies to prevent vulnerabilities.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Merkle Inc.
Description
Merkle Promotions specializes in digital promotions and gamification with 25 years of experience, offering digital activations that engage and motivate customers for brands.
Key services
Sweepstakes & Instant Win Games, Trivia and Personality Tests, Points and Punchcards, Photo, Video & Essay Contests, Mobile Mini-Games & Custom Games, Social Hashtag Programs, Promotion Administration and Legal Compliance, Web3 and NFT Experiences
Content quality
excellent
Branding
consistent

Technology

Stack
GSAP (GreenSock Animation Platform), Swiper.js, HTML5 Video, CSS3, JavaScript
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
70/100
Good practices seen
  • No exposed sensitive data in HTML
  • No visible vulnerable libraries

Analytics and tracking

Tracking level
minimal
Privacy practices
good

Advertising

Transparency
basic

Site quality

Design
excellent
User experience
good
Content relevance
excellent
Navigation
good
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich multimedia content
  2. Strong branding linking to Merkle and dentsu
  3. No direct contact emails or phone numbers found on the site
  4. Contact is via external Merkle contact page
  5. No visible security headers in provided data
  6. No forms detected on the main page; contact via external link
  7. No JSON-LD structured data found
  8. Social media links present for Merkle on Instagram, Facebook, Twitter, LinkedIn
  9. No explicit cookie consent mechanism despite cookie policy page
  10. WHOIS data missing for domain, indicating possible domain registration issue or privacy protection
Technical notes

Notes

The website is built using modern front-end technologies such as GSAP for animations and Swiper.js for interactive content, providing a smooth and engaging user experience. The use of HTML5 video and responsive design indicates good mobile optimization. However, no CMS or hosting provider information is evident, which limits assessment of backend infrastructure. Performance is moderate, with potential improvements in accessibility and SEO. The absence of structured data (JSON-LD) is a missed opportunity for enhanced search engine visibility. Overall, the technical implementation is solid but could benefit from backend transparency and enhanced accessibility features.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 81/100Low22 findingsView report
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