ConversionTracking.com is a SaaS provider specializing in marketing attribution and conversion tracking services. The company offers a dashboard with over 25 built-in reports and integrates with more than 150 platforms, targeting businesses and marketers who want to understand the sources of their sales, leads, and revenue. The website is professionally designed, mobile-optimized, and provides clear navigation and relevant content to its target audience. Technically, the site uses modern JavaScript libraries, Google Tag Manager, Microsoft Clarity, and Cloudflare Insights for analytics and performance monitoring. The infrastructure appears robust with HTTPS enforced and CSRF protection implemented. However, explicit security headers are missing, and there is no visible cookie consent mechanism despite the use of tracking scripts, which may impact privacy compliance. The WHOIS data for the domain is missing, which raises concerns about domain legitimacy and ownership transparency. Overall, the site demonstrates good technical maturity and business professionalism but would benefit from improved privacy and security disclosures.
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
5 findings rated critical or high. Fix these first.
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing Strict-Transport-Security header
Forces HTTPS connections
What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"
This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
Daily monitoring
Recommended
€25per month
TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
Email alerts on material changes and an exportable JSON history of every change.
Billed monthly to your card. Cancel anytime. The full timeline opens with your unlock code.
Full report
€39.90one-time
The complete analysis as a PDF you can cite
Email delivery with an unlock code
Lifetime access to this report
Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.
Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
75
Security headers
50
Email security
70
DNS health
70
Network security
100
GDPR outside view
53
Average
70
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention conversiontracking.com, from OffSeq Breach.
No leaked records found
Breach holds no records for conversiontracking.com right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The company operates in the technology sector, focusing on marketing analytics and attribution. Its business model is subscription-based SaaS with a free trial offering. The market position is niche but well-defined, with a strong emphasis on integrations and detailed reporting. The target customers are businesses seeking to optimize marketing spend through accurate attribution. The presence of customer testimonials and social media presence adds trust signals. However, the lack of public WHOIS data and absence of direct contact emails or phone numbers may limit trust for some users. The company appears small in size with no publicly disclosed founding year or parent company information.
Security posture
The website enforces HTTPS and uses CSRF tokens, indicating a baseline security posture. The use of modern analytics and tracking tools is balanced with some privacy concerns due to missing cookie consent mechanisms. No explicit security headers like Content-Security-Policy or X-Frame-Options were detected, which could improve protection against common web attacks. There is no published security policy, incident response plan, or vulnerability disclosure program visible on the site. The missing WHOIS data is a significant red flag for domain legitimacy and may impact overall trust. No vulnerabilities or exposed sensitive data were found in the analysis.
Recommendations
Implement and publish explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
Add a cookie consent banner and detailed cookie policy to comply with GDPR and other privacy regulations.
Publish a security policy and incident response contact information to improve transparency and trust.
Consider adding a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
Investigate and resolve the missing WHOIS registration data to enhance domain legitimacy and user trust.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
G3Lifeorg LLC
Description
ConversionTracking.com provides marketing attribution and conversion tracking services that allow businesses to see where their sales, leads, revenue, ads, and UTMs originate from, enabling optimization of marketing campaigns.
Key services
Marketing attribution tracking, Conversion tracking dashboard, Over 25 built-in reports, Integration with 150+ platforms
Content quality
good
Branding
consistent
Technology
Stack
YouTube IFrame API, Google Tag Manager (gtag.js), Microsoft Clarity, SweetAlert2, Tocbot, Bootstrap Icons, Google Fonts, Cloudflare Insights
Frameworks
Livewire (Laravel), Alpine.js (inferred from x-data attributes)
Performance
fast
Mobile
good
Accessibility
good
SEO
good
Security
Observed score
85/100
Good practices seen
HTTPS enforced
CSRF token present in meta tags
Use of security-focused libraries (SweetAlert2)
Analytics and tracking
Services
Google Analytics, Microsoft Clarity, Cloudflare Insights
Tracking level
moderate
Privacy practices
basic
Advertising
Tracking pixels
Google Analytics (gtag.js), Microsoft Clarity, Cloudflare Insights
Website is fully accessible with no blocking or WAF challenges.
No explicit contact emails or phone numbers found on the main page; contact is via form.
Privacy policy and terms of service pages are present and linked in footer.
No cookie consent banner or explicit cookie policy detected despite use of tracking scripts.
Use of modern JavaScript libraries and analytics tools indicates good technical maturity.
No security.txt or vulnerability disclosure information found.
WHOIS data missing, which is unusual for an active commercial domain.
Technical notes
Notes
The website uses a modern technology stack including Livewire (Laravel), Alpine.js, Google Tag Manager, Microsoft Clarity, and Cloudflare Insights. It loads resources from reputable CDNs and uses Google Fonts and Bootstrap Icons for UI consistency. The site is mobile-optimized and performs well with fast loading times. The use of YouTube IFrame API for embedded video is implemented with custom controls. There is no detected CMS, suggesting a custom or framework-based build. The hosting appears to be behind Cloudflare, providing performance and security benefits. Technical debt appears low, but improvements in security headers and privacy compliance are recommended.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
Reviews of this site
Share your experience with conversiontracking.com. Every review is verified by email and published after moderation.
Community rating
No published reviews yet. Be the first to review conversiontracking.com.