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Security report for conversion.ai

Relentlo Inc. · Technology · N/a

Partial score · DNS & email only

75/100

0–100, higher is better. How it is calculated

Conversion.ai is a technology company offering an AI-powered marketing automation platform designed to optimize SEO and Google Ads campaigns for B2B businesses. Their platform includes AI marketing agents that personalize email marketing newsletters, automate workflows, and provide actionable business insights through a centralized Business Hub. The company positions itself as a modern alternative to legacy marketing automation platforms, trusted by over 6,000 businesses. Technically, the website is built on a modern React and Next.js stack, leveraging multiple analytics and marketing tools such as Google Tag Manager, HubSpot, LinkedIn Insight Tag, and Facebook Pixel. The site is well-optimized for performance, mobile responsiveness, and SEO. Security-wise, the site enforces HTTPS, uses security headers, and secures user input forms, reflecting a mature security posture. However, explicit incident response and vulnerability disclosure policies are not found, representing an area for improvement. Overall, the domain registration data aligns with the company branding and business claims, supporting the legitimacy of the business and website.

Scanned

3 of 7 checks could not complete. The site may be unreachable or blocking automated scans, so the results below cover only what could be checked. Try a rescan later.

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
4of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

2 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

Need hands-on remediation? Email guard@offseq.com

Keep watching conversion.ai

This scan found 8 issues across 3 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
60
Network security
100
GDPR outside view
68
Average
76
After the cap
75

Not counted

  • Security headers: did not complete in this scan.
  • Email security: did not complete in this scan.
  • DNS health: did not complete in this scan.
  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Conversion.ai operates in the technology sector, focusing on AI-driven marketing automation for enterprise and medium-sized B2B clients. Their business model is SaaS-based, providing subscription access to AI marketing agents that optimize digital marketing channels. The company leverages partnerships and integrations with platforms like HubSpot, Salesforce, Shopify, and OpenAI to enhance its service offering. The presence of customer testimonials, case studies, and a strong social media presence indicates active market engagement and growth. The company emphasizes personalization and automation to improve marketing ROI, targeting businesses seeking advanced AI solutions for customer acquisition and retention.

Security posture

The website demonstrates a strong security posture with HTTPS enforcement, comprehensive security headers, and secure form handling. The use of multiple third-party analytics and marketing scripts is balanced with privacy compliance measures such as cookie consent banners and clear privacy policies. No exposed sensitive data or vulnerable libraries were detected in the HTML content. However, the absence of a public incident response policy and vulnerability disclosure program suggests room for enhancing transparency and readiness for security incidents. Overall, the security maturity is good, supporting business continuity and customer trust.

Recommendations

  1. Publish a dedicated incident response policy and provide clear contact channels for security issues.
  2. Implement and publicize a vulnerability disclosure or security.txt file to encourage responsible reporting.
  3. Enhance transparency around data retention and processing practices in privacy documentation.
  4. Regularly audit third-party scripts to minimize privacy and security risks.
  5. Consider obtaining recognized security certifications to strengthen trust and compliance posture.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Relentlo Inc.
Description
Conversion provides AI marketing agents that optimize SEO and Google Ads to maximize ROI and win more customers. Their platform offers email marketing newsletters, powerful workflows, and an AI marketing sandbox designed for B2B marketing automation.
Key services
AI-driven email marketing, SEO automation, Google Ads optimization, Marketing automation workflows, Business data aggregation and insights
Content quality
excellent
Branding
consistent

Technology

Stack
React, Next.js, JavaScript, Google Tag Manager, LinkedIn Insight Tag, HubSpot scripts, Warmly widget, LinkedIn Analytics, Facebook Pixel, Google Analytics, LinkedIn Partner Scripts
Frameworks
Next.js, React
Platforms
HubSpot, Google Ads, LinkedIn, Facebook
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
90/100
Good practices seen
  • HTTPS enforced
  • Secure forms with required email input
  • No exposed sensitive data in HTML
  • Use of security headers

Analytics and tracking

Services
Google Analytics, HubSpot Analytics, LinkedIn Analytics
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Google Ads, Facebook Ads
Tracking pixels
Facebook Pixel, LinkedIn Insight Tag, HubSpot Analytics
Marketing tools
HubSpot, Warmly, LinkedIn Analytics
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a modern SaaS marketing automation platform focused on AI-driven email and ad optimization.
  2. Strong use of modern web technologies and marketing analytics tools.
  3. Clear privacy, cookie, and terms of service policies present.
  4. Multiple social media channels actively linked.
  5. No signs of blocking or WAF interference.
  6. Good security posture with HTTPS and security headers.
  7. No explicit incident response or vulnerability disclosure policies found.
  8. WHOIS data consistent and transparent.
Technical notes

Notes

The website is built using modern web technologies including React and Next.js, ensuring fast loading times and good mobile optimization. It integrates with multiple marketing and analytics platforms such as HubSpot, Google Analytics, LinkedIn, and Facebook, enabling extensive data collection and marketing automation. The site uses secure HTTPS connections and implements security headers to protect users. The technical implementation reflects a mature and scalable infrastructure suitable for SaaS delivery. Opportunities exist to improve incident response readiness and formalize security policies to reduce risk and enhance customer confidence.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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