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Security report for blueconic.com

BlueConic · Technology · N/a

Low risk. 2 critical or high findings in GDPR outside view and SSL/TLS.

Security score

79/100

Risk levelLow

0–100, higher is better. How it is calculated

BlueConic is a technology company specializing in a Customer Growth Engine platform that leverages first-party data and AI to enable marketers and IT teams to drive real-time growth and personalization. The company positions itself as a leader in marketing technology with a focus on interactive experiences and customer data platforms. The website demonstrates a mature digital presence with professional design, comprehensive content, and strong branding consistency. Technically, the site uses modern libraries and frameworks such as Bootstrap 5, Algolia search, and Google Tag Manager, ensuring good performance and mobile optimization. Security posture is solid with HTTPS enforced and asynchronous script loading, though explicit security headers should be verified. Privacy compliance is well addressed with clear policies and consent mechanisms. The lack of WHOIS data is a minor concern but does not detract significantly from the overall trustworthiness given the professional content and customer references.

Scanned

This is an earlier scan of blueconic.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
80/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

2 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching blueconic.com

This scan found 19 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
77
Security headers
75
Email security
55
DNS health
85
Network security
100
GDPR outside view
80
Average
79

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

BlueConic targets enterprise and medium-sized businesses in the marketing and retail sectors, offering SaaS solutions that unify customer data and enable AI-driven marketing actions. Their business model revolves around subscription-based software services with a strong emphasis on first-party data collection and activation. The company showcases partnerships and customer success stories with major brands like PepsiCo and Electrolux, indicating a strong market position and growth trajectory. The website's ecosystem includes support portals and educational resources, reflecting a comprehensive customer engagement strategy.

Security posture

The website demonstrates a good security maturity level with HTTPS and use of security-conscious script loading. No exposed sensitive data or vulnerable libraries were detected in the HTML content. Privacy policies and cookie consent mechanisms align with GDPR requirements. However, explicit security headers such as Content-Security-Policy and X-Frame-Options were not explicitly found in the HTML and should be confirmed server-side. Incident response and vulnerability disclosure information are not publicly available, which could be improved to enhance transparency and readiness.

Recommendations

  1. Verify and implement explicit security headers (CSP, X-Frame-Options, X-Content-Type-Options) to strengthen browser security.
  2. Publish a security.txt file or dedicated vulnerability disclosure page to facilitate responsible reporting.
  3. Regularly audit third-party scripts and dependencies for vulnerabilities and update them promptly.
  4. Enhance incident response transparency by providing contact channels for security issues.
  5. Maintain and update privacy and cookie policies to reflect evolving regulations and best practices.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
BlueConic
Description
BlueConic’s Customer Growth Engine turns first-party data into real-time growth—built for marketers, powered by AI, and trusted by IT.
Key services
Customer Data Platform, Experiences by Jebbit, AI-powered segmentation, Real-time audience activation
Content quality
excellent
Branding
consistent

Technology

Stack
Bootstrap 5, jQuery 3.6.0, Algolia Search, InstantSearch.js, Splide.js, Lottie-web, Google Tag Manager, Intercom widget
Performance
moderate
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Use of Google Tag Manager with nonce attributes
  • Async loading of scripts
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Tag Manager
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Intercom
Marketing tools
Intercom, Algolia Search
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and professional design
  2. Strong focus on first-party data and AI-powered marketing solutions
  3. Multiple case studies with reputable brands enhance credibility
  4. Privacy and cookie policies are present with consent mechanisms
  5. No exposed sensitive data or obvious security issues detected
  6. WHOIS data is unavailable, which is a minor concern for domain transparency
Technical notes

Notes

The website uses a modern and robust technology stack including Bootstrap 5 for responsive design, Algolia for search functionality, and Google Tag Manager for analytics and marketing tags. The use of asynchronous script loading and nonce attributes indicates attention to performance and security. The site is mobile-optimized with responsive images and layout adjustments. No CMS was explicitly detected, suggesting a custom or headless CMS solution. Hosting provider details are not evident from the HTML. Performance is moderate with potential for optimization in asset loading and caching strategies.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 79/100Low28 findingsView report
  2. 79/100Low24 findingsView report
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