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Security report for bidtellect.com

Bidtellect · Technology · N/a

Medium risk. 5 critical or high findings in Security headers and SSL/TLS.

Security score

69/100

Risk levelMedium

0–100, higher is better. How it is calculated

Bidtellect, now part of Simpli.fi, operates as a leading advertising success platform specializing in programmatic advertising solutions and workflow software. The company serves over 2,000 media teams, agencies, and brands, offering a comprehensive omnichannel suite including contextual, native, CTV, mobile, and display advertising. The platform executes a high volume of campaigns monthly, demonstrating significant market presence and operational scale. Technically, the website is built on WordPress using the Divi theme, with modern SEO and GDPR compliance plugins, reflecting a mature digital infrastructure. Security posture is solid with HTTPS enabled and domain transfer protections, though improvements such as DNSSEC and security headers are recommended. Privacy compliance is strong with clear policies and cookie consent mechanisms. Overall, the website presents a professional, trustworthy, and business-focused digital presence with no critical security or content safety issues detected.

Scanned

NIS2 and GDPR posture

GDPR outside view
95/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1
    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

Need hands-on remediation? Email guard@offseq.com

Keep watching bidtellect.com

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
15
Email security
75
DNS health
75
Network security
100
GDPR outside view
95
Average
69

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Bidtellect's market positioning as part of Simpli.fi enhances its competitive advantage by integrating contextual and native advertising with Simpli.fi's programmatic capabilities. The business model focuses on providing scalable advertising solutions to a broad audience of media teams and brands, leveraging technology to maximize advertising relevance and results. The partnership ecosystem includes Simpli.fi as the parent company, with strong social media engagement supporting brand visibility. The absence of direct contact details on the homepage suggests a focus on digital engagement through platform access and social channels. Growth indicators include a large number of campaigns and advertisers served monthly, indicating robust operational capacity and market demand.

Security posture

The website demonstrates a moderate to good security maturity level with HTTPS enforced and domain transfer protections in place. However, the lack of DNSSEC and absence of explicit security headers reduce the overall security posture. No vulnerabilities or exposed sensitive data were detected in the content. Compliance with GDPR is evident through comprehensive privacy and cookie policies and an active consent mechanism. Incident response and vulnerability disclosure information are not publicly available, which could be improved to enhance transparency and readiness. The security culture appears adequate but could benefit from formalized policies and published contact channels for security incidents.

Recommendations

  1. Enable DNSSEC to improve DNS security and prevent spoofing.
  2. Implement standard security headers such as Content-Security-Policy, X-Frame-Options, and Strict-Transport-Security.
  3. Publish a dedicated security policy and incident response page with contact information.
  4. Add a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
  5. Consider adding clear company contact information on the website to improve trust and accessibility.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Bidtellect
Description
Simpli.fi is the leading advertising success platform, providing programmatic advertising solutions and workflow software to over 2,000 media teams, agencies, and brands. Simpli.fi empowers advertisers to maximize relevance, in what they do, in the connections made, and in the results they deliver. With Bidtellect’s contextual and native advertising capabilities and Simpli.fi’s best-in-class programmatic solutions including CTV, mobile, and display solutions, advertisers now have access to a full omnichannel suite of solutions through a single platform. Simpli.fi’s platform delivers performance on budget of all sizes, executing over 140,000 campaigns for 30,000 advertisers in a typical month.
Key services
programmatic advertising solutions, workflow software, contextual and native advertising, CTV, mobile, and display advertising
Content quality
good
Branding
consistent

Technology

Stack
WordPress, Divi Theme, jQuery, Yoast SEO plugin, WebToffee GDPR Cookie Consent plugin
Frameworks
Divi
Platforms
WordPress
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
75/100
Good practices seen
  • HTTPS enabled
  • Domain status clientTransferProhibited
  • Cookie consent mechanism implemented

Analytics and tracking

Tracking level
moderate
Privacy practices
good

Advertising

Transparency
basic

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Comprehensive privacy and cookie policies are present and GDPR compliant.
  3. No terms of service or explicit security policy pages found.
  4. No direct contact emails or phone numbers found on the homepage or header/footer.
  5. Social media presence is strong with official accounts linked.
  6. Website uses WordPress with Divi theme and common plugins for SEO and GDPR compliance.
  7. SSL is enabled and domain status indicates good security practices.
  8. No explicit vulnerability disclosure or incident response information available.
  9. Content is professional and business-focused on advertising technology.
  10. Cookie consent mechanism is implemented via WebToffee GDPR Cookie Consent plugin.
Technical notes

Notes

The website is built on a WordPress CMS platform using the Divi theme, supported by jQuery and Yoast SEO for search optimization. GDPR compliance is managed via the WebToffee GDPR Cookie Consent plugin. The hosting and domain registration are managed by reputable providers, with domain age consistent with business maturity. Performance is moderate with standard web technologies and responsive design ensuring good mobile optimization. Accessibility features such as ARIA roles and keyboard navigation enhancements are implemented, reflecting attention to inclusive design. Technical debt appears low, but security enhancements and performance optimizations could further improve the site's robustness and user experience.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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