Ad Insertion Platform is a specialized technology company providing dynamic ad insertion and monetization solutions for the streaming and broadcasting industry. Their offerings include server-side ad insertion (SSAI), broadcast TV services, streaming radio, CDN, and ad monetization services, targeting broadcasters, OTT providers, and advertisers. The company presents itself as a technology leader with a professional and modern website, supported by a domain registered since 2006, indicating established market presence.
Technically, the website is built using the Hugo static site generator with a modern tech stack including Bootstrap, jQuery, and various marketing and analytics tools such as Google Analytics and HubSpot. Hosting is inferred to be on Amazon AWS infrastructure. The site is mobile optimized with good SEO practices but lacks some accessibility features. Performance is moderate with no major issues detected.
From a security perspective, the site uses HTTPS and has domain-level protections like clientDeleteProhibited status. However, it lacks DNSSEC, security headers, and published security or incident response policies. No privacy or cookie policies are found despite the presence of cookie banner scripts, indicating potential GDPR compliance gaps. No vulnerability disclosure or security.txt files are present.
Overall, the website is professional and credible but could improve privacy compliance and security posture. The risk level is moderate with recommendations to enhance DNS security, implement security headers, publish privacy and security policies, and improve cookie consent mechanisms.
Scanned ·
NIS2 and GDPR posture
GDPR outside view
50/ 100 · Medium
Checks completed
7of 7
NIS2 Art. 21(2)
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
8 findings rated critical or high. Fix these first.
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing Strict-Transport-Security header
Forces HTTPS connections
What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"
This scan found 25 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
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Recommended
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TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
Email alerts on material changes and an exportable JSON history of every change.
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Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
77
Security headers
15
Email security
70
DNS health
65
Network security
100
GDPR outside view
50
Average
63
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention adinsertplatform.com, from OffSeq Breach.
No leaked records found
Breach holds no records for adinsertplatform.com right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The company operates in the media and technology sectors, focusing on dynamic ad insertion technology for broadcasters and OTT platforms. Their business model revolves around providing technology services and solutions that enable content monetization through advanced ad insertion techniques. The market positioning is that of a technology leader with a long-standing domain and consistent branding. Key revenue streams likely include licensing or service fees for their SSAI and related broadcast services. The target customers are broadcasters, streaming services, and advertisers seeking monetization solutions. The partnership with AdBlendr indicates an ecosystem approach. Growth indicators include a professional web presence and integration of modern marketing tools.
Security posture
The security maturity level is moderate. The site enforces HTTPS and has domain registration protections but lacks DNSSEC and security headers, which are important for defense in depth. The absence of published security policies and incident response contacts suggests limited transparency and preparedness. Privacy compliance is weak due to missing privacy and cookie policies and no explicit consent mechanisms. The use of third-party analytics and marketing scripts without clear consent may expose the company to regulatory risks. No critical vulnerabilities or exposed sensitive data were detected in the analysis. Overall, the security posture is adequate but requires improvements to meet best practices and compliance standards.
Recommendations
Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
Implement standard security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
Publish a comprehensive privacy policy and cookie policy detailing data collection and user rights.
Add a clear cookie consent mechanism compliant with GDPR and other privacy regulations.
Create and publish a security policy and incident response contact information to improve transparency and trust.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
Ad Insertion Platform
Description
Ad Insertion Platform (AIP) delivers dynamic ad insertion technology and services to enable monetization in the streaming and broadcasting industry. They specialize in dynamic ad insertion services for broadcasting and streaming, offering flexible and agnostic SSAI solutions, broadcast and OTT services to simplify content monetization.
Key services
Dynamic Ad Insertion, Broadcast TV Services, Streaming Radio Services, CDN Services, Ad Monetization Services, DAIConnect SSAI, AdBlendr SGAI
Content quality
good
Branding
consistent
Technology
Stack
Hugo static site generator, jQuery, Bootstrap, Font Awesome, Themify Icons, Magnific Popup, ScrollReveal, Google Tag Manager, Google Analytics, HubSpot scripts
Frameworks
Bootstrap
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good
Security
Observed score
70/100
Good practices seen
HTTPS enforced (implied by URL)
Domain status includes clientDeleteProhibited and other EPP protections
Analytics and tracking
Services
Google Analytics, HubSpot Analytics
Tracking level
moderate
Privacy practices
poor
Advertising
Ad networks
Google Ads
Tracking pixels
HubSpot Analytics
Marketing tools
HubSpot
Transparency
basic
Site quality
Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
moderate
Key observations
Website is fully accessible with no blocking or WAF challenges.
No privacy policy or cookie policy pages found despite cookie banner scripts present.
Contact information limited to phone number and implied contact form; no email addresses publicly listed.
No security or incident response policies published.
Modern and professional design with good technical implementation.
Use of multiple third-party marketing and analytics scripts without explicit consent mechanism.
No DNSSEC configured which is a minor security gap.
Domain WHOIS data is consistent and indicates a legitimate business.
Technical notes
Notes
The website uses a modern static site generator (Hugo) combined with popular frontend libraries like Bootstrap and jQuery, ensuring responsive design and good user experience. Hosting on AWS DNS servers suggests reliable infrastructure. The site loads multiple third-party marketing and analytics scripts, which may impact performance and privacy. No major technical debt or errors were detected. Opportunities exist to improve accessibility features and optimize performance further. The absence of CMS reduces attack surface but limits dynamic content capabilities. Overall, the technical implementation is solid with room for security and privacy enhancements.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
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