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Security report for 3lift.com

TripleLift · Technology · United States

Low risk. 1 critical or high finding in GDPR outside view.

Security score

91/100

Risk levelLow

0–100, higher is better. How it is calculated

TripleLift is a well-established technology company specializing in creative advertising solutions and SSP services, operating since 2012. The company targets advertisers, publishers, and consumers with advanced creative technology, data targeting, and programmatic advertising solutions including CTV and retail media. Their market position is strong with a large enterprise footprint and trusted by leading brands and publishers. Technically, the website is built on WordPress with modern libraries such as GSAP and Swiper, integrated with HubSpot for marketing and analytics, and uses Usercentrics for consent management. The site is hosted under Amazon Registrar with domain security measures in place. Security posture is solid with HTTPS, domain locking, and consent mechanisms, though DNSSEC is not enabled and no explicit security policy or incident response contacts are published. Overall, the website is professional, compliant with GDPR, and demonstrates good digital maturity.

Scanned

NIS2 and GDPR posture

GDPR outside view
80/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

1 finding rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

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Keep watching 3lift.com

This scan found 12 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
95
Security headers
90
Email security
93
DNS health
85
Network security
100
GDPR outside view
80
Average
91

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention 3lift.com, from OffSeq Breach.

Total records
5
Employees
0
Customers
5
Third parties
0
Weak passwords
0%

2 subdomains affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for 3lift.com.

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Breach keeps ingesting new leaks, so these numbers can grow between scans.

Brand lookalikes

Add-on

Domains that imitate 3lift.com and could be used for phishing or spoofed email, tracked in OffSeq Breach.

Tracked
19
Registered
19
Resolving
19
High or critical
0

Last checked 2026-06-20

Masked preview

  • sl•••.comMediumbitsquatting
  • 2l•••.comMediumbitsquatting
  • 3l•••.comMediumomission

See the full lookalike list

A one-off add-on that lists up to 20 of the highest-risk lookalikes of 3lift.com with registration, mail-server, certificate and DNS signals.

Select it in the checkout above.

Lookalike data refreshes continuously. Monitoring on Breach alerts you when a variant is registered, gains a mail server or starts serving HTTPS.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

TripleLift operates in the advertising technology sector, providing a creative SSP platform that enhances ad performance through innovative formats and data-driven targeting. Their business model revolves around serving advertisers and publishers with scalable, personalized ad solutions across digital platforms including web, CTV, and retail media. The company leverages partnerships and showcases major clients to reinforce market credibility. Their content strategy includes case studies, research, and playbooks to educate and engage their audience. The presence of multiple social media channels and a comprehensive resource library indicates a mature marketing approach. No parent or subsidiary companies were identified, suggesting an independent operation.

Security posture

The website employs HTTPS with a valid SSL certificate and domain status flags that prevent unauthorized domain transfers or deletions, indicating good domain security hygiene. The use of Usercentrics for cookie consent shows attention to privacy compliance. However, DNSSEC is not enabled, which could be a potential improvement area. No explicit security policies or incident response contacts were found, which is a gap in transparency and readiness. No vulnerabilities or exposed sensitive data were detected in the HTML content. Overall, the security posture is good but could be enhanced by publishing security policies and enabling DNSSEC.

Recommendations

  1. Enable DNSSEC to improve DNS security and prevent spoofing.
  2. Publish a dedicated security policy page detailing security practices and incident response procedures.
  3. Add a security.txt file or vulnerability disclosure policy to facilitate responsible reporting.
  4. Consider providing direct contact channels for security incidents (e.g., security@ or abuse@ emails).
  5. Regularly audit third-party scripts and libraries to ensure no vulnerabilities are introduced.

Contact details published on the site

Addresses
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
TripleLift
Description
TripleLift is a technology company rooted at the intersection of creative, media, and data, delivering advanced creative and technology solutions for advertisers and publishers to drive meaningful engagement and measurable impact.
Key services
Creative Technology, Data & Targeting Technology, TripleLift SSP, CTV Solutions, Retail Media, Diverse Media Solutions
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress CMS, GSAP animation library, Swiper.js slider, HubSpot forms and analytics, Usercentrics consent management, Google Tag Manager, New Relic monitoring
Platforms
WordPress
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Domain locked with clientDeleteProhibited and clientTransferProhibited
  • Use of consent management platform (Usercentrics)

Analytics and tracking

Services
HubSpot Analytics, Google Tag Manager, New Relic
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
TripleLift SSP
Tracking pixels
HubSpot Analytics, Usercentrics Consent
Marketing tools
HubSpot Forms, Usercentrics CMP
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is professionally designed and well-structured
  2. Comprehensive legal and privacy policies present
  3. Multiple social media channels linked and active
  4. Use of modern web technologies and analytics tools
  5. No signs of malicious or suspicious activity
  6. Strong brand presence with major client logos displayed
  7. Contact information is available but no direct emails or phone numbers found on homepage
  8. Consent management implemented for GDPR compliance
Technical notes

Notes

The website is built on WordPress CMS, utilizing modern JavaScript libraries such as GSAP for animations and Swiper.js for sliders, enhancing user experience. HubSpot integration provides marketing automation and analytics capabilities, while Usercentrics manages GDPR-compliant consent. Hosting and DNS are managed via Amazon Registrar, suggesting reliable infrastructure. Performance is moderate with room for optimization, especially in image loading and script management. SEO is well implemented with meta tags, Open Graph, and JSON-LD structured data. Accessibility is basic but could be improved with enhanced ARIA roles and keyboard navigation support. Overall, the technical implementation supports a professional and scalable digital presence.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 88/100Low22 findingsView report
  2. 88/100Low22 findingsView report
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