Skip to main content

Security report for smart-pa.com

SmartPA · Other · United Kingdom

Medium risk. 3 critical or high findings in GDPR outside view, SSL/TLS and 1 other check.

Security score

61/100

Risk levelMedium

0–100, higher is better. How it is calculated

SmartPA is a UK-based virtual assistant service provider offering a wide range of administrative and corporate support services. With over 13 years in business and a team of more than 180 virtual assistants, SmartPA targets SMEs and corporate clients seeking flexible, scalable virtual PA solutions. The website is professionally designed, leveraging HubSpot CMS and multiple marketing and analytics tools to support a mature digital presence. Security posture is solid with HTTPS and no critical vulnerabilities detected, though some security headers could be improved. Privacy and cookie policies are present and GDPR compliant, enhancing trust. Contact information and trust signals such as CPD accreditation and testimonials from reputable clients further support business credibility.

Scanned

NIS2 and GDPR posture

GDPR outside view
58/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      No HTTPS encryption

      GDPR requires appropriate security measures for personal data

      What to do: Implement SSL/TLS certificate for HTTPS

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      No HTTPS Encryption

      Website does not use HTTPS encryption, making all data transmission vulnerable to interception

      What to do: Implement SSL/TLS certificate and redirect all HTTP traffic to HTTPS

  3. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

Need hands-on remediation? Email guard@offseq.com

Keep watching smart-pa.com

This scan found 17 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

Billed monthly to your card. Cancel anytime. See sample alerts.

Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
  • Email delivery with an unlock code
  • Lifetime access to this report

Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
45
Email security
85
DNS health
80
Network security
100
GDPR outside view
58
Average
61

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

SmartPA operates in the virtual assistant and administrative support sector, focusing on flexible outsourcing solutions for businesses. Their business model is service-based with plans and pricing tailored to client needs. The company has a strong UK presence with global reach, supported by a Centre of Excellence and a large talent pool. Strategic partnerships and trusted brand endorsements enhance market positioning. The company emphasizes social responsibility and human equality initiatives, which may appeal to socially conscious clients. The website content and structure reflect a professional and customer-focused approach.

Security posture

The website employs HTTPS with good SSL configuration and uses secure analytics and marketing scripts. However, explicit security headers like Content-Security-Policy and X-Frame-Options are not detected, which could be improved to mitigate risks such as clickjacking and content injection. No exposed sensitive data or vulnerable libraries were found. There is no published security policy or incident response information, and no vulnerability disclosure mechanism is present. Overall, the security posture is good but could benefit from enhanced header policies and transparency around security practices.

Recommendations

  1. Implement and enforce security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
  2. Publish a dedicated security policy and incident response contact information on the website.
  3. Add a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
  4. Regularly audit and update third-party scripts and libraries to prevent vulnerabilities.
  5. Enhance accessibility features to improve compliance and user experience for all users.

Contact details published on the site

Addresses
Legal name
SmartPA
Registration number
SC833293
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
SmartPA
Description
Reduce admin stress and tick off your To-Do-List by outsourcing administrative tasks to an award-winning team of virtual assistants. Services include diary and email management, bookkeeping, transcription, document production, data entry, travel management, HR support, back-office support, and personal assistant services. The company is UK based with over 13 years in business and over 180 dedicated virtual assistants.
Key services
Virtual PA Services, Diary and Email Management, Bookkeeping Services, Transcription and Typing, Document Production, Data Entry and CRM Support, Travel Management, HR and Employment Support, Back-Office Support, Corporate Virtual Support
Content quality
good
Branding
consistent

Technology

Stack
HubSpot CMS, jQuery, FontAwesome, Google Analytics, Google Tag Manager, Microsoft Clarity, Hotjar, Mediahawk Dynamic Numbers, Facebook Pixel
Frameworks
HubSpot CMS
Platforms
HubSpot
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
80/100
Good practices seen
  • HTTPS enabled
  • No exposed sensitive data in HTML
  • Use of secure analytics and tracking scripts

Analytics and tracking

Services
Google Analytics, Microsoft Clarity, Hotjar, HubSpot Analytics, LinkedIn Insight Tag, Mediahawk
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Bing Ads, Facebook Ads
Tracking pixels
Facebook Pixel, Microsoft Clarity, Hotjar, LinkedIn Insight Tag, Mediahawk Dynamic Numbers
Marketing tools
HubSpot Marketing, CookieYes Consent Management
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is professionally designed and well-structured
  2. Content is comprehensive and relevant to virtual assistant services
  3. Multiple social media and trusted brand references enhance credibility
  4. Use of HubSpot CMS and marketing tools indicates mature digital marketing strategy
  5. No critical security issues detected
  6. Privacy and cookie policies are present with consent mechanisms
  7. No explicit terms of service or security policy found
  8. Contact information is clearly provided with multiple channels
Technical notes

Notes

The website is built on the HubSpot CMS platform, utilizing modern web technologies including jQuery and FontAwesome for UI elements. It integrates multiple analytics and marketing tools such as Google Analytics, Microsoft Clarity, Hotjar, and Facebook Pixel, indicating a strong focus on data-driven marketing. The site is mobile responsive with good SEO optimization and structured data markup for enhanced search engine visibility. Hosting is managed by HubSpot, ensuring reliable uptime and performance. Some minor technical improvements could be made in accessibility and security header implementation to further strengthen the site.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Reviews of this site

Share your experience with smart-pa.com. Every review is verified by email and published after moderation.

Overall rating
Select a rating
4000 characters remaining

We’ll email you to confirm your review and keep your details private.

Community rating

No published reviews yet. Be the first to review smart-pa.com.

Feedback on this report

Rate this report, add an optional comment, and tell us if you want a security specialist to follow up.

Overall report quality
Select a rating
2000 characters remaining

We only use your feedback to improve Guard reports. Contact details are never shared.