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Security report for heylink.me

HeyLink.me · Technology · United States

Partial score · DNS & email only

75/100

0–100, higher is better. How it is calculated

HeyLink.me is a technology SaaS platform specializing in link management and bio link tools designed for businesses, influencers, and social media users globally. The company offers a comprehensive suite of services including link aggregation, social media integration, analytics, custom domains, and QR code generation. With over 9 million customers across 195 countries, HeyLink.me holds a strong market position as a trusted and widely adopted solution. The website demonstrates professional design, excellent content quality, and clear navigation, supporting a positive user experience across devices. Technically, the site employs a modern technology stack with extensive use of analytics and marketing tools, hosted behind Cloudflare for performance and security. Security posture is strong with HTTPS enforced, domain locking, and cookie consent mechanisms, though DNSSEC is not enabled and no explicit security policy or incident response information is published. Overall, the site is compliant with GDPR and privacy regulations, though contact information is limited to web forms without direct emails or phone numbers. The domain is privacy protected but consistent with the business profile and industry norms, indicating legitimacy and long-term intent.

Scanned

This is an earlier scan of heylink.me. View the latest report

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
6of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

  3. DNS health

    DNS sends visitors and email to the right servers. Misconfigured records can cause outages or let someone redirect your traffic.

    • High

      Unregistered MX Record

      MX record points to unregistered domain: hwtw3dk5kmzleehjwfh73azfw6lvxysygkgqguwgfkduord5xuoq.mx-verification.google.com

      What to do: Remove or fix MX record pointing to unregistered domain

      • RFC 5321 §5.1
      • NIS2 21(2)(i)
      • IR 2024/2690 12.4: Implementing Regulation (EU) 2024/2690, Annex point 12.4: Asset inventory
      • NIST CM-8: NIST SP 800-53 Rev. 5 CM-8: System Component Inventory

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Keep watching heylink.me

This scan found 12 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
75
Email security
85
DNS health
75
Network security
100
GDPR outside view
68
Average
81
After the cap
75

Not counted

  • Security headers: did not complete in this scan.
  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

HeyLink.me operates a freemium SaaS business model targeting social media users and businesses seeking to consolidate multiple links into a single bio link. The platform's competitive advantages include multi-language support, extensive template offerings, and integration with popular social media platforms. Revenue streams likely include premium subscriptions and enterprise solutions. The company maintains partnerships with related domains such as kode.link for QR code services and heylink.au for regional offerings. The presence of a large global user base and multi-channel marketing indicates strong growth and market penetration. Strategic observations suggest the company focuses on expanding its ecosystem through partnerships and enhancing user engagement via analytics and monetization features.

Security posture

The security maturity of HeyLink.me is solid, with HTTPS enforced site-wide, domain registration locked with multiple EPP status codes, and a comprehensive cookie consent mechanism compliant with GDPR. The use of reputable third-party analytics and marketing services is well managed, with no exposed sensitive data or vulnerable libraries detected in the HTML content. However, the absence of DNSSEC and a publicly available security policy or incident response plan represents areas for improvement. The site lacks a security.txt file for vulnerability disclosure, which could enhance transparency and trust. Overall, the security posture supports business continuity and user trust but could benefit from enhanced DNS security and formalized incident response documentation.

Recommendations

  1. Enable DNSSEC on the domain to improve DNS security and prevent spoofing.
  2. Publish a dedicated security policy and incident response page to enhance transparency.
  3. Implement a security.txt file to facilitate responsible vulnerability disclosure.
  4. Add additional security headers such as Content-Security-Policy and X-Content-Type-Options.
  5. Regularly audit and update third-party scripts to mitigate potential vulnerabilities.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
HeyLink.me
Description
Free bio link tool used by the best businesses and influencers. Maximize the impact of every digital initiative. Designed for mobile. The results are magical.
Key services
Link in bio management, Social media integration, Analytics, Custom domains, QR code generation, Templates
Content quality
excellent
Branding
consistent

Technology

Stack
Google Tag Manager, Google Analytics, Facebook Pixel, TikTok Pixel, Bing UET, Twitter Universal Website Tag, OneTrust Cookie Consent, Freshchat, Keen Slider, AOS (Animate On Scroll), Lozad.js (lazy loading)
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
90/100
Good practices seen
  • HTTPS enforced
  • Domain locked with multiple EPP status codes
  • Cookie consent implemented
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Analytics, Facebook Pixel, TikTok Analytics, Bing UET, Twitter Analytics
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Google Ads, Bing Ads, Twitter Ads, TikTok Ads, Facebook Ads
Tracking pixels
Facebook Pixel, TikTok Pixel, Twitter Universal Website Tag, Bing UET
Marketing tools
Freshchat
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a professional SaaS platform for link management and bio link services.
  2. Strong global presence with multi-language support and extensive country targeting.
  3. Comprehensive cookie consent and privacy compliance mechanisms implemented.
  4. Extensive use of modern analytics and marketing technologies.
  5. No exposed sensitive data or security vulnerabilities detected in HTML content.
  6. Domain is privacy protected but consistent with business profile and industry norms.
  7. No direct contact emails or phone numbers found; contact via web form only.
  8. No explicit security policy or incident response information published.
Technical notes

Notes

HeyLink.me's technical infrastructure is modern and robust, leveraging Cloudflare for DNS and CDN services, and integrating multiple analytics and marketing technologies including Google Tag Manager, Facebook Pixel, TikTok Pixel, Bing UET, and Twitter tags. The site uses lazy loading (Lozad.js), animation libraries (AOS), and a responsive slider (Keen Slider) to optimize performance and user experience. The website is mobile-optimized with excellent accessibility and SEO practices. No CMS is explicitly detected, suggesting a custom or proprietary platform. Performance is fast with well-structured meta tags and comprehensive multi-language support. Technical risks are minimal but could be further reduced by enabling DNSSEC and enhancing security headers.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 73/100Medium27 findingsView report
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