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Security report for avada.io

Avada Commerce · E-commerce · United States

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

64/100

Risk levelMedium

0–100, higher is better. How it is calculated

Avada Commerce is a well-established e-commerce SaaS provider specializing in marketing automation solutions for Shopify merchants. With a strong market presence supported by over 300,000 users and extensive positive reviews, the company offers a comprehensive suite of tools including SEO optimization, sales boosters, loyalty programs, and compliance management. Their business model focuses on empowering online merchants to increase sales and improve customer retention through integrated technology solutions. Technically, the website is built on WordPress with modern frameworks like UIkit and leverages Google Analytics and Tag Manager for marketing insights. The site is fast, mobile-optimized, and SEO-friendly, reflecting a mature digital infrastructure. Security-wise, the site uses HTTPS with domain locking and good security practices, though DNSSEC is not enabled and explicit security policies are not published. Privacy compliance is partially addressed with a privacy policy but lacks a visible cookie consent mechanism. Overall, the site is professional, trustworthy, and well-positioned in the e-commerce technology sector.

Scanned

This is an earlier scan of avada.io. View the latest report

NIS2 and GDPR posture

GDPR outside view
53/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching avada.io

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
75
Security headers
15
Email security
55
DNS health
85
Network security
100
GDPR outside view
53
Average
64

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Avada Commerce targets Shopify merchants globally, offering a SaaS platform that integrates multiple marketing and operational tools. Their competitive advantage lies in the breadth of integrated features and a strong user base with high satisfaction. Revenue streams likely include subscription fees for apps and services. The company maintains partnerships with Shopify and has a global footprint with offices in the US and Singapore. Customer testimonials and partner logos reinforce credibility. The business shows signs of continuous innovation and customer-centric development, positioning it well for growth in the e-commerce automation market.

Security posture

The website demonstrates a solid security posture with HTTPS enforced and domain status protections preventing unauthorized changes. However, the absence of DNSSEC and lack of published security policies or incident response contacts represent gaps. No vulnerabilities or exposed sensitive data were detected in the HTML content. The use of third-party scripts is standard but should be regularly audited. Privacy compliance is partial, with GDPR considerations evident but no explicit cookie consent banner. Incident response readiness and vulnerability disclosure mechanisms are not visible, suggesting areas for improvement in security transparency and governance.

Recommendations

  1. Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
  2. Implement a visible cookie consent banner to comply fully with GDPR and other privacy regulations.
  3. Publish a dedicated security policy and incident response contact information to improve transparency and trust.
  4. Create and maintain a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
  5. Regularly audit and update third-party scripts and plugins to mitigate potential vulnerabilities.

Contact details published on the site

Addresses
Legal name
Avada Commerce, Pte. Ltd.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Avada Commerce
Description
Avada Commerce Pte. Ltd. is an e-commerce solution provider with sales and development teams in the USA and Vietnam. They offer marketing automation and a suite of integrated apps for Shopify merchants to increase sales, optimize SEO, boost conversions, retain customers, and ensure compliance.
Key services
Marketing automation, SEO optimization, Sales boosters, Loyalty programs, Store compliance management
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress 6.8.1, Yoast SEO plugin, jQuery 3.7.1, UIkit 4.4.5, Google Tag Manager, Google Analytics (gtag.js), Contact Form 7, WP Rocket (lazyload, preload links), Alpine.js, Panda Pods Repeater Field plugin
Frameworks
UIkit
Platforms
WordPress
Performance
fast
Mobile
excellent
Accessibility
good
SEO
excellent

Security

Observed score
85/100
Good practices seen
  • HTTPS enabled
  • Domain locked with multiple client prohibitions
  • No exposed sensitive data in HTML
  • Use of Google Tag Manager and Analytics with consent mechanisms implied

Analytics and tracking

Services
Google Analytics, Google Tag Manager
Tracking level
moderate
Privacy practices
basic

Advertising

Ad networks
Google Ads
Tracking pixels
Disqus
Marketing tools
Yoast SEO
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and professional design.
  2. Strong focus on Shopify e-commerce marketing automation solutions.
  3. Multiple customer testimonials and partner logos enhance trust.
  4. Use of modern web technologies and SEO best practices.
  5. No explicit security or privacy policies visible on main page but privacy policy exists.
  6. No visible security.txt or vulnerability disclosure page.
  7. No cookie consent banner detected despite GDPR compliance claim.
  8. Domain uses privacy protection but with consistent business info.
  9. No signs of malicious or suspicious content.
Technical notes

Notes

The website is built on a modern WordPress platform using the latest version (6.8.1) and incorporates UIkit for UI components, jQuery for scripting, and Alpine.js for reactive features. Performance optimizations include lazy loading, preloading fonts, and caching via WP Rocket. SEO is enhanced through Yoast SEO plugin and structured data (JSON-LD) providing rich metadata about the organization and founder. Hosting appears to be on Cloudways, a reputable managed hosting provider. The site is mobile responsive and accessible, with clear navigation and well-structured content. Technical risks are minimal but include the need for DNSSEC and enhanced privacy compliance mechanisms.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 66/100Medium31 findingsView report
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