Skip to main content

Security report for adtraction.com

Adtraction · E-commerce · N/a

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

71/100

Risk levelMedium

0–100, higher is better. How it is calculated

Adtraction is a performance-based partner marketing platform established in 2007, helping brands increase sales by connecting them with a broad network of partners. The company emphasizes active partnership management, multi-market access, and tailored promotional strategies to drive consistent growth and diversified marketing channels. Their market position is strengthened by local presence across Europe and trusted partnerships with leading brands. Technically, the website leverages modern front-end technologies including Bootstrap, jQuery, Owl Carousel, and Google Tag Manager, hosted on AWS CloudFront. However, the site currently lacks a valid SSL certificate, which poses a significant security risk. The absence of HTTPS and security headers reduces the overall security posture. Privacy compliance is partially addressed with a comprehensive privacy policy, but cookie consent mechanisms and terms of service are not evident. Overall, the website presents a professional and trustworthy front but requires urgent security improvements to protect user data and enhance trust.

Scanned

This is an earlier scan of adtraction.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
43/ 100 · High
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching adtraction.com

This scan found 18 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

Billed monthly to your card. Cancel anytime. The full timeline opens with your unlock code.

Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
  • Email delivery with an unlock code
  • Lifetime access to this report

Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
100
Security headers
15
Email security
77
DNS health
90
Network security
100
GDPR outside view
43
Average
71

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Adtraction operates in the e-commerce and digital marketing sectors, targeting brands seeking to expand their customer base through partner marketing and partners aiming to monetize content. Their business model is commission-based with platform fees, offering service levels from self-managed to premium with dedicated account management. The company has a medium size with a European footprint and a strong partner ecosystem. Testimonials and awards indicate positive client relationships and industry recognition. The company’s growth strategy focuses on diversification beyond major platforms like Google and social media, mitigating risks associated with algorithm changes and rising costs. Their multi-market approach and local teams provide competitive advantages in understanding regional markets and building strong partnerships.

Security posture

The current security posture is weak due to the lack of a valid SSL certificate and absence of HTTPS enforcement. No HSTS, OCSP stapling, or session resumption mechanisms are enabled, which are standard best practices for secure web operations. The site does not implement advanced security headers, increasing exposure to common web attacks. No explicit security policy, incident response information, or vulnerability disclosure mechanisms are found, indicating limited transparency and preparedness for security incidents. While no critical vulnerabilities like Heartbleed or POODLE are detected, the missing SSL certificate is a critical issue that undermines user trust and data protection. GDPR compliance is partially supported by a comprehensive privacy policy, but cookie consent and terms of service are lacking. Overall, the security maturity is low and requires immediate remediation.

Recommendations

  1. Obtain and deploy a valid SSL/TLS certificate to enable HTTPS across the entire site.
  2. Implement HTTP Strict Transport Security (HSTS) with includeSubDomains and preload directives.
  3. Enable modern TLS protocols (TLS 1.2 and TLS 1.3) and disable legacy protocols to improve encryption strength.
  4. Add security headers such as Content-Security-Policy, X-Content-Type-Options, and X-Frame-Options to mitigate common web vulnerabilities.
  5. Introduce a cookie consent mechanism and publish a clear cookie policy to enhance privacy compliance.
Technical notes

Notes

The website uses a modern front-end stack with Bootstrap 5.3.3, jQuery 3.4.1, Owl Carousel 2.3.4, and Google Fonts. It integrates Google Tag Manager and Elastic APM RUM for analytics and performance monitoring. The CMS appears to be Umbraco based on HTML class naming conventions and element UDI formats. Hosting is via AWS CloudFront CDN, providing global content delivery. However, performance metrics are missing or zero, indicating potential monitoring gaps. Mobile optimization is good with responsive images and language localization via hreflang tags. SEO is supported by meta tags and Open Graph data. The absence of JSON-LD structured data is a missed opportunity for enhanced search engine understanding. Technical debt is indicated by the lack of SSL and security best practices, which could impact business operations and user trust.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 58/100Medium26 findingsView report
Reviews of this site

Share your experience with adtraction.com. Every review is verified by email and published after moderation.

Overall rating
Select a rating
4000 characters remaining

We’ll email you to confirm your review and keep your details private.

Community rating

No published reviews yet. Be the first to review adtraction.com.

Feedback on this report

Rate this report, add an optional comment, and tell us if you want a security specialist to follow up.

Overall report quality
Select a rating
2000 characters remaining

We only use your feedback to improve Guard reports. Contact details are never shared.