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Security report for 180marketing.com

180 Marketing · E-commerce · United States

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

61/100

Risk levelMedium

0–100, higher is better. How it is calculated

180 Marketing is a specialized eCommerce SEO service provider with over two decades of domain maturity, positioning itself as a leader in delivering high ROI SEO services tailored for eCommerce businesses. The company leverages a professional WordPress-based website with modern technologies such as Bootstrap, jQuery, and performance optimizations via WP Rocket, supported by Cloudflare CDN and Google Tag Manager for analytics and marketing. The website content is rich with client testimonials, video endorsements, and industry recognition, reinforcing its market position and trustworthiness. Technically, the website is well-structured, mobile-optimized, and fast-loading, with valid SSL certificates and basic security headers implemented. However, there is room for improvement in security enforcement, such as enabling HSTS and moving CSP to enforcement mode. Privacy compliance is basic, with cookie consent mechanisms in place but lacking comprehensive GDPR indicators. Contact information is clearly presented, including a contact form, email, phone number, and physical location, enhancing business credibility. The security posture is solid but not advanced, with no detected vulnerabilities or exposed sensitive data. The domain registration is consistent and mature, registered with Bluehost Inc. and using Cloudflare for DNS and CDN services, indicating legitimate and stable ownership. Overall, the website presents a professional and trustworthy front with minor areas for enhancement in security and privacy compliance.

Scanned

This is an earlier scan of 180marketing.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
43/ 100 · High
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching 180marketing.com

This scan found 27 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

€39.90one-time

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
67
Security headers
25
Email security
55
DNS health
75
Network security
100
GDPR outside view
43
Average
61

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

180 Marketing operates in the niche eCommerce SEO sector, targeting online retailers seeking to improve organic search rankings and ROI. Their business model focuses on service delivery through consulting, SEO strategy, and link acquisition. The company demonstrates competitive advantages through specialized expertise, client testimonials, and industry features. Revenue streams likely derive from SEO service contracts and consulting engagements. The target customer segment includes small to medium-sized eCommerce businesses. The partnership ecosystem includes integrations with marketing tools like ActiveCampaign and scheduling via Calendly. Strategic observations highlight a focus on transparency, client success, and leveraging digital marketing technologies to maintain market leadership.

Security posture

The website exhibits a moderate security maturity level with HTTPS enforced and a valid SSL certificate. Security headers such as X-Content-Type-Options and a report-only Content Security Policy are present, indicating awareness of security best practices. SPF and DMARC records are configured, though DMARC policy is set to 'none', suggesting room for improvement in email security. No vulnerabilities or subdomain takeover risks were detected. However, the absence of HSTS and lack of incident response or security policy disclosures indicate gaps in comprehensive security governance. Data protection practices appear basic, with cookie consent implemented but no explicit GDPR compliance statements. Incident response readiness is not evident, and no security.txt or vulnerability disclosure policies are found. Overall, the security posture is adequate for the business size but could benefit from enhanced enforcement and transparency.

Recommendations

  1. Enable HTTP Strict Transport Security (HSTS) with includeSubDomains and preload to strengthen HTTPS enforcement.
  2. Transition Content Security Policy from report-only to enforce mode after thorough testing to mitigate XSS and related attacks.
  3. Implement a stricter DMARC policy (e.g., quarantine or reject) to improve email authentication and reduce phishing risks.
  4. Publish a security policy and incident response contact information, including a security.txt file, to enhance transparency and preparedness.
  5. Enhance GDPR compliance by providing clear privacy notices, cookie consent details, and data retention policies.

Contact details published on the site

Addresses
Technical notes

Notes

The website is built on WordPress CMS with a modern tech stack including Bootstrap 4.4.1 and jQuery, optimized for performance using WP Rocket and served via Cloudflare CDN. The site uses Google Tag Manager and ActiveCampaign for analytics and marketing automation. The DNS setup is robust with multiple A and AAAA records, Google MX records for email, and Cloudflare nameservers. SSL is valid and current but lacks advanced features like HSTS. Performance is fast with minimal resource blocking. Accessibility is basic but functional. SEO is well-implemented with proper meta tags, Open Graph, and JSON-LD structured data. Technical risks are low, though some security enhancements could reduce potential attack surfaces and improve compliance.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 62/100Medium33 findingsView report
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