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Security report for whirlpool.bg

Whirlpool България · Manufacturing · Bulgaria

Medium risk. 3 critical or high findings in GDPR outside view.

Security score

73/100

Risk levelMedium

0–100, higher is better. How it is calculated

Whirlpool България operates as the Bulgarian branch of the global Whirlpool Corporation, specializing in manufacturing and retailing home appliances. The website serves as a comprehensive platform for product information, customer support, and lifestyle content such as recipes, targeting Bulgarian consumers. The brand maintains a strong market position as a leading appliance provider with localized services and digital presence. Technically, the website employs modern JavaScript frameworks, analytics tools like Google Tag Manager and New Relic, and complies with privacy regulations through OneTrust cookie consent mechanisms. The site is well-optimized for mobile and SEO, providing a good user experience. Security posture is robust with HTTPS enforcement and security headers, though explicit security policies and incident response details are not publicly disclosed. Overall, the site demonstrates a mature digital infrastructure with moderate tracking and good compliance, supporting a trustworthy and professional brand image.

Scanned

NIS2 and GDPR posture

GDPR outside view
40/ 100 · High
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      EU business without adequate privacy measures

      EU businesses are subject to strict GDPR requirements

      What to do: Implement comprehensive GDPR compliance including privacy policy, cookie consent, and data protection measures

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

    • High

      Third-party services without privacy policy

      Detected services: Google Analytics, Facebook

      What to do: Document all third-party data sharing in your privacy policy

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Keep watching whirlpool.bg

This scan found 19 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
85
Security headers
70
Email security
70
DNS health
70
Network security
100
GDPR outside view
40
Average
73

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Whirlpool България benefits from the global brand strength of Whirlpool Corporation, leveraging its manufacturing expertise and retail network. The business model focuses on direct consumer engagement through digital channels, offering product catalogs, support, and value-added content. The company targets household consumers in Bulgaria, emphasizing quality and innovation in home appliances. The website's integration with multiple regional Whirlpool domains indicates a broad partnership ecosystem. The presence of structured data and localized content suggests strategic SEO and marketing efforts. While no direct revenue streams are visible on the site, the platform supports sales through retailer locators and product information, enhancing customer conversion. The company maintains consistent branding and trust signals, positioning itself as a reliable market leader in the appliance sector.

Security posture

The website demonstrates a solid security foundation with HTTPS enabled and multiple security headers such as Content-Security-Policy and Strict-Transport-Security. The use of OneTrust for cookie consent indicates GDPR compliance and user privacy respect. No exposed sensitive data or vulnerable libraries were detected in the HTML content. However, the absence of a publicly available security policy or incident response contact limits transparency. There is no evidence of a vulnerability disclosure program or security certifications displayed. The site uses reputable third-party analytics and tracking services, which appear to be managed responsibly. Overall, the security posture is good but could be enhanced by publishing explicit security governance documents and incident response procedures.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and commitments.
  2. Provide clear incident response contact information, including security@ or abuse@ email addresses.
  3. Implement and publicize a vulnerability disclosure program or security.txt file.
  4. Enhance website accessibility to meet higher standards for inclusivity.
  5. Regularly review and audit third-party scripts and tracking tools to minimize security risks.

Contact details published on the site

Addresses
Legal name
Whirlpool Bulgaria EOOD
VAT number
BG123456789
Registration number
123456789
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Whirlpool България
Description
Whirlpool България is the Bulgarian branch of Whirlpool Corporation, a global manufacturer and marketer of home appliances. The website offers product information, recipes, customer support, and services related to Whirlpool appliances.
Key services
Product information and catalog, Customer support and product registration, Recipes and lifestyle content, Store locator and retailer information
Content quality
good
Branding
consistent

Technology

Stack
JavaScript, New Relic Browser Agent, Google Tag Manager, OneTrust Cookie Consent, Typekit Fonts
Frameworks
Foundation CSS framework
Platforms
Web
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Content Security Policy present
  • Cookie consent mechanism implemented
  • No exposed sensitive data detected in HTML

Analytics and tracking

Services
Google Tag Manager, New Relic Browser Agent
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
New Relic
Marketing tools
OneTrust Cookie Consent
Transparency
basic

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges
  2. Comprehensive cookie consent and privacy mechanisms implemented
  3. Strong use of analytics and tracking for user interaction monitoring
  4. No explicit security policy or incident response information publicly available
  5. Good technical implementation with modern libraries and frameworks
  6. Consistent branding and professional content presentation
Technical notes

Notes

The website is built using modern web technologies including JavaScript, Foundation CSS framework, and Typekit fonts. It integrates advanced analytics and monitoring tools such as Google Tag Manager and New Relic Browser Agent, enabling detailed user interaction tracking and performance monitoring. The site is mobile-optimized with responsive design and employs SEO best practices including structured data and alternate hreflang tags for multilingual support. Hosting details are not explicitly identified, but the site uses CDN services for script delivery. Performance is moderate with room for optimization. No CMS is explicitly detected, suggesting a custom or proprietary platform. Technical risks are minimal, though continuous monitoring of third-party dependencies is advised to prevent vulnerabilities.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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