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Security report for unfair.fi

Unfair Lean Marketing Oy · Other · Finland

Medium risk. 9 critical or high findings in GDPR outside view, Security headers and 1 other check.

Security score

60/100

Risk levelMedium

0–100, higher is better. How it is calculated

Unfair Lean Marketing Oy is a Finnish strategic marketing and communication agency specializing in Lean Startup methodologies. The company offers a range of services including strategic consulting, branding, digital marketing, and training, targeting businesses seeking innovative and effective marketing solutions. Their market position is that of a niche player combining creativity with business development to deliver competitive advantages. The website reflects a professional and modern digital presence with strong branding and clear messaging. Technically, the site is built on WordPress with advanced optimization via NitroPack, and integrates analytics tools such as HubSpot and Google Tag Manager. Security posture is strong with HTTPS, security headers, and cookie consent mechanisms in place, though there is room for improvement in explicit security policies and incident response information. Overall, the site is trustworthy, compliant with GDPR, and demonstrates good digital maturity.

Scanned

NIS2 and GDPR posture

GDPR outside view
25/ 100 · Critical
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

9 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      EU business without adequate privacy measures

      EU businesses are subject to strict GDPR requirements

      What to do: Implement comprehensive GDPR compliance including privacy policy, cookie consent, and data protection measures

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

  2. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

Need hands-on remediation? Email guard@offseq.com

Keep watching unfair.fi

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
15
Email security
85
DNS health
80
Network security
100
GDPR outside view
25
Average
60

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention unfair.fi, from OffSeq Breach.

No leaked records found

Breach holds no records for unfair.fi right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.

Monitor on Breach (opens in a new tab)

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

The company operates in the marketing and communication sector with a focus on Lean Startup principles, which differentiates it from traditional agencies. Their business model is service-based, offering consulting, branding, and digital marketing services. The target customers are businesses looking for strategic growth and innovative marketing approaches. The firm has a small size and was founded in 2015, consistent with the domain registration date. Trust indicators include certifications like Great Place To Work and active social media channels. The company leverages partnerships with hosting and technology providers such as Shellit.org and uses modern marketing tools. The website content and structure support a clear value proposition and client engagement.

Security posture

The website employs HTTPS with a strong SSL configuration and implements key security headers such as Content-Security-Policy and X-Frame-Options, enhancing protection against common web attacks. Cookie consent is managed via Cookiebot, supporting GDPR compliance. No exposed sensitive data or vulnerable libraries were detected in the HTML content. However, the absence of a dedicated security policy page and incident response contacts suggests areas for improvement in transparency and readiness. The use of third-party analytics and marketing scripts is moderate and appears well-managed. Overall, the security posture is good but could be enhanced by formalizing security governance documentation and vulnerability disclosure mechanisms.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and compliance.
  2. Implement a vulnerability disclosure policy or security.txt file to facilitate responsible reporting.
  3. Provide clear incident response contact information to improve transparency and readiness.
  4. Regularly audit third-party scripts and dependencies for vulnerabilities and update accordingly.
  5. Enhance accessibility features to meet higher standards and improve user experience for all users.

Contact details published on the site

Addresses
Legal name
Unfair Lean Marketing Oy
Registration number
2637264-6
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Unfair Lean Marketing Oy
Description
Unfair on Lean Startup -menetelmiä soveltava strateginen markkinointi- ja viestintätoimisto. Tuotamme asiakkaillemme epäreilua kilpailuetua yhdistämällä luovuuden liiketoiminnan kehittämiseen. Teemme monimutkaisista asioista yksinkertaisia ja autamme rakentamaan kestävää ja kannattavaa kasvua.
Key services
Strategic marketing consulting, Communication services, Branding and brand strategy, Digital marketing, Training services
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, NitroPack optimization, Google Tag Manager, HubSpot Analytics, Cookiebot
Frameworks
Lean Startup (business methodology)
Platforms
WordPress CMS
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Cookie consent implemented
  • Use of security headers

Analytics and tracking

Services
HubSpot Analytics, Google Tag Manager
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
HubSpot Analytics
Marketing tools
HubSpot, Cookiebot
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and multimedia.
  2. Strong focus on Lean Startup methodology in marketing services.
  3. Clear and consistent branding and messaging.
  4. Use of modern web technologies and optimization tools.
  5. Good privacy and cookie compliance with visible policies.
  6. No critical security issues detected.
  7. Social media presence on Facebook, Instagram, LinkedIn.
  8. No suspicious or malicious indicators found.
Technical notes

Notes

The website is built on WordPress CMS and optimized with NitroPack, ensuring fast loading times and good performance. It uses modern web technologies including lazy loading, responsive design, and structured data (JSON-LD) for SEO. Analytics integration includes HubSpot and Google Tag Manager, supporting marketing and user behavior insights. Hosting is provided by Shellit.org, a Finnish hosting provider, consistent with the domain's country. The site demonstrates good technical hygiene with valid meta tags, SEO-friendly structure, and mobile optimization. Opportunities exist to further improve accessibility and formalize security-related technical documentation.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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