Skip to main content

Security report for segmetrics.io

SegMetrics · Technology · United States

Medium risk. 7 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

65/100

Risk levelMedium

0–100, higher is better. How it is calculated

SegMetrics is a US-based technology company founded in 2015 that provides marketing analytics software designed to help marketers and business owners understand what drives their revenue. The website is professionally designed using WordPress with Elementor and optimized with NitroPack, delivering a fast and mobile-friendly user experience. Security posture is solid with HTTPS and Cloudflare DNS, though the absence of security headers and formal privacy or cookie policies indicates room for improvement. No contact emails or phone numbers are explicitly provided on the main page, which may impact user trust and compliance. Overall, the site is legitimate and well-positioned in its niche but should enhance privacy and security disclosures to improve compliance and user confidence.

Scanned

NIS2 and GDPR posture

GDPR outside view
65/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

7 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching segmetrics.io

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

Billed monthly to your card. Cancel anytime. See sample alerts.

Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
  • Email delivery with an unlock code
  • Lifetime access to this report

Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
15
Email security
90
DNS health
65
Network security
100
GDPR outside view
65
Average
65

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention segmetrics.io, from OffSeq Breach.

Total records
130
Employees
0
Customers
130
Third parties
0
Weak passwords
11%

3 subdomains affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for segmetrics.io.

Select it in the checkout above.

Breach keeps ingesting new leaks, so these numbers can grow between scans.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

SegMetrics operates a SaaS business model targeting digital marketers and business owners seeking detailed revenue attribution analytics. The company maintains a consistent brand presence with a Facebook page and uses modern web technologies to deliver its service. The domain age and WHOIS data align with the company's claimed history, supporting legitimacy. However, the lack of visible contact information and privacy-related pages may limit trust and regulatory compliance. The company appears focused on growth analytics within the technology sector, with no evident partnerships or subsidiaries disclosed on the site.

Security posture

The website enforces HTTPS with a valid SSL certificate and uses Cloudflare DNS, enhancing security and performance. However, no security headers such as Content-Security-Policy or X-Frame-Options were detected, which are recommended best practices. There is no published security policy, incident response plan, or vulnerability disclosure information, which could be a compliance gap. No forms or input fields were found that might require additional security controls. Overall, the security posture is good but could be strengthened by adding security headers and formal policies.

Recommendations

  1. Implement and publish a comprehensive privacy policy and cookie policy with GDPR compliance details.
  2. Add security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance protection.
  3. Publish a security policy and incident response contact information to improve transparency and readiness.
  4. Provide clear company contact information including emails and phone numbers to increase trust and compliance.
  5. Enable DNSSEC for the domain to improve DNS security and prevent spoofing.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
SegMetrics
Description
SegMetrics provides marketing analytics software that shows exactly what is and isn't driving revenue for marketing efforts.
Key services
marketing analytics, revenue tracking, data segmentation
Content quality
good
Branding
consistent

Technology

Stack
Cloudflare DNS, NitroPack optimization, Elementor page builder, Google Fonts, FontAwesome, WordPress CMS
Frameworks
Elementor
Platforms
WordPress
Performance
fast
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML

Analytics and tracking

Tracking level
minimal
Privacy practices
poor

Advertising

Transparency
poor

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is accessible with no blocking or WAF challenge
  2. No explicit privacy, cookie, or terms of service pages found in main HTML
  3. No contact emails or phone numbers explicitly found in HTML content
  4. Site uses modern optimization and font loading techniques
  5. No security.txt or vulnerability disclosure information found
  6. Social media presence limited to Facebook link
  7. No visible forms or data collection fields in main HTML content
Technical notes

Notes

The site is built on WordPress using the Elementor page builder and optimized with NitroPack, indicating a modern and performance-focused infrastructure. Fonts are loaded from Google Fonts and FontAwesome is used for icons. Hosting appears to leverage Cloudflare for DNS and CDN services, improving speed and security. The site is mobile optimized and SEO friendly with proper meta tags and Open Graph data. No broken elements or errors were detected in the HTML content. Opportunities exist to improve accessibility and implement additional security headers.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 62/100Medium32 findingsView report
Reviews of this site

Share your experience with segmetrics.io. Every review is verified by email and published after moderation.

Overall rating
Select a rating
4000 characters remaining

We’ll email you to confirm your review and keep your details private.

Community rating

No published reviews yet. Be the first to review segmetrics.io.

Feedback on this report

Rate this report, add an optional comment, and tell us if you want a security specialist to follow up.

Overall report quality
Select a rating
2000 characters remaining

We only use your feedback to improve Guard reports. Contact details are never shared.