Pure Silver Creative is a Tampa-based digital marketing agency established in 2013, offering a broad range of tailored online marketing services including SEO, content marketing, data dashboards, reputation management, and website design. The company positions itself as a full-service marketing partner for businesses seeking to enhance their digital presence and marketing effectiveness. The website reflects a professional and consistent brand image with strong client testimonials and social media engagement. Technically, the site is built on WordPress using modern plugins and frameworks, hosted on AWS infrastructure, and incorporates standard marketing and analytics tools such as Google Tag Manager and Facebook Pixel. Security posture is good with HTTPS enforced and use of reCAPTCHA, though some security headers and vulnerability disclosure mechanisms are missing. Privacy compliance is partially met with a comprehensive privacy policy but lacks a cookie consent mechanism. Overall, the site demonstrates a mature digital presence with room for security and privacy improvements.
Scanned ·
NIS2 and GDPR posture
GDPR outside view
58/ 100 · Medium
Checks completed
7of 7
NIS2 Art. 21(2)
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
6 findings rated critical or high. Fix these first.
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing Strict-Transport-Security header
Forces HTTPS connections
What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"
This scan found 22 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
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TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
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Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
67
Security headers
15
Email security
85
DNS health
85
Network security
100
GDPR outside view
58
Average
68
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention puresilvercreative.com, from OffSeq Breach.
No leaked records found
Breach holds no records for puresilvercreative.com right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The company targets local businesses in Tampa, Florida, providing integrated marketing solutions that reduce the need for multiple hires by offering a full marketing team under one roof. Their business model focuses on service-based revenue from digital marketing campaigns, data analytics, and creative design. The presence of numerous client logos and testimonials indicates a healthy partnership ecosystem and positive market reputation. The firm leverages modern digital marketing tools and analytics to deliver measurable results, positioning itself competitively in the local market. No parent or subsidiary companies were identified, indicating an independent small business operation.
Security posture
The website employs HTTPS with a valid SSL certificate and uses Google reCAPTCHA to protect forms from automated abuse. However, it lacks several important security headers such as Content-Security-Policy and X-Content-Type-Options, which could mitigate risks like cross-site scripting and MIME sniffing. There is no publicly available security policy or incident response contact information, nor a vulnerability disclosure or security.txt file. No exposed sensitive data or vulnerable libraries were detected in the HTML content. Overall, the security posture is moderate but could be enhanced by implementing recommended headers and formal security policies.
Recommendations
Implement a Content-Security-Policy header to reduce XSS risks.
Add a cookie consent banner and cookie policy page to improve privacy compliance.
Publish a security policy and incident response contact information.
Create and host a security.txt file to facilitate vulnerability disclosures.
Regularly audit and update WordPress plugins and themes to mitigate vulnerabilities.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
Pure Silver Creative
Description
Transform your business with our Tampa-based digital marketing agency. We offer tailored online marketing solutions to help you thrive in the digital landscape.
Key services
Content Marketing, Data Dashboards, Email Marketing, Grass Roots Local Marketing, Local Directory Listings, Reputation Management, Search Engine Marketing, Search Engine Optimization, Social Media, Text Marketing
Content quality
excellent
Branding
consistent
Technology
Stack
WordPress, jQuery, Slider Revolution, Font Awesome, Google Tag Manager, Google reCAPTCHA, Uberall Reviews, Club Locations plugin
Frameworks
WordPress, X Theme
Platforms
WordPress CMS
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good
Security
Observed score
75/100
Good practices seen
HTTPS enforced
Use of Google reCAPTCHA on forms
No exposed sensitive data in HTML
Analytics and tracking
Services
Google Analytics (via GTM), LinkedIn Insight Tag, Facebook Pixel
Website is a professional digital marketing agency based in Tampa, FL.
Comprehensive service offerings with detailed descriptions.
Strong client testimonial presence and social media integration.
Uses modern WordPress CMS with popular plugins and technologies.
No detected security blocking or WAF challenges.
Privacy policy present and GDPR compliant; cookie policy missing.
No terms of service or security policy pages found.
No vulnerability disclosure or security.txt found.
Contact information primarily via contact form and social media links.
SSL enabled with good configuration but security headers could be improved.
Technical notes
Notes
The website is built on WordPress CMS with the X Theme and uses popular plugins such as Slider Revolution, Uberall Reviews, and Club Locations. It integrates Google Tag Manager, Facebook Pixel, and LinkedIn Insight Tag for analytics and marketing. The site is hosted on AWS infrastructure as indicated by DNS nameservers. Performance is moderate with good mobile optimization and basic accessibility features. SEO is well addressed with proper meta tags and structured data (JSON-LD) for enhanced search engine understanding. The site uses modern fonts and iconography (Font Awesome). Technical debt appears low, but security header implementation and cookie management could be improved to align with best practices.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
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