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Security report for offermative.com

Offermative · E-commerce · N/a

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

62/100

Risk levelMedium

0–100, higher is better. How it is calculated

Offermative is a specialized e-commerce solution offering an AI-powered sales funnel plugin for WooCommerce stores. The company, founded in 2020 and operated by StoreApps, targets WooCommerce merchants seeking to optimize revenue through automated offers, discounts, and product recommendations. The website presents a professional and content-rich platform with clear marketing messages, testimonials, and calls to action, positioning itself as a niche player in the WooCommerce plugin market. Technically, the site is built on WordPress and WooCommerce, leveraging common web technologies and marketing tools such as Google Analytics, Facebook Pixel, and Hotjar. Performance is moderate with some room for optimization. Security posture is basic; HTTPS is enforced with a strong cipher suite, but lacks advanced TLS features like HSTS and OCSP stapling, and no security headers are present. The domain registration is consistent with the business history but shows a high expiry risk and lacks domain protection locks, which could pose risks if not addressed. Privacy policies are present and GDPR compliant, though no explicit cookie consent mechanism is implemented. Overall, the site is functional and credible but would benefit from enhanced security and privacy controls.

Scanned

NIS2 and GDPR posture

GDPR outside view
25/ 100 · Critical
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

    • High

      Third-party services without privacy policy

      Detected services: Google Analytics, YouTube

      What to do: Document all third-party data sharing in your privacy policy

Need hands-on remediation? Email guard@offseq.com

Keep watching offermative.com

This scan found 25 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
77
Security headers
55
Email security
60
DNS health
55
Network security
100
GDPR outside view
25
Average
62

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Offermative operates in the e-commerce sector, focusing on WooCommerce merchants who want to increase sales via AI-driven marketing automation. Its competitive advantage lies in automating complex sales funnel tasks, including campaign generation, copywriting, and targeting, which traditionally require significant manual effort. The business model is SaaS/plugin sales with a focus on small to medium-sized WooCommerce stores. The company benefits from the reputation and support infrastructure of its parent, StoreApps, which has a decade-long track record and a large customer base. The website's marketing emphasizes ease of use, automation, and revenue growth, appealing to merchants wary of complex funnel tools. Partnerships with StoreApps and integration with Stripe for payments indicate a mature ecosystem. Growth indicators include active content updates and testimonials from credible users. Strategic observations suggest focusing on improving security and privacy transparency to enhance trust and compliance.

Security posture

The website demonstrates a foundational security posture with HTTPS enabled and use of strong TLS cipher suites. However, it lacks several best practices such as HSTS, OCSP stapling, session resumption, DNSSEC, and security headers, which are critical for defense in depth. The absence of domain protection locks and imminent domain expiry increase risk of domain hijacking or service disruption. No explicit security or incident response policies are published, indicating limited transparency in security governance. The use of Google reCAPTCHA v3 on forms is a positive control against automated abuse. Overall, the security maturity is basic with moderate vulnerabilities that could impact business continuity and customer trust if exploited. Compliance with GDPR is indicated but cookie consent mechanisms are minimal. Recommendations include implementing missing TLS features, security headers, domain protections, and publishing security policies to improve posture and compliance.

Recommendations

  1. Enable HTTP Strict Transport Security (HSTS) with includeSubDomains and preload to enforce HTTPS and prevent downgrade attacks.
  2. Implement OCSP stapling and session resumption to improve TLS performance and security.
  3. Add security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to mitigate common web attacks.
  4. Renew domain registration promptly and enable domain protection locks to prevent unauthorized transfers or expiry.
  5. Publish explicit security and incident response policies to improve transparency and customer trust.
Technical notes

Notes

The website is built on a WordPress CMS with WooCommerce e-commerce platform, using jQuery and multiple marketing and analytics scripts including Google Tag Manager, Google Analytics, Facebook Pixel, Hotjar, and Icegram Engage. The site uses Contact Form 7 with Google reCAPTCHA v3 for form security. Hosting appears to be on a VPS or cloud server with IP 116.202.9.71. Performance is slow with a load time of over 14 seconds and a large page size (~1.8MB) with 121 resources, indicating potential optimization opportunities. SEO is well addressed with meta tags, Open Graph, Twitter cards, and JSON-LD structured data. Mobile optimization is good with responsive design. Accessibility is basic but could be improved. The technical stack is mature but would benefit from performance tuning and enhanced security configurations to reduce technical debt and operational risks.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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