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Security report for loloyal.com

Loloyal · E-commerce · N/a

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

66/100

Risk levelMedium

0–100, higher is better. How it is calculated

Loloyal is a loyalty and rewards program provider focused on Shopify merchants, offering features such as points programs, referral incentives, VIP tiers, and customizable reward panels. The company is rebranding under the Trustoo.io brand to provide broader retention solutions. The website is professionally designed using WordPress and WooCommerce with Elementor, integrating modern web technologies and marketing tools like Google Tag Manager and Calendly. The platform targets small to medium-sized e-commerce businesses seeking to enhance customer engagement and retention through loyalty programs. Technically, the website demonstrates a solid infrastructure with HTTPS enabled and a modern tech stack, though some improvements in security headers and privacy compliance mechanisms are recommended. The absence of WHOIS registration data is a notable anomaly, potentially impacting trustworthiness, but the site maintains strong branding consistency and partner relationships. Analytics usage is moderate, with Google Analytics present but not fully configured. Security posture is generally good with no obvious vulnerabilities detected, but the lack of published security policies and incident response information suggests room for maturity. Privacy compliance is partial, with a privacy policy present but no cookie consent mechanism. Overall, the site presents a low to moderate risk profile with recommendations to enhance transparency and security practices.

Scanned

NIS2 and GDPR posture

GDPR outside view
58/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching loloyal.com

This scan found 22 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
  • Email delivery with an unlock code
  • Lifetime access to this report

Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
75
Security headers
15
Email security
70
DNS health
75
Network security
100
GDPR outside view
58
Average
66

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Loloyal occupies a competitive niche in the e-commerce loyalty platform market, leveraging Shopify's ecosystem. Its business model is SaaS-based, monetizing through app subscriptions and integrations. The company shows strong growth indicators with over 25,000 brands using its platform and positive customer testimonials. Partnerships with related service providers like Channelwill and Parcelpanel strengthen its ecosystem. The rebranding to Trustoo.io indicates strategic expansion. Revenue streams likely include app sales, premium features, and partner referrals. Target customers are small to medium Shopify merchants focused on customer retention. The website content and partner listings reflect a professional and growth-oriented operation.

Security posture

The website employs HTTPS with a valid SSL certificate, ensuring encrypted communications. However, security headers such as Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options are not detected, which could mitigate certain attack vectors. No exposed sensitive data or vulnerable libraries were found in the HTML content. The absence of a published security policy or incident response plan reduces transparency and preparedness perception. No security.txt or vulnerability disclosure page is present. Privacy compliance is partial, lacking cookie consent mechanisms. Overall, the security posture is moderate but could be improved by implementing recommended headers, publishing policies, and enhancing privacy controls.

Recommendations

  1. Implement standard security headers including CSP, HSTS, and X-Frame-Options to strengthen defense against common web attacks.
  2. Add a cookie consent banner or mechanism to comply with GDPR and other privacy regulations.
  3. Publish a clear security policy and incident response plan accessible on the website to improve transparency and trust.
  4. Create a vulnerability disclosure policy or security.txt file to facilitate responsible reporting of security issues.
  5. Enhance accessibility features to improve usability for all users and meet compliance standards.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Loloyal
Description
Enhance customer loyalty and elevate engagement levels by implementing a user-friendly loyalty program tailored for small businesses, thereby improving customer retention.
Key services
Points Program, Referrals Program, VIP Tiers, Reward Panel customization
Content quality
good
Branding
consistent

Technology

Stack
WordPress, WooCommerce, Elementor, Google Tag Manager, jQuery, Select2, Bootstrap, FontAwesome
Frameworks
WordPress, WooCommerce
Platforms
Shopify (integration focus)
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • No vulnerable libraries detected

Analytics and tracking

Tracking level
moderate
Privacy practices
basic

Advertising

Marketing tools
Calendly
Transparency
basic

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is accessible with full content and no blocking detected.
  2. Professional design with clear navigation and good SEO practices.
  3. Focus on Shopify loyalty and rewards programs with multiple features.
  4. WHOIS data unavailable, which is unusual for an active commercial site.
  5. No explicit security policy or incident response information published.
  6. No cookie consent mechanism detected despite GDPR relevance.
  7. Multiple partner brands and social media presence enhance trust.
  8. Google Analytics plugin installed but not fully configured.
  9. Sticky footer includes affiliate marketing link to Shopify.
Technical notes

Notes

The website is built on WordPress CMS with WooCommerce plugin and Elementor page builder, indicating a flexible and widely supported infrastructure. It uses modern front-end libraries such as jQuery, Select2, and Bootstrap for UI components. Google Tag Manager is integrated for marketing and analytics purposes, though Google Analytics is not fully configured. The site is mobile responsive with good SEO metadata including Open Graph and JSON-LD structured data. Performance is moderate, with no major issues detected. The technical stack is mature but could benefit from optimization and enhanced security configurations to reduce technical debt and improve resilience.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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