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Security report for hellofreshgroup.com

HelloFresh SE · E-commerce · Germany

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

64/100

Risk levelMedium

0–100, higher is better. How it is calculated

HelloFresh SE is a leading global meal-kit company focused on revolutionizing the food supply chain through a customer-centric and data-driven approach. The company offers a variety of high-quality food solutions including meal kits, ready-to-eat meals, seafood and meat delivery, and premium pet food, all delivered directly to consumers. Their business model emphasizes direct-to-consumer operations, enabling efficiency, competitive pricing, and rapid response to customer needs. Sustainability and innovation are core to their operations. Technically, the website is built using modern frameworks such as React and Gatsby, hosted likely on AWS infrastructure, and incorporates consent management via Usercentrics and analytics through Google Tag Manager. The site is well optimized for mobile devices, has good SEO practices, and loads quickly, reflecting a mature digital infrastructure. From a security perspective, the site uses HTTPS with strong domain registration protections but lacks DNSSEC and explicit security headers. There is no visible security policy or incident response contact information, and no vulnerability disclosure program is published. Privacy compliance is partial, with consent management present but no explicit privacy or cookie policy pages found in the analyzed content. Overall, the website presents a professional and trustworthy front with strong business credibility and technical maturity. However, improvements in privacy transparency, security policy publication, and DNS security would enhance their security posture and compliance standing.

Scanned

NIS2 and GDPR posture

GDPR outside view
53/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching hellofreshgroup.com

This scan found 26 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
67
Security headers
15
Email security
70
DNS health
80
Network security
100
GDPR outside view
53
Average
64

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention hellofreshgroup.com, from OffSeq Breach.

Total records
1
Employees
0
Customers
1
Third parties
0
Weak passwords
0%

1 subdomain affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for hellofreshgroup.com.

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Breach keeps ingesting new leaks, so these numbers can grow between scans.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

HelloFresh SE holds a strong market position as the world’s leading meal-kit provider, targeting consumers seeking convenient, fresh, and sustainable food solutions. Their direct-to-consumer subscription model allows full operational control, supporting competitive pricing and customer satisfaction. Revenue streams include meal kits, ready meals, seafood, meat delivery, and premium pet food. The company operates at an enterprise scale with approximately 20,000 employees and reported net revenue of 7.66 billion € in FY 2024. Their partnership ecosystem includes investor relations and media channels, with a focus on sustainability and innovation as strategic growth drivers.

Security posture

The website demonstrates a good baseline security posture with HTTPS enabled and domain status locks to prevent unauthorized changes. However, the absence of DNSSEC, security.txt, and published security policies or incident response contacts indicates gaps in transparency and advanced security practices. No vulnerabilities or exposed sensitive data were detected in the content. The use of modern frameworks reduces some risk, but the lack of explicit security headers and vulnerability disclosure mechanisms suggests room for improvement in security maturity and compliance with standards such as GDPR and NIS2.

Recommendations

  1. Enable DNSSEC to enhance DNS security and prevent spoofing.
  2. Publish a comprehensive privacy policy and cookie policy pages clearly linked from the website footer.
  3. Add a security policy page including incident response contacts and procedures.
  4. Implement and publish a vulnerability disclosure program or security.txt file to encourage responsible reporting.
  5. Add security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to harden the website.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
HelloFresh SE
Description
HelloFresh SE is the world’s leading meal-kit company. The HelloFresh Group provides a wide range of high-quality food solutions including meal kits, ready-to-eat meals, seafood and meat delivery, and premium pet food, delivered directly to customers' doorsteps. The company focuses on a customer-centric, data-driven approach with innovation and sustainability at its core.
Key services
Meal kits, Ready-to-eat meals, Seafood and meat delivery, Premium pet food delivery
Content quality
excellent
Branding
consistent

Technology

Stack
React, Gatsby, AWS DNS, Google Tag Manager, Usercentrics (consent management)
Frameworks
React, Gatsby
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enabled
  • Use of clientDeleteProhibited, clientTransferProhibited, clientUpdateProhibited domain statuses

Analytics and tracking

Services
Google Tag Manager
Tracking level
moderate
Privacy practices
basic

Advertising

Tracking pixels
Usercentrics
Marketing tools
Usercentrics
Transparency
basic

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and professional design.
  2. No explicit privacy or cookie policy pages found in the provided content.
  3. Consent management is implemented via Usercentrics.
  4. No direct contact emails or phone numbers found in the visible content.
  5. Strong branding and consistent corporate messaging.
  6. Use of modern web technologies and frameworks.
  7. No security.txt or vulnerability disclosure information found.
  8. No explicit security policy or incident response contacts published.
Technical notes

Notes

The website is built on a modern React and Gatsby stack, leveraging static site generation for performance and scalability. Hosting appears to be on AWS infrastructure, supported by Amazon Registrar domain registration. The site uses Google Tag Manager for analytics and Usercentrics for consent management, indicating compliance efforts. The site is mobile-optimized with responsive design and good SEO metadata. No technical debt or deprecated technologies were detected. Performance is fast, and accessibility is good, though further improvements could be made by adding ARIA landmarks and enhanced keyboard navigation support.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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