Boxathletics is a Finnish e-commerce business specializing in functional sports equipment, tools, and apparel, targeting fitness enthusiasts and athletes within Finland. The company operates a Shopify-based online store with a professional design and clear navigation, offering a range of products tailored for functional training. The website demonstrates a moderate level of digital maturity, leveraging multiple marketing and analytics tools such as Google Analytics, Facebook Pixel, Klaviyo, and Judge.me for customer engagement and data insights. Privacy compliance is well addressed with a comprehensive privacy policy and cookie consent mechanism in Finnish, reflecting adherence to GDPR requirements. Security posture is solid with HTTPS enforced and domain transfer protections in place, though DNSSEC is not enabled and some security headers could be improved. Overall, the business presents a trustworthy and professional online presence with room for enhancement in explicit contact information and security disclosures.
Scanned ·
NIS2 and GDPR posture
GDPR outside view
85/ 100 · Low
Checks completed
7of 7
NIS2 Art. 21(2)
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
3 findings rated critical or high. Fix these first.
GDPR outside view
These are the privacy signals visitors and data protection authorities look for under GDPR.
High
No Cookie Policy found
GDPR requires clear information about cookie usage
What to do: Add a dedicated cookie policy explaining cookie usage and purposes
This scan found 20 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
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TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
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Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
75
Security headers
75
Email security
35
DNS health
75
Network security
100
GDPR outside view
85
Average
74
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention boxathletics.store, from OffSeq Breach.
No leaked records found
Breach holds no records for boxathletics.store right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The company positions itself as a niche player in the Finnish functional training equipment market, leveraging e-commerce to reach its target audience. Its business model is retail-focused, selling directly to consumers via its Shopify platform. The use of customer review tools and marketing automation indicates an emphasis on customer experience and retention. The domain age and registration details align with a relatively new but established small business. The absence of explicit contact details and security policies suggests opportunities to build greater transparency and trust. The integration of multiple third-party services reflects a modern approach to digital marketing and analytics, supporting growth and customer insights.
Security posture
The website employs HTTPS with a valid SSL certificate and domain transfer locks, indicating good baseline security. Cookie consent and GDPR compliance are actively managed through a dedicated consent banner and detailed cookie categorization. However, DNSSEC is not enabled, which could improve DNS security. The site uses multiple third-party scripts, which necessitates ongoing monitoring for vulnerabilities. No explicit security policy or incident response information is published, which is a gap in transparency and preparedness. Overall, the security posture is good for a small e-commerce site but could be enhanced with additional security headers and published policies.
Recommendations
Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
Publish a clear Terms of Service and Security Policy page to improve transparency and legal compliance.
Add explicit contact information including company email and phone number to increase trust.
Implement additional HTTP security headers such as Content-Security-Policy, X-Content-Type-Options, and X-Frame-Options.
Regularly audit and update third-party scripts and marketing tools to mitigate vulnerabilities.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
Boxathletics
Description
Boxathletics is a Finnish online store specializing in functional sports equipment, tools, and apparel for functional training, offering reliable delivery across Finland.
Key services
Sales of sports equipment, Sales of training tools, Sales of apparel
Content quality
good
Branding
consistent
Technology
Stack
Shopify, Google Tag Manager, Google Analytics, Facebook Pixel, Klaviyo, Judge.me, Pandectes GDPR Cookie Consent
Frameworks
Shopify Venture 2022 theme
Platforms
Shopify
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good
Security
Observed score
80/100
Good practices seen
HTTPS enforced
Domain locked against transfer and update
Cookie consent banner with detailed cookie categories
Use of hCaptcha for forms
Analytics and tracking
Services
Google Analytics, Shopify Analytics, Klaviyo
Tracking level
moderate
Privacy practices
good
Advertising
Ad networks
Google DoubleClick, Facebook
Tracking pixels
Facebook Pixel, Klaviyo, Judge.me
Marketing tools
Klaviyo, Judge.me, Ultimate Sales Boost
Transparency
good
Site quality
Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high
Key observations
Website is a Shopify-based e-commerce store focused on functional sports equipment.
Comprehensive cookie consent and privacy policy in Finnish language.
No explicit contact emails or phone numbers found on the homepage or header.
Uses multiple third-party marketing and analytics tools with proper consent mechanisms.
No visible security or privacy policy pages beyond GDPR cookie consent and privacy policy.
No Terms of Service page detected.
No explicit security or incident response policies published.
Domain uses privacy protection service but is consistent with business age and type.
No WAF or blocking mechanisms detected; site fully accessible.
Technical notes
Notes
The website is built on Shopify using the Venture 2022 theme, leveraging a modern tech stack including Google Tag Manager, Google Analytics, Facebook Pixel, Klaviyo, and Judge.me for reviews. The site loads asynchronously many scripts to optimize performance, though the overall speed is moderate. Mobile optimization is good with responsive design. Accessibility features are basic but present. SEO is supported by proper meta tags and Open Graph data. Hosting is managed by Shopify with DNS hosted on Google Cloud DNS. The site uses multiple external domains for content delivery and marketing services, which is typical for e-commerce but requires careful management to avoid security risks.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
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