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Security report for adacado.com

Medium risk. 6 critical or high findings in Security headers, Email security and 1 other check.

Security score

58/100

Risk levelMedium

0–100, higher is better. How it is calculated

Scanned

NIS2 and GDPR posture

GDPR outside view
100/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. Email security

    SPF, DKIM and DMARC stop others sending email that looks like it comes from your domain, a common route to phishing and invoice fraud.

    • High

      No DMARC record found

      DMARC provides email authentication and reporting

      What to do: Add DMARC record: "v=DMARC1; p=none; rua=mailto:dmarc@yourdomain.com"

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching adacado.com

This scan found 19 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
47
Security headers
15
Email security
65
DNS health
80
Network security
40
GDPR outside view
100
Average
58

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Adacado's market positioning as a DIY advertising platform leverages the growing demand for self-service marketing tools. Their SaaS business model with freemium and paid options allows scalable revenue streams. The platform's multi-channel advertising capabilities and creative editor tools cater to diverse advertiser needs. The presence of detailed privacy and cookie policies, along with contact information, supports transparency and customer trust. The company appears to be a small-sized technology firm based in Canada, with no public parent or subsidiary companies. Their partnership ecosystem includes major ad networks and tracking services, enhancing their advertising reach and effectiveness.

Security posture

The website demonstrates a good security baseline with HTTPS enabled and a comprehensive cookie consent mechanism that categorizes cookies by purpose. Use of asynchronous loading for tracking scripts reduces performance impact and potential security risks. However, explicit security policies and incident response contacts are absent, which could be improved to enhance trust and readiness. No vulnerabilities or exposed sensitive data were detected in the HTML content. Security headers beyond HTTPS are not explicitly present, suggesting room for improvement in defense-in-depth strategies. Overall, the security posture is adequate for the business type but could benefit from formalized policies and enhanced header configurations.

Recommendations

  1. Implement and enforce security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to strengthen browser security.
  2. Publish a dedicated security policy and incident response contact information to improve transparency and preparedness.
  3. Conduct regular audits of third-party scripts and dependencies to mitigate risks from external libraries.
  4. Enhance accessibility features to improve compliance and user experience for all visitors.
  5. Optimize website performance further to improve load times and responsiveness, especially on mobile devices.

Contact details published on the site

Addresses
Legal name
Adacado Technologies, Inc.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Adacado
Description
Adacado is the easiest, most intuitive digital advertising solution available. The future of digital advertising is DIY. Save time, save money...
Key services
Digital advertising campaign creation and management, Freemium ads building, Creative editor and templates, Multi-channel advertising solutions
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress 5.7.12, Yoast SEO Premium plugin, WPBakery Page Builder, Font Awesome 5, Google Tag Manager, Google Analytics, Facebook Pixel, LinkedIn Insight Tag, Basis.net tracking, CookieYes GDPR Cookie Consent
Frameworks
WordPress, jQuery, Magnific Popup, FlexSlider, Masonry
Platforms
WordPress CMS
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent mechanism implemented
  • No exposed sensitive data in HTML
  • Use of security and analytics scripts asynchronously

Analytics and tracking

Services
Google Analytics, Facebook Pixel, LinkedIn Insight Tag
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
Google DoubleClick, Facebook Ads, LinkedIn Ads, Sitescout
Tracking pixels
Facebook Pixel, LinkedIn Insight Tag, Basis.net pixel, Sitescout pixel
Marketing tools
Yoast SEO, CookieYes GDPR Consent
Transparency
good

Site quality

Design
excellent
User experience
good
Content relevance
good
Navigation
good
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges
  2. Comprehensive cookie consent mechanism implemented with detailed cookie categories
  3. Clear business contact information including multiple company emails
  4. Use of modern web technologies and analytics tools
  5. Strong branding and consistent design
  6. Presence of customer testimonial adds trust
  7. No explicit security policy or incident response page found
  8. No vulnerability disclosure or security.txt detected
  9. No certifications displayed on site
  10. Privacy and terms of service pages present and comprehensive
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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