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Security report for williesmiths.com.au

Willie Smith's Tasmanian · Retail · Australia

Medium risk. 4 critical or high findings in GDPR outside view and SSL/TLS.

Security score

74/100

Risk levelMedium

0–100, higher is better. How it is calculated

Willie Smith's Tasmanian is a well-established cider and spirits producer located in Tasmania's Huon Valley, Australia. The company leverages its centuries-old heritage and organic farming practices to produce premium apple ciders and spirits, targeting mature consumers interested in quality alcoholic beverages. Their business model includes direct e-commerce sales, a subscription-based Cider Club, event hosting, and merchandise sales, positioning them as a niche regional brand with a strong local presence. Technically, the website is built on WordPress with WooCommerce and enhanced by modern tools such as Oxygen Builder, Klaviyo for marketing automation, and multiple analytics platforms including Google Analytics, Facebook Pixel, and TikTok Pixel. The site demonstrates good performance, mobile optimization, and SEO practices, although accessibility features could be improved. From a security perspective, the site enforces HTTPS, employs standard security headers, and uses nonce tokens for AJAX requests, indicating a solid security foundation. However, it lacks publicly available security policies and incident response information, which are recommended for enhanced trust and compliance. Privacy compliance is basic but includes a comprehensive privacy policy and cookie consent mechanism. Overall, the website is professional, trustworthy, and well-suited for its business purpose. Strategic recommendations include publishing explicit security and incident response policies, enhancing accessibility, and maintaining vigilance on third-party scripts to mitigate vulnerabilities.

Scanned

NIS2 and GDPR posture

GDPR outside view
58/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1
    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

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  • TLS certificates and expiry
  • DNS records
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  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
85
Email security
70
DNS health
80
Network security
100
GDPR outside view
58
Average
74

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Willie Smith's Tasmanian occupies a specialized market niche in the premium cider and spirits sector within Australia, leveraging its heritage and organic farming to differentiate from competitors. The business model combines product sales, subscription services, and event hosting, creating diversified revenue streams. The company actively engages customers through digital marketing and social media, supported by analytics and tracking tools. The presence of official licensing and comprehensive legal pages enhances credibility. Growth potential exists through expanding the Cider Club and leveraging e-commerce capabilities. No partnerships or subsidiaries were identified from the data, indicating a focused standalone operation.

Security posture

The website exhibits a mature security posture with HTTPS enforced and multiple security headers implemented, reducing common web vulnerabilities. Use of nonce tokens in AJAX calls and absence of exposed sensitive data further strengthen security. However, the lack of a published security policy or incident response contact limits transparency and preparedness perception. No vulnerabilities or outdated libraries were detected in the provided data. Privacy compliance is present but could be improved with explicit GDPR statements and data retention policies. Overall, the security posture is strong but could benefit from enhanced documentation and user-facing security assurances.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and controls.
  2. Establish and publicize an incident response contact or procedure for vulnerability reporting.
  3. Enhance website accessibility to meet WCAG standards for broader compliance.
  4. Regularly audit and update third-party scripts and plugins to mitigate vulnerabilities.
  5. Consider implementing a vulnerability disclosure program to encourage responsible reporting.

Contact details published on the site

Addresses
Legal name
Willie Smith's Tasmanian
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Willie Smith's Tasmanian
Description
Willie Smith's Tasmanian is a cider producer based in Tasmania's Huon Valley, with a centuries-old cider legacy. They operate an organic farm focused on sustainability and cidermaking artistry.
Key services
Production and sale of apple cider and spirits, Cider Club subscription service, Event hosting (weddings, functions), Retail shop and merchandise
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, WooCommerce, Google Analytics, Facebook Pixel, TikTok Pixel, Klaviyo, WP Rocket, Oxygen Builder, jQuery, PHP
Frameworks
WooCommerce, Oxygen Builder
Platforms
WordPress
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of nonce and AJAX security tokens in scripts
  • Security plugins likely in use (WooCommerce security features)

Analytics and tracking

Services
Google Analytics, Facebook Analytics, TikTok Analytics, Klaviyo Analytics
Tracking level
moderate
Privacy practices
basic

Advertising

Tracking pixels
Facebook Pixel, TikTok Pixel, Klaviyo
Marketing tools
Klaviyo
Transparency
good

Site quality

Design
excellent
User experience
good
Content relevance
excellent
Navigation
good
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a professionally designed e-commerce platform for a Tasmanian cider and spirits producer.
  2. Comprehensive legal pages (privacy, terms, cookie) are present and accessible.
  3. Multiple marketing and analytics integrations are used, indicating active customer engagement.
  4. No signs of WAF or content blocking; full content is accessible.
  5. Security posture is strong with HTTPS and security headers but lacks explicit security policy or incident response information.
  6. Contact information is clearly provided including phone, email, physical address, and contact forms.
  7. Content is suitable for mature audiences due to alcohol products but contains no explicit adult content.
Technical notes

Notes

The website is built on a modern WordPress platform using WooCommerce for e-commerce functionality and Oxygen Builder for design flexibility. It integrates multiple marketing and analytics tools including Klaviyo, Google Analytics, Facebook Pixel, and TikTok Pixel, indicating a sophisticated digital marketing infrastructure. Performance is moderate with caching via WP Rocket and preconnect hints for external resources. Mobile optimization is good, with responsive design and touch-friendly elements. SEO is well addressed with meta tags, Open Graph, and JSON-LD structured data. Technical risks include reliance on multiple third-party scripts which require ongoing maintenance to avoid vulnerabilities. Hosting provider details were not identified, which could be relevant for deeper infrastructure assessment.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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