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Security report for visualcapitalist.com

Visual Capitalist · Media · N/a

Medium risk. 5 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

72/100

Risk levelMedium

0–100, higher is better. How it is calculated

Visual Capitalist is a media company specializing in delivering rich, visually engaging content focused on investment trends, business opportunities, and economic data. Their market position is strong within the niche of visual data journalism, supported by a subscription model (VC+), licensing, and advertising revenue streams. The website is professionally designed, mobile-optimized, and provides a seamless user experience with clear navigation and high-quality content. Technically, the site is built on WordPress with modern plugins and analytics tools, ensuring good performance and SEO optimization. Security posture is solid with HTTPS and security headers, though there is room for improvement in publishing explicit security policies and vulnerability disclosures. Overall, the site is trustworthy and well-maintained, though the lack of WHOIS data slightly reduces domain trustworthiness. Strategic recommendations include enhancing security transparency and accessibility features.

Scanned

NIS2 and GDPR posture

GDPR outside view
85/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1
    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

Need hands-on remediation? Email guard@offseq.com

Keep watching visualcapitalist.com

This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
30
Email security
85
DNS health
80
Network security
100
GDPR outside view
85
Average
72

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Visual Capitalist operates in the media sector with a focus on finance, technology, and energy topics. Their competitive advantage lies in high-quality visual content that appeals to investors and professionals seeking data-driven insights. Revenue is generated through subscriptions, licensing, and advertising partnerships. The company maintains a strong social media presence and offers a creator program to expand content contributions. Growth indicators include frequent content updates and diversified monetization channels. Partnerships with specialized content sites and apps enhance their ecosystem. The business model is content-centric with a focus on premium offerings and brand trust.

Security posture

The website demonstrates a mature security posture with enforced HTTPS, comprehensive security headers, and secure form handling. No critical vulnerabilities or exposed sensitive data were detected. However, the absence of a public security policy, incident response contacts, and vulnerability disclosure mechanisms indicates gaps in transparency and readiness. Compliance with GDPR is evident through privacy and cookie policies with consent mechanisms. The security culture appears professional but could benefit from enhanced communication of security practices and incident handling procedures.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and compliance.
  2. Implement and publicize a vulnerability disclosure program or security.txt file.
  3. Enhance website accessibility to meet higher standards for all users.
  4. Regularly audit and update third-party scripts to mitigate potential vulnerabilities.
  5. Increase visibility of incident response contacts to improve trust and readiness.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Visual Capitalist
Description
Visual Capitalist provides rich visual content for modern investors, focusing on business opportunities and investment trends through data-driven infographics and charts.
Key services
Visual content creation, Subscription-based premium content (VC+), Licensing of visual assets, Advertising and partnerships
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, WooCommerce, Elementor, Google Tag Manager, Advanced Ads, HubSpot, Amazon Ads, Various ad delivery and tracking scripts
Frameworks
WordPress, Elementor
Platforms
Web
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Security headers present
  • No exposed sensitive data in HTML
  • Use of secure forms with analytics tracking

Analytics and tracking

Services
Google Analytics, HubSpot Analytics, WordPress.com Stats
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
Amazon Ads, Google DoubleClick, Investing Channel, Advanced Ads
Tracking pixels
HubSpot Analytics, LinkedIn Insight Tag, Twitter Universal Website Tag, Facebook Pixel (via Social Snap)
Marketing tools
HubSpot, Mailchimp
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is content-rich with extensive visual data journalism.
  2. Strong social media integration and active content updates.
  3. Multiple subscription and licensing options indicate monetization.
  4. Use of multiple ad networks and tracking scripts for revenue and analytics.
  5. No signs of malware or phishing detected.
  6. WHOIS data unavailable, possibly due to privacy protection or domain status.
Technical notes

Notes

The website is built on WordPress using Elementor and WooCommerce, integrating multiple advertising and analytics services such as Google Tag Manager, HubSpot, and Amazon Ads. The tech stack is modern and supports good SEO and mobile responsiveness. Performance is moderate with room for optimization, especially regarding third-party script loading. The site uses lazy loading for images and preloads critical assets to improve user experience. Technical risks include reliance on multiple third-party scripts which require regular security reviews. Hosting provider details are not explicit, but the infrastructure supports a professional media platform.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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