The website www.visit-bw.com serves as the official tourism marketing platform for the Baden-Württemberg region in Germany. It provides comprehensive information about cultural, natural, and culinary attractions aimed at tourists and visitors interested in exploring the region. The site is professionally designed with consistent branding and targets a broad audience seeking travel and leisure experiences in southern Germany. The business model focuses on destination marketing and tourism promotion, positioning itself as a key regional player in hospitality and travel services.
Technically, the website leverages modern web technologies such as Next.js and React, ensuring a responsive and user-friendly experience across devices. The presence of a detailed cookie consent mechanism indicates awareness of privacy regulations, although explicit privacy and terms of service pages were not detected in the provided content. Performance is moderate with good SEO and basic accessibility features implemented.
From a security perspective, the site uses HTTPS and includes a cookie consent banner with granular options, reflecting some compliance with privacy best practices. However, the absence of visible security headers and lack of WHOIS domain registration data raise concerns about domain legitimacy and security posture. No critical vulnerabilities or exposed sensitive data were found, but improvements in security headers, privacy policy transparency, and incident response readiness are recommended.
Overall, the website presents a professional and trustworthy front for regional tourism marketing but would benefit from enhanced transparency in domain registration, privacy documentation, and security practices to strengthen trust and compliance.
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
3 findings rated critical or high. Fix these first.
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing X-Frame-Options header
Prevents clickjacking attacks
What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"
This scan found 22 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
Daily monitoring
Recommended
€25per month
TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
Email alerts on material changes and an exportable JSON history of every change.
Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.
Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
72
Security headers
30
Email security
70
DNS health
75
Network security
100
GDPR outside view
83
Average
72
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention tourismus-bw.de, from OffSeq Breach.
No leaked records found
Breach holds no records for tourismus-bw.de right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
The entity behind the website is the Tourismus Marketing GmbH Baden-Württemberg, an essential player in the hospitality sector focused on promoting tourism in the Baden-Württemberg region. The company operates a destination marketing platform that provides travel information, cultural highlights, and natural attractions to tourists. Its market position is that of an official regional tourism authority, leveraging partnerships with various advertising and analytics providers to optimize outreach. The business model relies on digital marketing, content dissemination, and visitor engagement to drive tourism growth. The website's use of multiple ad networks and tracking services indicates a data-driven approach to marketing. Growth indicators include integration with social media platforms and third-party services. The partnership ecosystem includes domains like dt.visit-bw.com and tmbw.caymland.app, which support marketing and consent management functions.
Security posture
The website demonstrates a moderate security maturity level. HTTPS is used, ensuring encrypted communication, and a cookie consent mechanism is implemented to comply with privacy regulations. However, the absence of security headers such as Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options reduces the overall security posture. No exposed sensitive data or vulnerable libraries were detected in the provided content. The lack of a published privacy policy and incident response contact information indicates gaps in compliance and readiness. There is no evidence of a security.txt file or vulnerability disclosure program. The use of multiple third-party advertising and tracking services increases the attack surface and privacy risks. Recommendations include implementing security headers, publishing comprehensive privacy and security policies, and establishing clear incident response channels.
Recommendations
Implement standard security headers including CSP, HSTS, and X-Frame-Options to enhance protection against common web attacks.
Publish a comprehensive privacy policy and terms of service pages clearly accessible from the website footer or main navigation.
Establish and publish a security.txt file to facilitate vulnerability reporting and improve transparency.
Provide explicit contact information for security incidents and data protection officer details to comply with GDPR and build trust.
Enhance accessibility features to meet WCAG standards and improve user experience for all visitors.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
Tourismus Marketing GmbH Baden-Württemberg
Description
Offizielle Website des Urlaubslandes Baden-Württemberg, bietet Informationen zu Kultur, Natur und Genussmomenten im Süden Deutschlands.
Key services
Tourism information, Travel planning, Cultural and natural attraction promotion
Content quality
good
Branding
consistent
Technology
Stack
Next.js, React, Cookiebot, Cloudflare (likely), Font loading optimization
Frameworks
Next.js
Platforms
Web
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good
Security
Observed score
70/100
Good practices seen
Cookie consent banner with granular consent options
Use of HTTPS (implied by canonical URLs)
Analytics and tracking
Services
Google Analytics, TikTok Analytics, Facebook Analytics
Tracking level
extensive
Privacy practices
basic
Advertising
Ad networks
Meta Platforms, Inc., Adform, Appnexus
Tracking pixels
TikTok, Facebook Pixel, Cookiebot
Marketing tools
Cookiebot, TikTok tracking, Facebook Ads
Transparency
good
Site quality
Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high
Key observations
Website is fully accessible with rich content in German language.
Cookie consent mechanism is implemented with detailed cookie categories.
No explicit privacy policy or terms of service pages detected in provided content.
WHOIS data is missing or domain appears unregistered in public WHOIS database.
Multiple third-party advertising and tracking services are used.
No contact emails or phone numbers explicitly found in the provided HTML snippet.
No security.txt or vulnerability disclosure information found.
Website uses modern web technologies including Next.js and React.
No signs of adult or NSFW content.
No WAF or blocking mechanisms detected.
Technical notes
Notes
The website is built on a modern JavaScript framework, Next.js, which supports server-side rendering and optimized performance. React is used for UI components, and fonts are preloaded for faster rendering. Cookiebot is integrated for cookie consent management, indicating compliance efforts with privacy laws. The site uses multiple external scripts for analytics and advertising, including Google Analytics, TikTok, Facebook, Adform, and Appnexus. The presence of multiple CSS files and chunked JavaScript indicates modular and scalable front-end architecture. Performance is moderate, with room for improvement in loading speed and accessibility. Hosting provider details are not explicitly found, but Cloudflare services are likely used for CDN and security. The site is mobile optimized with good SEO metadata and Open Graph tags for social sharing.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
Reviews of this site
Share your experience with tourismus-bw.de. Every review is verified by email and published after moderation.
Community rating
No published reviews yet. Be the first to review tourismus-bw.de.