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Security report for rtl-adalliance.com

RTL AdAlliance · Media · N/a

Medium risk. 4 critical or high findings in Security headers, GDPR outside view and 2 other checks.

Security score

70/100

Risk levelMedium

0–100, higher is better. How it is calculated

RTL AdAlliance operates as a specialized advertising sales house connecting international and local brands to European audiences through premium video content. The company leverages advanced advertising technology and a self-service platform to facilitate digital and addressable TV advertising campaigns. Positioned under the RTL Group umbrella, RTL AdAlliance holds a strong market position with access to leading European media brands. The website reflects a professional and consistent brand image, targeting advertisers and publishers with a clear value proposition centered on simplicity and effectiveness. Technically, the website is built on Drupal 10 and integrates modern JavaScript libraries such as Anime.js, GSAP, and ScrollMagic, alongside Piwik PRO for analytics. The site demonstrates good mobile optimization, accessibility, and SEO practices, although some security headers are not explicitly detected. The domain is registered with EuroDNS S.A. and shows no signs of privacy protection or suspicious registration patterns, aligning well with the business's founding date and market presence. From a security perspective, the site enforces HTTPS and uses secure cookie settings in analytics. However, it lacks published security policies or incident response contacts, and DNSSEC is not enabled, which could be improved. Privacy compliance is strong with clear privacy and cookie policies and consent mechanisms. No critical vulnerabilities or malicious content were detected, and the site maintains a high trustworthiness rating. Overall, RTL AdAlliance presents a credible, professional, and secure online presence suitable for its business model. Strategic recommendations include enhancing DNS security with DNSSEC, publishing formal security and incident response policies, and implementing additional security headers to further strengthen the security posture.

Scanned

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

  4. DNS health

    DNS sends visitors and email to the right servers. Misconfigured records can cause outages or let someone redirect your traffic.

    • High

      Unregistered MX Record

      MX record points to unregistered domain:

      What to do: Remove or fix MX record pointing to unregistered domain

      • RFC 5321 §5.1
      • NIS2 21(2)(i)
      • IR 2024/2690 12.4: Implementing Regulation (EU) 2024/2690, Annex point 12.4: Asset inventory
      • NIST CM-8: NIST SP 800-53 Rev. 5 CM-8: System Component Inventory

Need hands-on remediation? Email guard@offseq.com

Keep watching rtl-adalliance.com

This scan found 23 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

€39.90one-time

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
62
Security headers
55
Email security
67
DNS health
65
Network security
100
GDPR outside view
68
Average
70

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

RTL AdAlliance benefits from its affiliation with RTL Group, leveraging a portfolio of premium European media brands to offer advertisers extensive reach. Its business model focuses on simplifying advertising execution through technology and services, including a self-service platform. The company targets international and local brands seeking access to European audiences, positioning itself as a market leader in video advertising. The website content and structure support this positioning, emphasizing simplicity, value, and effectiveness. The presence of social media channels and regular insights articles indicates active engagement with industry trends and customers. No direct revenue data is available, but the business appears medium-sized and growth-oriented since its 2022 founding.

Security posture

The website demonstrates a moderate to strong security posture with mandatory HTTPS, secure cookie settings, and clientTransferProhibited domain status. However, the absence of DNSSEC and security headers such as Content Security Policy or HSTS reduces the overall security maturity. No security or incident response policies are published, which limits transparency and preparedness indicators. Analytics usage via Piwik PRO is privacy-conscious with anonymization options. No vulnerabilities or exposed sensitive data were detected in the HTML content. The security score reflects a solid baseline with room for improvement in formal policies and DNS security.

Recommendations

  1. Enable DNSSEC on the domain to protect against DNS spoofing and improve domain security.
  2. Implement and configure security headers including Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), X-Frame-Options, and X-Content-Type-Options.
  3. Publish a dedicated security policy and incident response contact information to improve transparency and readiness.
  4. Add a security.txt file at the root domain to facilitate vulnerability disclosure and responsible reporting.
  5. Regularly audit third-party scripts and libraries to ensure no vulnerabilities or outdated components are present.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
RTL AdAlliance
Description
RTL AdAlliance is an advertising sales house that connects international and local brands to European audiences through premium video content. They provide advertising technology and services to facilitate digital and addressable TV advertising, offering market-leading Adtech solutions.
Key services
Advertising sales, Ad technology solutions, Self-service platform (AdManager), Video content advertising
Content quality
good
Branding
consistent

Technology

Stack
Drupal 10, Piwik PRO analytics, Anime.js, GSAP, ScrollMagic, Font Awesome
Frameworks
Drupal
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
80/100
Good practices seen
  • HTTPS enforced
  • ClientTransferProhibited domain status
  • Secure cookie settings in analytics

Analytics and tracking

Services
Piwik PRO
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Piwik PRO
Marketing tools
Piwik PRO analytics
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Content is professionally presented and relevant to advertising and media.
  3. No direct company emails or phone numbers found on the homepage; contact is via a form.
  4. Social media presence is active on LinkedIn, Instagram, and YouTube.
  5. Privacy and cookie policies are present and include consent mechanisms.
  6. No explicit security policy or incident response contacts published.
  7. Use of modern JavaScript libraries and Drupal CMS indicates up-to-date technology.
  8. No suspicious or malicious content detected.
Technical notes

Notes

The website is built on Drupal 10 CMS, a modern and widely supported platform, ensuring good maintainability and security updates. The use of advanced JavaScript libraries such as Anime.js, GSAP, and ScrollMagic indicates a focus on interactive and engaging user experience. Piwik PRO analytics integration shows a commitment to privacy-aware data collection. The site loads multiple CSS and JS resources from trusted CDNs, enhancing performance and reliability. Mobile optimization and accessibility are addressed, though accessibility could be improved further. Hosting details are limited but domain registration is stable and consistent. Overall, the technical infrastructure supports the business goals effectively with moderate performance and good SEO practices.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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