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Security report for puma.com

PUMA SE · Retail · Germany

Medium risk. 6 critical or high findings in GDPR outside view, SSL/TLS and 1 other check.

Security score

53/100

Risk levelMedium

0–100, higher is better. How it is calculated

The domain puma.com is owned by PUMA SE, a well-known global enterprise specializing in athletic and casual footwear, apparel, and accessories. The company has a strong market position in the retail sector with a long-established history dating back to 1948. However, the website content is currently inaccessible due to a Cloudflare Web Application Firewall (WAF) security challenge page, which blocks access to the actual site content. This prevents a full analysis of the website's user experience, content, and policies. From a technical perspective, the site is hosted behind Cloudflare, but the SSL/TLS configuration is critically flawed with no valid certificate and no TLS protocols enabled, resulting in no HTTPS availability. Security headers are present but cannot compensate for the lack of HTTPS, which is a fundamental security requirement. Performance and accessibility cannot be assessed due to the blocked content. Security posture is weak due to the invalid SSL certificate and lack of HTTPS, although other security headers and policies are implemented. No privacy, cookie, or terms of service policies are detectable in the accessible content, indicating poor privacy compliance. WHOIS data confirms the domain's legitimacy and consistent registration with Puma SE, supporting business credibility despite the technical and access issues. Overall, the website is currently inaccessible for normal users, severely limiting content and security analysis. The primary risks are the lack of HTTPS and the blocking by WAF, which together reduce trust and usability. Strategic recommendations include fixing the SSL certificate, enabling HTTPS, and ensuring the site content is accessible without unnecessary security challenges to improve user experience and compliance.

Scanned

This is an earlier scan of puma.com. View the latest report

NIS2 and GDPR posture

GDPR outside view
15/ 100 · Critical
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      No HTTPS encryption

      GDPR requires appropriate security measures for personal data

      What to do: Implement SSL/TLS certificate for HTTPS

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      No HTTPS Encryption

      Website does not use HTTPS encryption, making all data transmission vulnerable to interception

      What to do: Implement SSL/TLS certificate and redirect all HTTP traffic to HTTPS

  3. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

Need hands-on remediation? Email guard@offseq.com

Keep watching puma.com

This scan found 14 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
65
Email security
50
DNS health
85
Network security
100
GDPR outside view
15
Average
53

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

PUMA SE operates in the retail sector as a global leader in sportswear and lifestyle products. The company targets consumers interested in athletic and casual footwear and apparel. Its business model focuses on brand manufacturing and retail distribution. The domain's DNS and mail infrastructure indicate enterprise-grade operations with Microsoft Outlook mail protection and Cloudflare DNS services. The company has a strong brand presence but currently the website is inaccessible due to security challenge mechanisms, which may impact customer engagement and online sales. No direct partnerships or subsidiaries were identified from the accessible data. The lack of visible marketing or analytics tools suggests limited digital marketing activity on the accessible page, likely due to the WAF challenge.

Security posture

The security posture is currently weak due to the absence of a valid SSL certificate and HTTPS support, which is critical for secure communications. Although multiple security headers are implemented, including strict cross-origin policies and permissions policies, these do not mitigate the fundamental risk of unencrypted traffic. The Cloudflare WAF is active and blocking access, which provides protection against attacks but also limits legitimate user access. No vulnerabilities such as Heartbleed or POODLE were detected, but the lack of TLS protocols and session resumption mechanisms are notable gaps. No incident response or vulnerability disclosure information is available, indicating potential gaps in security transparency and readiness.

Recommendations

  1. Obtain and install a valid SSL/TLS certificate to enable HTTPS across the entire site.
  2. Configure and enable TLS 1.2 or higher protocols and disable insecure protocols.
  3. Enable HSTS with includeSubDomains and preload flags to enforce HTTPS usage.
  4. Review and adjust Cloudflare WAF settings to reduce false positives and improve user access.
  5. Publish clear privacy, cookie, and terms of service policies to improve compliance and user trust.
  6. Implement and publicize a vulnerability disclosure policy and incident response contacts.
  7. Enhance website content accessibility by removing unnecessary security challenges for legitimate users.
  8. Add analytics and marketing tools with privacy compliance to improve business intelligence.
  9. Improve mobile optimization and accessibility once content is accessible.
  10. Regularly audit security headers and update policies to maintain best practices.
Technical notes

Notes

The website is hosted behind Cloudflare, which provides DNS and WAF services. The SSL certificate is invalid or missing, and no TLS protocols are enabled, resulting in no HTTPS support. Security headers are comprehensive but cannot compensate for the lack of encryption. The site content is blocked by a Cloudflare challenge page, preventing assessment of actual content, forms, scripts, or external links. No CMS or frameworks are detectable from the accessible content. Performance metrics are unavailable due to blocked content. The DNS setup includes multiple A records and Microsoft Outlook mail exchange, indicating enterprise infrastructure. The site requires modernization of SSL/TLS configuration and removal of blocking mechanisms to improve accessibility and performance.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 81/100 −1Low25 findingsView report
  2. 82/100Low25 findingsView report
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