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Security report for pulsmedia.is

Púls · Media · Iceland

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

66/100

Risk levelMedium

0–100, higher is better. How it is calculated

Púls is a small Icelandic company founded in 2021, specializing in providing innovative advertising solutions aimed at maximizing ad impact across the advertising sector. The website presents a professional and modern design built using the Framer platform, with a focus on clear messaging targeted at advertising professionals. The technical infrastructure leverages HTTPS and Google Fonts, hosted with DNS managed by Google Domains, but lacks advanced DNS security features such as DNSSEC. Security posture is moderate with HTTPS enabled but missing important security headers and policies. No privacy or cookie policies are present, and no contact or incident response information is provided, which limits compliance and transparency. Overall, the domain registration data is consistent with the business claims, supporting legitimacy.

Scanned

NIS2 and GDPR posture

GDPR outside view
53/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching pulsmedia.is

This scan found 25 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
52
Security headers
40
Email security
70
DNS health
80
Network security
100
GDPR outside view
53
Average
66

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

The company operates in the media and advertising technology sector, targeting advertisers and advertising professionals with solutions designed to enhance advertising effectiveness. The business model appears to be service and technology provision within the advertising ecosystem. The website content and branding are consistent and professional, though lacking in trust signals such as certifications or testimonials. No partner or subsidiary domains were identified. The company is relatively new, with domain registration and founding year aligned. The absence of contact details and policies suggests room for improvement in customer engagement and regulatory compliance.

Security posture

The website employs HTTPS, ensuring encrypted communications, but lacks DNSSEC and security headers such as Content-Security-Policy or Strict-Transport-Security, which are recommended best practices. No forms or data collection mechanisms were detected, reducing attack surface but also limiting user interaction. The absence of privacy and cookie policies indicates potential compliance gaps with GDPR and other privacy regulations. No incident response or security contact information is provided, which could hinder timely vulnerability reporting and response. Overall, the security posture is moderate but could be significantly improved with standard security headers and compliance documentation.

Recommendations

  1. Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
  2. Implement essential security headers including Content-Security-Policy, X-Frame-Options, and Strict-Transport-Security.
  3. Publish comprehensive privacy and cookie policies to improve GDPR compliance and user trust.
  4. Add clear contact information including security and incident response contacts to facilitate communication and transparency.
  5. Consider integrating analytics and monitoring tools with privacy-respecting configurations to improve business insights and security monitoring.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Púls
Description
Púls maximizes ad impact, providing Innovative Solutions for the entire Advertising sector.
Key services
Ad impact maximization, Advertising solutions
Content quality
good
Branding
consistent

Technology

Stack
Framer, Google Fonts, HTTPS
Frameworks
Framer
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
65/100
Good practices seen
  • HTTPS enabled

Analytics and tracking

Tracking level
minimal
Privacy practices
poor

Advertising

Transparency
poor

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
moderate

Key observations

  1. Website is built using Framer with modern fonts and HTTPS.
  2. No privacy, cookie, or terms of service policies found on the site.
  3. No contact emails, phone numbers, or social media links explicitly found.
  4. No security headers detected; DNSSEC is not enabled.
  5. Content is focused on advertising solutions with professional presentation.
  6. No evidence of tracking or analytics services in the HTML content.
  7. No forms detected for data collection.
  8. WHOIS data is transparent and consistent with business claims.
Technical notes

Notes

The website is built on the Framer platform, utilizing modern web fonts from Google Fonts and served over HTTPS. DNS is managed via Google Domains with standard name servers but without DNSSEC enabled. The site shows good mobile optimization and SEO meta tags but lacks accessibility features and security headers. Performance is moderate, likely due to external font loading and Framer's framework overhead. No CMS beyond Framer is detected. The technical stack is modern but could benefit from enhanced security configurations and accessibility improvements.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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