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Security report for oma.org.au

Outdoor Media Association · Media · Australia

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

65/100

Risk levelMedium

0–100, higher is better. How it is calculated

The Outdoor Media Association (OMA) website serves as a comprehensive industry portal for Out of Home (OOH) advertising in Australia. It provides resources, research, training, and advocacy for OOH professionals and stakeholders. The site is built on the HubSpot CMS platform, leveraging HubSpot's marketing and analytics tools, and hosted on AWS infrastructure. The website demonstrates good design quality, clear navigation, and relevant content tailored to its industry audience. However, it lacks explicit privacy and cookie policies, which impacts its privacy compliance score. Security posture is generally good with HTTPS and secure iframe usage, but the absence of security headers and DNSSEC are areas for improvement. The WHOIS data confirms domain legitimacy with consistent registration details and reputable registrar use. Overall, the site is professional and trustworthy but should enhance privacy disclosures and security headers to improve compliance and security posture.

Scanned

NIS2 and GDPR posture

GDPR outside view
50/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      Third-party services without privacy policy

      Detected services: Facebook, LinkedIn

      What to do: Document all third-party data sharing in your privacy policy

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching oma.org.au

This scan found 24 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
57
Security headers
45
Email security
75
DNS health
65
Network security
100
GDPR outside view
50
Average
65

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

OMA positions itself as the authoritative body for OOH advertising in Australia, offering key services such as audience measurement (MOVE), campaign automation (OASIS), research, and industry events. The business model focuses on membership services, industry standards, and education. The website's partner ecosystem includes MOVE and OMA Industry Awards, indicating strong industry integration. The content and resources target advertising agencies, media buyers, and OOH professionals, supporting market growth and industry credibility. The use of HubSpot indicates a mature digital marketing approach, though privacy policy gaps suggest room for compliance maturity.

Security posture

The website employs HTTPS with a valid SSL configuration and uses secure iframe sandboxing for embedded videos, indicating attention to secure content delivery. However, the lack of visible security headers such as Content-Security-Policy and X-Frame-Options reduces defense-in-depth. DNSSEC is not enabled, which is a minor risk for DNS spoofing. No exposed sensitive data or vulnerable libraries were detected in the HTML. Forms appear limited to search and subscription, with no sensitive data collection evident. Incident response and security policy information are absent, indicating potential gaps in transparency and readiness.

Recommendations

  1. Implement and publish a comprehensive privacy policy and cookie consent mechanism to improve GDPR and privacy compliance.
  2. Add security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance security posture.
  3. Enable DNSSEC on the domain to protect against DNS spoofing and improve domain security.
  4. Publish security policy and incident response contact information to increase transparency and preparedness.
  5. Regularly audit third-party scripts and HubSpot integrations for vulnerabilities and update as needed.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Outdoor Media Association
Description
The Outdoor Media Association (OMA) is an industry body representing Out of Home (OOH) advertising in Australia. It provides industry standards, research, insights, and resources to support OOH advertising and its members. The website promotes OOH advertising benefits, industry news, events, and training.
Key services
Industry standards and codes, Audience measurement system (MOVE), Research and insights, Training and eLearning, Campaign automation system (OASIS), Events and awards
Content quality
good
Branding
consistent

Technology

Stack
HubSpot CMS, HubSpot Analytics, HubSpot Collected Forms, HubSpot Video, Splide.js (carousel), AWS DNS hosting
Frameworks
HubSpot CMS
Platforms
HubSpot
Performance
moderate
Mobile
good
Accessibility
basic
SEO
basic

Security

Observed score
75/100
Good practices seen
  • HTTPS enabled
  • No exposed sensitive data in HTML
  • Use of secure iframe sandbox attributes for video

Analytics and tracking

Services
HubSpot Analytics
Tracking level
moderate
Privacy practices
poor

Advertising

Tracking pixels
HubSpot Analytics
Marketing tools
HubSpot Marketing, HubSpot Collected Forms
Transparency
basic

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is professionally designed with consistent branding.
  2. Content is focused on OOH advertising industry in Australia.
  3. No explicit privacy or cookie policies found on homepage HTML.
  4. No contact emails or phone numbers explicitly found in HTML content.
  5. Multiple internal and external links to relevant industry resources.
  6. Use of HubSpot CMS and marketing tools is evident.
  7. No signs of WAF or content blocking detected.
  8. Security headers are not visible in provided data; recommend adding.
  9. No visible forms collecting sensitive data except search and subscription forms.
  10. Structured data includes VideoObject schema for embedded video.
Technical notes

Notes

The website is built on HubSpot CMS, utilizing HubSpot's marketing, analytics, and form collection services. It uses modern front-end technologies including Splide.js for carousels and AWS for DNS hosting. The site is mobile optimized with responsive design and uses structured data (JSON-LD) for video content enhancing SEO. Performance is moderate, with some reliance on external HubSpot resources. Accessibility features are basic but present. SEO meta tags are minimal but include canonical and Open Graph tags. The technical infrastructure is solid but could benefit from enhanced security headers and DNSSEC implementation.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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