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Security report for netaffinity.com

Net Affinity · Hospitality · Ireland

Medium risk. 5 critical or high findings in GDPR outside view, SSL/TLS and 1 other check.

Security score

54/100

Risk levelMedium

0–100, higher is better. How it is calculated

Net Affinity is a well-established technology company specializing in hotel booking engines, website design, and digital marketing services tailored for the hospitality industry. With over two decades of experience, they serve independent, resort, and group hotels aiming to increase direct bookings and enhance guest experiences. The company demonstrates a strong market position supported by client testimonials, certifications, and a comprehensive product suite. Technically, the website is built on WordPress with integrations including HubSpot for marketing and Cookiebot for GDPR-compliant cookie management. The site is mobile-optimized, SEO-friendly, and uses modern web technologies. Security posture is solid with HTTPS enforced and cookie consent mechanisms in place, though explicit security headers could be improved. No critical vulnerabilities or blocking WAFs were detected. Overall, the site reflects a mature digital presence with good privacy compliance and business credibility.

Scanned

NIS2 and GDPR posture

GDPR outside view
58/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • Critical

      No HTTPS encryption

      GDPR requires appropriate security measures for personal data

      What to do: Implement SSL/TLS certificate for HTTPS

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      No HTTPS Encryption

      Website does not use HTTPS encryption, making all data transmission vulnerable to interception

      What to do: Implement SSL/TLS certificate and redirect all HTTP traffic to HTTPS

  3. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

Need hands-on remediation? Email guard@offseq.com

Keep watching netaffinity.com

This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
15
Email security
70
DNS health
80
Network security
100
GDPR outside view
58
Average
54

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Breach exposure

Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.

Dark web exposure

Add-on

Leaked records that mention netaffinity.com, from OffSeq Breach.

Total records
37
Employees
0
Customers
36
Third parties
1
Weak passwords
19%

14 subdomains affected

See the 10 newest leaked credentials

A one-off add-on to this report that lists the most recent identifier and password pairs OffSeq Breach holds for netaffinity.com.

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Breach keeps ingesting new leaks, so these numbers can grow between scans.

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Net Affinity operates a B2B SaaS and service model focused on hospitality technology solutions. Their competitive advantage lies in a comprehensive product suite including booking engines, gift vouchers, digital marketing, and channel management, supported by expert client services. The company targets hotels seeking to grow direct bookings and improve guest engagement. Their partnership ecosystem includes HubSpot and Cloudflare, enhancing marketing and security capabilities. The website content and structure indicate a medium-sized company with a professional approach to client success and market positioning. Growth indicators include active case studies, news updates, and a strong social media presence.

Security posture

The website exhibits a good security maturity level with HTTPS enforced and use of Cookiebot for granular cookie consent management. Security best practices such as bot detection cookies and Google reCAPTCHA are implemented. However, explicit security headers like Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options are not clearly present and should be added to enhance protection. No exposed sensitive data or vulnerable libraries were detected in the HTML content. Incident response and security policy information are not publicly available, representing a compliance gap. Overall, the security posture is solid but could benefit from formalized policies and enhanced header configurations.

Recommendations

  1. Implement and verify comprehensive security headers including CSP, X-Frame-Options, and X-Content-Type-Options.
  2. Publish a clear security policy and incident response contact information on the website.
  3. Add a vulnerability disclosure policy or security.txt file to encourage responsible reporting.
  4. Regularly audit third-party scripts and dependencies for vulnerabilities and update accordingly.
  5. Enhance monitoring and validation of form inputs to prevent injection and other web attacks.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Net Affinity
Description
Net Affinity provides hotel booking technology solutions including booking engines, website design, digital marketing, and client services aimed at increasing direct bookings for hotels.
Key services
Booking Engine, Gift Vouchers, Website Design, Client Services, Digital Marketing, Meta Search, SmartPayments, Channel Management
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, jQuery, HubSpot Forms, Cookiebot, Google Tag Manager, FontAwesome
Frameworks
WordPress
Platforms
HubSpot (forms and marketing), Cloudflare (likely for CDN and security)
Performance
moderate
Mobile
excellent
Accessibility
good
SEO
excellent

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent with granular controls
  • No exposed sensitive data in HTML
  • Use of Google reCAPTCHA and bot detection cookies

Analytics and tracking

Services
Google Analytics, HubSpot Analytics
Tracking level
extensive
Privacy practices
good

Advertising

Ad networks
Google DoubleClick, Facebook Ads, LinkedIn Ads
Tracking pixels
HubSpot tracking, Cookiebot tracking, TikTok tracking
Marketing tools
HubSpot, Sumo.com
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is professionally designed and well-structured
  2. Strong compliance with GDPR and cookie consent regulations
  3. Use of multiple third-party marketing and analytics tools with clear consent
  4. No visible security issues or WAF blocking
  5. Comprehensive product and service offerings for hospitality technology
  6. Active content with recent news and case studies
  7. Presence of client testimonials and certifications enhances trust
Technical notes

Notes

The website is built on a modern WordPress platform with a well-structured theme and uses jQuery, HubSpot forms, Cookiebot for consent management, and Google Tag Manager for analytics. The site is mobile-optimized with responsive design and good SEO practices including meta tags and structured data. Performance is moderate with potential for optimization. Hosting appears to leverage Cloudflare CDN for security and speed. The technical stack is mature and supports the business goals effectively, though opportunities exist to improve security headers and streamline third-party integrations to reduce technical debt.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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