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Security report for iab.net

IAB · Media · N/a

Low risk. 2 critical or high findings in SSL/TLS.

Security score

82/100

Risk levelLow

0–100, higher is better. How it is calculated

The Interactive Advertising Bureau (IAB) is a leading global trade association that empowers the media and marketing industries to thrive in the digital economy. The organization provides a broad range of services including standards development, advocacy, research, education, and events to support its members and the wider industry. The website reflects a mature digital presence with comprehensive content targeting media and marketing professionals. It serves as a hub for industry guidelines, best practices, training, and market intelligence. Technically, the website is built on WordPress and leverages a modern technology stack including Yoast SEO, Google Tag Manager, OneTrust for cookie consent, and various JavaScript libraries for UI and analytics. The site is mobile-optimized, accessible, and SEO-friendly, indicating a high level of digital maturity. Performance is moderate with room for optimization. From a security perspective, the site enforces HTTPS, implements standard security headers, and uses cookie consent mechanisms aligned with GDPR. However, there is no publicly available security policy or incident response information, and no vulnerability disclosure program is evident. No critical vulnerabilities or exposed sensitive data were detected in the analysis. Overall, the website presents a professional and trustworthy digital front for the IAB organization. The lack of WHOIS data is likely due to privacy protection, which is justified for this type of entity. Strategic recommendations include publishing a formal security policy, incident response contacts, and a vulnerability disclosure program to enhance transparency and trust.

Scanned

NIS2 and GDPR posture

GDPR outside view
100/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

2 findings rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1
    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

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Keep watching iab.net

This scan found 16 issues across 5 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
47
Security headers
95
Email security
70
DNS health
80
Network security
100
GDPR outside view
100
Average
82

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

IAB holds a strong market position as the authoritative industry association for digital advertising and media. Its business model focuses on membership services, industry standards, advocacy, and education. Revenue streams likely include membership fees, event sponsorships, training programs, and publications. The target customer segments are media companies, marketers, advertisers, and technology providers. The organization maintains a robust partnership ecosystem, including the IAB Tech Lab. Growth indicators include active event calendars, new guidelines on emerging technologies like AI, and ongoing research initiatives. The website content and structure reflect a well-established organization with a clear strategic focus on digital advertising innovation and responsible industry practices.

Security posture

The security posture of the IAB website is solid with HTTPS enforced and multiple security headers present. The use of OneTrust for cookie consent demonstrates compliance with privacy regulations such as GDPR. No exposed credentials or sensitive data were found, and no vulnerable libraries were detected in the scripts analyzed. However, the absence of a publicly stated security policy, incident response plan, or vulnerability disclosure program represents a compliance and transparency gap. The organization should consider publishing these documents and providing dedicated security contact channels to improve incident response readiness and stakeholder trust. Overall, the security maturity is good but can be enhanced with formal policies and disclosure mechanisms.

Recommendations

  1. Publish a comprehensive security policy page accessible from the website footer or about section.
  2. Provide clear incident response contact information, including dedicated security or abuse email addresses.
  3. Implement and publicize a vulnerability disclosure program or security.txt file to encourage responsible reporting.
  4. Conduct regular audits of third-party scripts and libraries to ensure no vulnerabilities are introduced.
  5. Enhance accessibility features with ARIA landmarks and improved keyboard navigation support.

Contact details published on the site

Addresses
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
IAB
Description
Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
Key services
Standards & Guidelines, Research & Insights, Training & Certification, Events & Conferences, Advocacy & Public Policy
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, Yoast SEO, Google Tag Manager, Google Analytics, Gravity Forms, OneTrust Cookie Consent, jQuery, UIkit, Swiper, Mustache.js, Ramda.js, Iframe Resizer
Frameworks
WordPress
Platforms
Web
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent implemented
  • No exposed sensitive data in HTML
  • Use of security headers

Analytics and tracking

Services
Google Analytics, HubSpot
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
HubSpot
Marketing tools
HubSpot, Gravity Forms
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and no blocking detected
  2. WHOIS data is unavailable or privacy protected
  3. Strong privacy and cookie compliance with OneTrust integration
  4. Multiple social media verified accounts linked
  5. Use of modern web technologies and SEO best practices
  6. No security policy or incident response information publicly available
  7. No vulnerability disclosure or security.txt found
  8. No exposed sensitive data or obvious vulnerabilities detected
Technical notes

Notes

The website is powered by WordPress CMS with a modern front-end stack including jQuery, UIkit, Swiper, Mustache.js, and Ramda.js. SEO is managed via Yoast SEO plugin, and analytics are integrated through Google Analytics and HubSpot. Cookie consent is managed by OneTrust, indicating a mature privacy compliance approach. The site uses Google Tag Manager for marketing and tracking scripts. Performance is moderate, with potential improvements in script loading and caching. Mobile optimization and accessibility are good but could be further enhanced. Hosting provider details are not explicitly identified. Overall, the technical infrastructure supports a professional and scalable web presence suitable for a large industry association.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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