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Security report for getpublica.com

Publica · Media · United States

Low risk. 2 critical or high findings in SSL/TLS.

Security score

77/100

Risk levelLow

0–100, higher is better. How it is calculated

Publica is a Silicon Valley-based advertising technology company specializing in Connected TV (CTV) ad serving and monetization solutions. Positioned as a leading platform in the streaming economy, Publica offers a comprehensive suite of services including unified auctions, server-side ad insertion, campaign management, audience targeting, and advanced analytics. Their platform is designed to optimize advertising revenue for CTV publishers, OTT streaming services, and TV manufacturers. The company is a subsidiary of Integral Ad Science (IAS), enhancing its market credibility and reach. Publica's website demonstrates a high level of digital maturity with modern web technologies, responsive design, and integration of key marketing and analytics tools.

Scanned

NIS2 and GDPR posture

GDPR outside view
88/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

2 findings rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1
    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

Need hands-on remediation? Email guard@offseq.com

Keep watching getpublica.com

This scan found 19 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

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Recommended

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  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
57
Security headers
60
Email security
75
DNS health
80
Network security
100
GDPR outside view
88
Average
77

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Publica operates in the media and technology sectors, targeting CTV publishers, AVOD streaming services, and TV manufacturers. Their business model revolves around providing an end-to-end ad serving platform that enables programmatic advertising with features like header bidding and AI-driven ad podding. The company has established partnerships with major industry players such as Samsung Ads, Philo, and Crunchyroll, indicating strong market positioning and growth potential. Publica leverages client testimonials and case studies to build trust and demonstrate effectiveness. The platform's integration with multiple SSPs and demand sources highlights its competitive advantage in yield optimization and transparency.

Security posture

The website enforces HTTPS and employs security best practices such as reCAPTCHA on forms and a cookie consent mechanism via OneTrust, indicating awareness of privacy and security compliance. However, explicit security headers like Content-Security-Policy and X-Frame-Options are not evident, and there is no published security policy or incident response contact information. The absence of a vulnerability disclosure program or security.txt file suggests room for improvement in transparency and incident readiness. No vulnerabilities or exposed sensitive data were detected in the website content, reflecting a generally sound security posture.

Recommendations

  1. Implement and publish a comprehensive privacy policy and terms of service to enhance compliance and user trust.
  2. Add explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to strengthen defense-in-depth.
  3. Publish a security policy and incident response contact information to improve transparency and readiness.
  4. Establish a vulnerability disclosure program or security.txt file to encourage responsible reporting and improve security posture.
  5. Investigate and resolve the absence of WHOIS data to improve domain legitimacy and trustworthiness.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Publica
Description
Based in Silicon Valley, Publica’s mission is to help CTV Publishers & TV Streaming Services power the next generation of advertising experiences on the big screen.
Key services
Unified Auction, Ad Stitching, Campaign Management, Audience Management, Unified Reporting, Ad Podding, Inventory Split, Elea AI
Content quality
excellent
Branding
consistent

Technology

Stack
Webflow CMS, Google Analytics, Google Tag Manager, Intercom, LinkedIn Insight Tag, OneTrust Cookie Consent, YouTube embeds, reCAPTCHA
Platforms
Web
Performance
moderate
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Use of reCAPTCHA for forms
  • Cookie consent with OneTrust
  • No exposed sensitive data found in HTML

Analytics and tracking

Services
Google Analytics, LinkedIn Insight, Intercom
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
Samsung Ads
Tracking pixels
LinkedIn Insight, Intercom
Marketing tools
Intercom
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and multimedia
  2. No explicit privacy policy or terms of service pages found
  3. Cookie consent implemented with OneTrust
  4. No direct company contact emails or phone numbers found on main pages
  5. Contact form available on /contact page
  6. Strong branding and client testimonials from reputable companies
  7. Use of modern web technologies and analytics tools
  8. No obvious security vulnerabilities or exposed sensitive data
  9. WHOIS data missing, which is a concern for domain legitimacy
Technical notes

Notes

The website is built using Webflow CMS and integrates multiple modern technologies including Google Analytics, Google Tag Manager, Intercom, LinkedIn Insight Tag, and OneTrust for cookie consent. The site is mobile-optimized with responsive design and good accessibility features. Performance is moderate, with some reliance on external CDNs and third-party scripts. The technical implementation is professional and aligns with industry standards for marketing and analytics integration. Opportunities exist to enhance security headers and improve domain registration transparency to reduce technical risks.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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