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Is game.co.uk a Scam? Security Check Results - Frasers Group Trading Limited

game.co.uk Security Report Summary

game.co.uk received a security score of 59 out of 100 in Guard's comprehensive security analysis, classified as "Elevated Risk". This report covers Frasers Group Trading Limited's website security posture. Frasers Group Trading Limited operates in the Retail industry in United Kingdom.

GAME.co.uk is a leading UK-based retailer specializing in video games, consoles, and gaming accessories. Owned by Frasers Group Trading Limited, the company operates a prominent e-commerce platform targeting gamers and consumers across the United Kingdom. The website offers a broad range of gaming products including the latest pre-order games, positioning itself as a market leader in the gaming retail sector. The business model focuses on direct retail sales through an online storefront, supported by a recognized brand and consistent digital presence. Technically, the website employs a modern technology stack including Google Tag Manager, Segment Analytics, OneTrust for cookie consent, and Optimizely for personalization and A/B testing. The site demonstrates good mobile optimization and moderate performance, with asynchronous loading of scripts to enhance user experience. However, explicit CMS or hosting provider details are not evident from the provided data. From a security perspective, the site enforces HTTPS and implements a comprehensive cookie consent mechanism, indicating compliance with privacy regulations such as GDPR. No critical vulnerabilities or exposed sensitive data were detected in the analyzed content. Nonetheless, the absence of explicit security headers and lack of published security policies or incident response contacts suggest areas for improvement. The WHOIS lookup for the www subdomain failed due to domain naming rules, but this is consistent with standard domain practices where www is a subdomain and not separately registered. Overall, GAME.co.uk presents a professional and trustworthy online retail platform with a solid security posture and good privacy compliance. Strategic enhancements in security header implementation, transparency of privacy policies, and incident response information would further strengthen its security maturity and customer trust.

The security scan identified 23 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: JavaScript, Google Tag Manager, Segment Analytics, OneTrust Consent Management, Optimizely, Peerius personalization.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and business-context intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

F

Is game.co.uk Safe? Security Analysis for Frasers Group Trading Limited

https://www.game.co.uk/

Check if game.co.uk is a scam or legitimate. Free security scan and reviews.

RetailUnited Kingdomlarge
JavaScriptGoogle Tag ManagerSegment AnalyticsOneTrust Consent ManagementOptimizely+1 more
Analyzed Completed
59
Security Score
MEDIUM RISK

Above Retail avg (56)

GDPR-aligned

Data handling

EU

Hosting region

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AI Summary

GAME.co.uk is a leading UK-based retailer specializing in video games, consoles, and gaming accessories. Owned by Frasers Group Trading Limited, the company operates a prominent e-commerce platform targeting gamers and consumers across the United Kingdom. The website offers a broad range of gaming products including the latest pre-order games, positioning itself as a market leader in the gaming retail sector. The business model focuses on direct retail sales through an online storefront, supported by a recognized brand and consistent digital presence. Technically, the website employs a modern technology stack including Google Tag Manager, Segment Analytics, OneTrust for cookie consent, and Optimizely for personalization and A/B testing. The site demonstrates good mobile optimization and moderate performance, with asynchronous loading of scripts to enhance user experience. However, explicit CMS or hosting provider details are not evident from the provided data. From a security perspective, the site enforces HTTPS and implements a comprehensive cookie consent mechanism, indicating compliance with privacy regulations such as GDPR. No critical vulnerabilities or exposed sensitive data were detected in the analyzed content. Nonetheless, the absence of explicit security headers and lack of published security policies or incident response contacts suggest areas for improvement. The WHOIS lookup for the www subdomain failed due to domain naming rules, but this is consistent with standard domain practices where www is a subdomain and not separately registered. Overall, GAME.co.uk presents a professional and trustworthy online retail platform with a solid security posture and good privacy compliance. Strategic enhancements in security header implementation, transparency of privacy policies, and incident response information would further strengthen its security maturity and customer trust.

Detected Technologies

JavaScriptGoogle Tag ManagerSegment AnalyticsOneTrust Consent ManagementOptimizelyPeerius personalization

6 urgent findings need attention

1 critical · 5 high

Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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OffSeq Observations

No critical findings yet

82/100

DNS Health

4 findings

70/100

Email Security

4 findings

70/100

SSL/TLS Security

3 findings

0/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

GAME.co.uk operates as a large retail entity within the UK gaming market, leveraging the backing of Frasers Group Trading Limited. Its competitive advantage lies in its established brand, extensive product catalog, and integrated e-commerce platform. The business targets gamers and tech consumers, offering both physical and digital gaming products. Revenue streams primarily derive from direct sales of games, consoles, and accessories. The company utilizes advanced marketing and personalization tools such as Optimizely and Peerius to enhance customer engagement and conversion rates. The partnership ecosystem includes major analytics and consent management providers, supporting data-driven marketing strategies. The absence of direct contact information on the analyzed page suggests customer support and corporate communications may be handled via dedicated channels or other site sections.

Extracted Contact Information

Marketing Intelligence Data

Physical Addresses (1)

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a mature security posture with enforced HTTPS and a robust cookie consent framework, reflecting GDPR compliance efforts. The use of third-party analytics and marketing tools is managed with consent categories, indicating privacy-aware data collection. However, the lack of visible security headers such as Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options reduces defense-in-depth. No vulnerability disclosures or security.txt files were found, limiting transparency for security researchers. Incident response contacts are not publicly visible, which could delay reporting and mitigation of security incidents. Overall, the site is secure for general users but would benefit from enhanced security header deployment and published security policies.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and enforce security headers including CSP, HSTS, X-Frame-Options, and X-XSS-Protection to strengthen browser security.

Observations

Comprehensive website and business-context analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Frasers Group Trading Limited

Description:

GAME.co.uk is the UK's leading games retailer with great deals on video games, consoles, accessories and the latest pre-order games.

Key Services:
Video games retailConsole salesAccessories salesPre-order games
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
JavaScriptGoogle Tag ManagerSegment AnalyticsOneTrust Consent ManagementOptimizelyPeerius personalization
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Cookie consent management implemented
  • No exposed sensitive data in HTML
  • Use of async and defer for scripts

Analytics & Tracking

Services:
Google Tag ManagerSegment AnalyticsOptimizely
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Tracking Pixels:
Segment AnalyticsPeerius
Marketing Tools:
OptimizelyPeerius
Transparency Level:good

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and scripts

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

0/100
Score
Analysis failed - content could not be retrieved

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

73/100
Score

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

No DKIM record found

MEDIUM

DKIM adds cryptographic signatures to emails

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 mx include:game.net ip4:213.221.181.60 ip4:77.86.28.73 ip4:86.17.5.233 ip4:86.17.5.229 ip4:195.11.175.229 ip4:109.176.84.229 include:trustpilotservice.com include:spf.protection.outlook.com -all
DNS Lookups:4/10
Policy:-all
DMARC Details
Policy:reject
Aggregate Reports:[email protected]
Forensic Reports:[email protected]

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

0/100
Score

Unable to retrieve SSL certificate

CRITICAL

Could not establish secure connection to retrieve certificate information

HSTS Not Enabled

MEDIUM

HTTP Strict Transport Security (HSTS) is not configured

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

70/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Transfer Lock Not Enabled

MEDIUM

Domain can be transferred without authorization

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
29 years(mature)
Expiry Risk
medium(61 days)
Protection Level
none
Suspicious Indicators Detected
  • No domain protection locks enabled

DNS Records

A Records:23.212.110.67, 23.212.110.40
AAAA Records:2a02:26f0:3500:18::1724:a28d, 2a02:26f0:3500:18::1724:a299
Name Servers:
a1-31.akam.netDNS only
a12-67.akam.netDNS only
a13-67.akam.netDNS only
a16-65.akam.netDNS only
a2-66.akam.netDNS only
a9-64.akam.netDNS only
MX Records:
0: game-co-uk.mail.protection.outlook.com
SOA:Serial: 2025072906, TTL: 3600s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:41ms

SPF Analysis

SPF Record:
v=spf1 mx include:game.net ip4:213.221.181.60 ip4:77.86.28.73 ip4:86.17.5.233 ip4:86.17.5.229 ip4:195.11.175.229 ip4:109.176.84.229 include:trustpilotservice.com include:spf.protection.outlook.com -all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does game.co.uk compare?

See how game.co.uk stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website uses a modern JavaScript-heavy front end with asynchronous loading of analytics and personalization scripts to optimize performance. Technologies detected include Google Tag Manager, Segment Analytics, OneTrust for consent management, Optimizely for experimentation, and Peerius for personalized recommendations. The site is mobile-optimized with responsive design and preconnect/dns-prefetch hints for performance. No explicit CMS or hosting provider information was found. The site demonstrates good SEO practices with meta tags and canonical links. Performance is moderate, with room for improvement in loading speed and accessibility compliance. The technical infrastructure supports a scalable e-commerce platform but could benefit from enhanced security configurations and transparency.
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Optional add-ons

via BREACH

Your order

Full Report
PDF · email delivery · lifetime access
39.90
Total
Incl. 21% VAT
39.90
Already purchased? Enter unlock code
VisaMastercardApple PayGoogle Payvia EveryPay
SEQ SIA
Reg. No. 40203410806 · VAT LV40203410806

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