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Security report for eative.com

FIT Choice LLC · Healthcare · United States

Medium risk. 4 critical or high findings in SSL/TLS, Security headers and 1 other check.

Security score

59/100

Risk levelMedium

0–100, higher is better. How it is calculated

Eative, operated by FIT Choice LLC, is a specialized nutrition app focused on providing keto-based meal plans tailored specifically for women at various life stages. The company positions itself as a niche leader in the health and wellness sector, offering personalized nutrition guidance, recipes, and lifestyle tips through a mobile app platform. The business targets women seeking hormonal health optimization and sustainable weight loss solutions. Technically, the website is built on the Webflow platform, leveraging modern web technologies and integrating multiple analytics and marketing tools such as Google Analytics, Facebook Pixel, and Pinterest Pixel. The site is well-optimized for mobile devices, fast loading, and provides a professional user experience with clear navigation and comprehensive content. Security-wise, the site enforces HTTPS and uses secure tracking scripts but lacks some explicit security headers and published security policies. The absence of WHOIS data for the domain raises concerns about domain registration transparency and legitimacy, although the website content and business information appear credible and professional. Overall, the site demonstrates a solid digital presence with room for improvement in security posture and domain registration transparency.

Scanned

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      Unable to retrieve SSL certificate

      Could not establish secure connection to retrieve certificate information

      What to do: Check if the server is accessible and SSL/TLS is properly configured

  2. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  3. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching eative.com

This scan found 19 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
30
Email security
70
DNS health
85
Network security
100
GDPR outside view
68
Average
59

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Eative operates in the healthcare sector with a focus on nutrition and wellness for women. Its business model revolves around subscription-based access to personalized keto meal plans and educational content. The company leverages a strong brand identity and social media presence to engage its target audience. The inclusion of testimonials and a professional team enhances trust and credibility. The company appears to be small-sized and US-based, with no public parent or subsidiary relationships. The use of a dedicated support portal (Freshdesk) and multiple marketing domains indicates a mature approach to customer engagement and service delivery. The lack of visible revenue streams or pricing details on the main site suggests a focus on lead generation and app downloads as primary conversion points.

Security posture

The website demonstrates a moderate to good security posture with HTTPS enforced and no visible exposure of sensitive data. However, the absence of explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options is a gap that could be exploited. There is no published security policy or incident response information, which limits transparency and preparedness perception. Tracking scripts are used responsibly, but the site could benefit from a formal vulnerability disclosure program and clearer data protection officer contact information. The missing WHOIS data is a significant concern for domain legitimacy and trust. Overall, the security maturity is adequate for a small health-focused business but should be enhanced to meet higher compliance and trust standards.

Recommendations

  1. Implement and publish a comprehensive security policy including incident response procedures.
  2. Add explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance protection.
  3. Establish a vulnerability disclosure program and publish security.txt to encourage responsible reporting.
  4. Improve domain registration transparency by ensuring WHOIS data is available and accurate.
  5. Enhance privacy compliance disclosures with detailed data retention policies and DPO contact information.

Contact details published on the site

Addresses
Legal name
FIT Choice LLC
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
FIT Choice LLC
Description
Eative is a healthy lifestyle and eating habits app designed to help you achieve your goals through Keto.
Key services
Personalized meal plans, Keto recipes, Health and lifestyle tips, Mobile app access
Content quality
excellent
Branding
consistent

Technology

Stack
Google Analytics, Facebook Pixel, Pinterest Pixel, Webflow CMS, Google Fonts, jQuery
Frameworks
Webflow
Platforms
Webflow hosting
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of secure analytics and tracking scripts

Analytics and tracking

Services
Google Analytics, Google Tag Manager
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Facebook Pixel, Pinterest Pixel
Marketing tools
Metricool tracker
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Content is professionally designed and targeted at women interested in keto nutrition.
  3. Strong presence of privacy and cookie policies indicating compliance.
  4. No direct company contact emails found in HTML; phone number and physical address present.
  5. Use of multiple tracking and marketing pixels with moderate user tracking.
  6. WHOIS data missing, which is a concern for domain legitimacy verification.
  7. No explicit security or incident response policies published.
  8. Mobile optimized and fast loading site with modern tech stack.
Technical notes

Notes

The website is built on the Webflow CMS platform, utilizing modern front-end technologies including Google Fonts, jQuery, and various marketing and analytics scripts. The site is hosted on Webflow's infrastructure, which provides reliable performance and scalability. The site is mobile-optimized with responsive design and fast loading times. SEO is well addressed with proper meta tags, Open Graph, and structured data (JSON-LD) for organization information. The technical implementation is solid with minor improvements possible in security header configuration and formalization of privacy and security documentation. The use of multiple tracking pixels indicates a mature marketing approach but requires ongoing privacy compliance monitoring.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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