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Security report for broadstreetads.com

Broadstreet Ads Inc · Media · United States

Medium risk. 5 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

65/100

Risk levelMedium

0–100, higher is better. How it is calculated

Broadstreet Ads Inc operates a specialized SaaS platform focused on ad management for local and B2B publishers who rely on direct sales. The company positions itself as a niche leader with a strong emphasis on customer support, innovative ad formats, and seamless integration with programmatic and Google Ad Manager solutions. Their website reflects a mature business with comprehensive content, testimonials, and resources tailored to their target audience of small and local publishers. Technically, the site is built on WordPress with modern frameworks and integrates multiple analytics and marketing tools, indicating a high level of digital maturity. Security posture is good with HTTPS and domain protections, though improvements are recommended in DNSSEC and security headers. Privacy compliance is addressed with a clear privacy and cookie policy including consent mechanisms. Overall, the business credibility is high with clear contact information, physical address, and positive trust signals.

Scanned

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching broadstreetads.com

This scan found 27 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
62
Security headers
15
Email security
70
DNS health
75
Network security
100
GDPR outside view
68
Average
65

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Broadstreet's market positioning leverages its focus on direct sales ad management for local and B2B publishers, differentiating from generic ad managers. Their business model is SaaS with multiple product offerings including Broadstreet, SideStreet, and ParkAve, targeting different publisher needs. Revenue streams likely include subscription fees and managed services. The company maintains a strong partnership ecosystem with platforms like G2 for reviews and integrates with major ad and analytics providers. Growth indicators include a domain age of over a decade, consistent branding, and a portfolio of over 500 companies trusting their services. Their operations emphasize customer success and innovation in ad tech, supported by active social media and resource sharing.

Security posture

The website enforces HTTPS and uses Cloudflare DNS, providing a solid baseline for security. The domain is protected with clientTransferProhibited status, reducing risk of unauthorized transfers. However, DNSSEC is not enabled, which is a recommended enhancement for DNS security. The site loads numerous third-party scripts for analytics and marketing, which increases the attack surface and requires ongoing vigilance. No explicit security headers like CSP or X-Frame-Options were detected in the HTML content, which could be improved to mitigate common web attacks. There is no published security policy or incident response contact, which limits transparency and readiness communication. Cookie consent mechanisms are present, supporting GDPR compliance. Overall, the security posture is good but can be strengthened with additional controls and policies.

Recommendations

  1. Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
  2. Implement and verify HTTP security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.
  3. Publish a formal security policy and incident response contact information to improve transparency and preparedness.
  4. Regularly audit and update third-party scripts to minimize vulnerabilities from external dependencies.
  5. Enhance cookie consent mechanisms to ensure full GDPR compliance and user control over data processing.

Contact details published on the site

Addresses
Legal name
Broadstreet Ads, Inc
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Broadstreet Ads Inc
Description
A specialized ad manager built for and praised by local news, city and regional magazines, industry journals, and any publisher than relies on direct sales.
Key services
Ad management platform, Programmatic ad solution (SideStreet), Google Ad Manager compatible ad formats (ParkAve), Customer support, Reporting and analytics
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress, Yoast SEO plugin, Bootstrap, jQuery, Swiper, LazySizes, HubSpot scripts, Google Tag Manager, Google Analytics, Facebook Pixel, AdRoll, ConversionRuler, Hotjar, FullStory, ProfitWell, YouTube Embed Plus
Frameworks
Genesis Framework (WordPress theme)
Platforms
WordPress CMS
Performance
moderate
Mobile
good
Accessibility
good
SEO
excellent

Security

Observed score
75/100
Good practices seen
  • HTTPS enforced
  • ClientTransferProhibited domain status
  • Use of Cloudflare DNS
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Analytics, Hotjar, FullStory, ProfitWell, HubSpot Analytics, LinkedIn Insight Tag, Twitter Analytics
Tracking level
extensive
Privacy practices
basic

Advertising

Ad networks
AdRoll, Google Ad Manager
Tracking pixels
Facebook Pixel, Hotjar, FullStory, ProfitWell, LinkedIn Insight Tag, Twitter Universal Website Tag
Marketing tools
HubSpot, ConversionRuler
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is a professional SaaS platform for ad management targeting local and B2B publishers.
  2. Strong emphasis on direct sales ad management and customer support.
  3. Multiple trusted third-party integrations for analytics and marketing.
  4. Comprehensive content with testimonials and resources.
  5. No signs of malicious or suspicious activity.
  6. Good SEO and accessibility practices observed.
  7. No explicit security or incident response policies published.
  8. Cookie consent mechanism present and functional.
  9. WHOIS data supports legitimacy and domain age is appropriate.
Technical notes

Notes

The website is built on a WordPress CMS using the Genesis Framework and integrates modern JavaScript libraries such as jQuery, Bootstrap, Swiper, and LazySizes for responsive and interactive UI. SEO is optimized with Yoast SEO plugin and structured data (JSON-LD) is implemented for rich search results. Hosting and DNS are managed via Cloudflare, providing CDN and DNS resilience. The site loads multiple marketing and analytics tools including Google Analytics, Facebook Pixel, Hotjar, FullStory, ProfitWell, and HubSpot, indicating a mature digital marketing infrastructure. Performance is moderate with good mobile optimization and accessibility features. Technical risks include reliance on many third-party scripts and lack of some security headers. Overall, the technical infrastructure is modern and well-maintained, supporting the business goals effectively.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 63/100Medium35 findingsView report
  2. 63/100Medium34 findingsView report
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