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Security report for acuitymd.com

AcuityMD, Inc. · Healthcare · N/a

Medium risk. 4 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

73/100

Risk levelMedium

0–100, higher is better. How it is calculated

AcuityMD, Inc. operates a specialized SaaS platform designed to support sales and marketing professionals in the medical technology industry. The platform focuses on enabling MedTech companies to identify target markets, discover sales opportunities, and streamline commercial processes. The company is positioned as a trusted provider with over 350 customers and participates in industry events such as Flywheel 2025. Their services include market segmentation, pipeline growth, contract management, and territory targeting, tailored specifically for the MedTech sector. Technically, the website is built on Webflow CMS and leverages a modern technology stack including HubSpot for marketing automation, Google Tag Manager, Facebook and LinkedIn advertising pixels, and Hotjar for user behavior analytics. The site demonstrates fast performance, excellent mobile optimization, and good SEO and accessibility practices. The presence of a cookie consent mechanism and privacy policy indicates attention to privacy compliance. From a security perspective, the site enforces HTTPS and uses consent management tools, but lacks explicit security headers such as Content-Security-Policy and X-Frame-Options. No vulnerabilities or exposed sensitive data were detected in the HTML content. However, the absence of a published security policy or incident response information suggests room for improvement in transparency and preparedness. Overall, the website is professional, trustworthy, and well-constructed, though the lack of WHOIS data and direct contact emails slightly reduces transparency. The security posture is solid but could be enhanced with additional headers and published policies. Strategic recommendations include improving security header implementation, publishing a security policy, and providing clearer direct contact information to enhance trust and compliance.

Scanned

NIS2 and GDPR posture

GDPR outside view
68/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching acuitymd.com

This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

€39.90one-time

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
72
Security headers
30
Email security
80
DNS health
90
Network security
100
GDPR outside view
68
Average
73

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

AcuityMD targets the niche MedTech industry with a SaaS platform that addresses unique commercial challenges faced by medical device companies. Their competitive advantage lies in industry-specific data integration and workflows that streamline sales and marketing efforts. Revenue likely derives from subscription licenses to their platform. The company’s customer base of 350+ clients and participation in industry events indicate steady growth and market acceptance. The platform supports multiple user roles including sales reps, leaders, and marketers, enhancing cross-functional collaboration. The marketing ecosystem includes partnerships with HubSpot and major ad networks, supporting lead generation and customer engagement. The absence of public WHOIS data suggests either recent domain registration or privacy protection, which is not uncommon for tech startups. Overall, AcuityMD demonstrates a focused business model with strong industry alignment and digital marketing sophistication.

Security posture

The website exhibits a mature security posture with HTTPS enforced and use of cookie consent management, indicating compliance with privacy regulations such as GDPR. The integration of HubSpot and other marketing tools is handled with event tracking and consent mechanisms. However, the lack of explicit security headers such as Content-Security-Policy and X-Frame-Options is a gap that could expose the site to certain web-based attacks. No security or incident response policies are published, which limits transparency and preparedness in case of security incidents. No vulnerabilities or sensitive data exposures were detected in the site content. The absence of a vulnerability disclosure or security.txt file suggests limited engagement with external security researchers. Overall, the site is secure for typical business use but would benefit from enhanced security controls and published policies to improve trust and compliance.

Recommendations

  1. Implement and enforce security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to mitigate common web vulnerabilities.
  2. Publish a clear security policy and incident response plan on the website to improve transparency and preparedness.
  3. Add a vulnerability disclosure policy or security.txt file to encourage responsible reporting of security issues.
  4. Provide direct company contact emails and phone numbers for sales and support to enhance business credibility and user trust.
  5. Regularly review and update privacy and cookie policies to maintain compliance with evolving regulations such as GDPR and CCPA.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
AcuityMD, Inc.
Description
AcuityMD is a commercial platform built for the medical technology industry. It helps sales and marketing professionals identify target markets, surface top opportunities, and grow their business.
Key services
Opportunity discovery, User tracking, Market segmentation, Sales pipeline growth, Contract management, Territory and targeting management
Content quality
excellent
Branding
consistent

Technology

Stack
Webflow, Google Tag Manager, HubSpot, Facebook Pixel, Hotjar, LinkedIn Insight Tag, Splide.js, jQuery
Frameworks
Webflow CMS
Platforms
HubSpot CRM/Marketing, Google Analytics (via GTM), Facebook Ads, LinkedIn Ads
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of consent management platform (CookieYes)
  • Use of HubSpot form submission event tracking

Analytics and tracking

Services
HubSpot Analytics, Google Tag Manager, Hotjar
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
Facebook Ads, LinkedIn Ads
Tracking pixels
Facebook Pixel, LinkedIn Insight Tag, Hotjar
Marketing tools
HubSpot
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenge.
  2. Content is rich, professional, and targeted to MedTech sales professionals.
  3. Strong use of modern marketing and analytics tools.
  4. No direct company contact emails or phone numbers found on homepage; contact via form only.
  5. No explicit security or incident response policies published.
  6. WHOIS data unavailable, reducing transparency but site appears legitimate.
  7. Good privacy and cookie policy presence with consent mechanism.
Technical notes

Notes

The website is built on a modern Webflow CMS platform, leveraging a robust tech stack including HubSpot for marketing automation, Google Tag Manager for tag management, and tracking pixels from Facebook and LinkedIn for advertising and retargeting. The site uses Splide.js for carousel functionality and jQuery for DOM manipulation. Hosting is via Webflow’s CDN, ensuring fast load times and global availability. The site is mobile optimized with responsive design and good accessibility features. SEO is supported by proper meta tags and Open Graph data. No technical debt or deprecated libraries were detected. Opportunities exist to enhance security headers and publish additional compliance documentation to reduce technical risks.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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