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Security report for trackingplan.com

Trackingplan · Technology · N/a

Medium risk. 4 critical or high findings in Security headers, SSL/TLS and 1 other check.

Security score

72/100

Risk levelMedium

0–100, higher is better. How it is calculated

Trackingplan is a SaaS company specializing in automated digital analytics quality assurance and monitoring. Their platform provides real-time detection of issues in analytics implementations, marketing pixels, campaigns, and data privacy compliance. Trusted by over 200 tech leaders, Trackingplan integrates with major analytics and marketing tools to deliver actionable alerts and root cause analysis, helping teams maintain data integrity and optimize marketing ROI. The website is professionally designed, mobile-optimized, and rich in content, reflecting a mature digital presence. Technically, the site leverages modern frameworks and third-party services, ensuring fast performance and good SEO. Security posture is solid with HTTPS and cookie consent mechanisms, though explicit security policies and incident response contacts are not publicly detailed. WHOIS data is missing or unavailable, which slightly impacts trust but does not detract from the overall professional presentation. No WAF or blocking mechanisms were detected, and the site contains no adult or questionable content.

Scanned

NIS2 and GDPR posture

GDPR outside view
88/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak SSL Key Length

      SSL certificate uses 256-bit key, which is considered weak

      What to do: Use at least 2048-bit RSA or 256-bit ECC key

      • CWE-326
      • OWASP A04:2025
      • Mozilla TLS: Mozilla Server Side TLS 6.0 intermediate: rsa_key_size 2048

  3. DNS health

    DNS sends visitors and email to the right servers. Misconfigured records can cause outages or let someone redirect your traffic.

    • High

      Unregistered MX Record

      MX record points to unregistered domain: i74722xu2yvwb6taigbxx2rvvyppjyyhjgkwqxymz7yimzywjuka.mx-verification.google.com

      What to do: Remove or fix MX record pointing to unregistered domain

      • RFC 5321 §5.1
      • NIS2 21(2)(i)
      • IR 2024/2690 12.4: Implementing Regulation (EU) 2024/2690, Annex point 12.4: Asset inventory
      • NIST CM-8: NIST SP 800-53 Rev. 5 CM-8: System Component Inventory

Need hands-on remediation? Email guard@offseq.com

Keep watching trackingplan.com

This scan found 20 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

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Full report

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
75
Security headers
30
Email security
75
DNS health
65
Network security
100
GDPR outside view
88
Average
72

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Trackingplan operates in the technology sector, targeting digital analysts, marketers, developers, QA teams, and agencies. Their business model is SaaS-based, focusing on analytics quality assurance and monitoring. The company positions itself as a competitive alternative to established players like ObservePoint and AVO. Their ecosystem includes integrations with leading analytics and marketing platforms, enhancing their value proposition. The website features customer testimonials and detailed resources, indicating a focus on customer education and support. While direct contact details are sparse, the presence of privacy and cookie policies suggests compliance awareness. The lack of WHOIS data is a notable gap, warranting further verification. Overall, Trackingplan demonstrates a strong market presence with a clear value proposition and growth potential.

Security posture

The website enforces HTTPS and employs asynchronous script loading to minimize performance impact. Cookie consent is implemented via a recognized consent management tool, supporting GDPR compliance. However, explicit security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options are not visibly set in the HTML, which could be improved. No vulnerabilities or exposed sensitive data were detected in the content. The absence of a public security policy or incident response contact limits transparency. WHOIS data absence raises questions about domain registration legitimacy but does not directly indicate compromise. Overall, the security posture is good but could benefit from enhanced header policies and clearer security communications.

Recommendations

  1. Implement and publicly document comprehensive security headers including CSP, X-Frame-Options, and X-Content-Type-Options.
  2. Publish a dedicated security policy and incident response page with clear contact channels for security issues.
  3. Verify and update WHOIS domain registration information to improve trust and transparency.
  4. Add clear company contact information including emails and phone numbers to enhance credibility.
  5. Maintain and enhance privacy compliance measures, including regular audits of cookie consent and data protection practices.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Trackingplan
Description
Trackingplan provides fully automated observability to detect problems in digital analytics, maintain up-to-date tracking plans, and foster collaboration. It works across web, tag manager, apps, and server-side stacks to audit implementations, alert on errors and changes, and perform root cause analysis.
Key services
Automated discovery and audit of Martech stacks, Real-time alerts on analytics errors and traffic anomalies, Root cause analysis for quick error resolution, Monitoring of pixels, campaigns, and data privacy compliance, Integrations with major analytics and marketing platforms
Content quality
excellent
Branding
consistent

Technology

Stack
Webflow CMS, Google Tag Manager, Google Analytics, jQuery, Tiny Slider, Lity Lightbox, Finsweet Cookie Consent, LinkedIn Insight Tag, Ahrefs Analytics, Factors.ai
Frameworks
Webflow
Platforms
Web, Mobile apps (Android, iOS SDKs)
Performance
fast
Mobile
excellent
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Asynchronous loading of scripts
  • Cookie consent mechanism implemented
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Google Analytics, Amplitude, Adobe Analytics, Mixpanel, Snowplow, Hotjar, Heap, Fullstory, mParticle, Segment
Tracking level
moderate
Privacy practices
good

Advertising

Ad networks
Google Ads, Facebook Pixel, TikTok, Criteo, Twitter Pixel, Pinterest Pixel, Linkedin Pixel
Tracking pixels
Amplitude, Adobe Analytics, Mixpanel, Snowplow, Hotjar, Heap, Fullstory, mParticle, Segment, Hubspot, Marketo, Intercom, Drift, Braze, Salesforce, Rudderstack, Optimizely
Marketing tools
Hubspot, Marketo, Intercom, Drift, Braze, Salesforce
Transparency
good

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content and professional design
  2. Strong focus on automated analytics quality assurance and monitoring
  3. Comprehensive integrations with major analytics and marketing platforms
  4. Good privacy and cookie consent implementation
  5. No direct contact emails or phone numbers found on main site
  6. No explicit security policy or incident response contact found
  7. WHOIS data missing or domain not registered publicly
  8. No WAF or blocking mechanisms detected
  9. No adult or questionable content detected
Technical notes

Notes

The website is built on Webflow CMS and uses modern JavaScript libraries such as jQuery, Tiny Slider, and Lity Lightbox. It integrates with multiple third-party analytics and marketing services, including Google Tag Manager, Google Analytics, and various pixel tracking tools. Hosting appears to be via Webflow's CDN, ensuring fast content delivery. The site is mobile-optimized with responsive design and accessibility considerations. Performance is fast with asynchronous loading of scripts and optimized images. SEO is supported by proper meta tags, Open Graph data, and structured JSON-LD for video and corporation schema. Technical debt appears minimal, but the site could improve by explicitly setting security headers and providing more detailed technical documentation for security and privacy.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 72/100Medium29 findingsView report
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