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Security report for subaru.ca

Subaru Canada, Inc · Transportation · Canada

Medium risk. 6 critical or high findings in Security headers, GDPR outside view and 1 other check.

Security score

62/100

Risk levelMedium

0–100, higher is better. How it is calculated

Subaru Canada, Inc operates the official Canadian website for Subaru vehicles, providing detailed information on their sedans, wagons, and SUVs. The website serves Canadian consumers and supports dealer location services. The company is well-established with a domain age dating back to 2000, reflecting its longstanding presence in the automotive market. The site demonstrates consistent branding and professional content tailored to its target audience. Technically, the website employs a variety of modern analytics and marketing technologies including Google Analytics, Microsoft Application Insights, Facebook Pixel, TikTok Pixel, and Visual Website Optimizer, indicating a mature digital marketing infrastructure. The site is hosted under a reputable registrar and uses HTTPS with standard security headers, although DNSSEC is not enabled, which is a potential area for improvement. Security posture is solid with no evident vulnerabilities or exposed sensitive data. However, the absence of explicit privacy and cookie policies and lack of visible contact information in the analyzed HTML content represent compliance and transparency gaps. Overall, the website is professional, secure, and trustworthy, but could enhance user trust and compliance by publishing clear privacy and cookie policies and providing direct contact details.

Scanned

NIS2 and GDPR posture

GDPR outside view
73/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

6 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Strict-Transport-Security header

      Forces HTTPS connections

      What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"

      • CWE-319
      • OWASP A04:2025
      • ASVS V3.4.1
    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…
  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

Need hands-on remediation? Email guard@offseq.com

Keep watching subaru.ca

This scan found 27 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Full report

€39.90one-time

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Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
42
Security headers
15
Email security
75
DNS health
65
Network security
100
GDPR outside view
73
Average
62

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Subaru Canada holds a strong market position as a key automotive brand in Canada, focusing on passenger vehicles such as sedans, wagons, and SUVs. The business model revolves around vehicle sales supported by a dealer network and digital marketing efforts. The company leverages extensive analytics and tracking tools to optimize marketing campaigns and user engagement. The website's content and structure indicate a focus on consumer education and lead generation through dealer locators and vehicle information. The absence of visible contact details on the main page suggests that contact information may be provided elsewhere or through dealer sites. The company benefits from a consistent brand image and a mature digital presence, supporting its competitive advantage in the Canadian automotive sector.

Security posture

The website demonstrates a good security posture with HTTPS enforced and standard security headers present. There is no evidence of exposed sensitive information or vulnerable libraries in the provided HTML content. The use of multiple third-party analytics and marketing scripts is extensive, which increases the attack surface but appears well-managed. DNSSEC is not enabled, which could be improved to enhance DNS security. No explicit security policies, incident response contacts, or vulnerability disclosure mechanisms are published on the site, which limits transparency and may affect incident handling readiness. Overall, the site is secure but could benefit from enhanced security documentation and DNS security improvements.

Recommendations

  1. Publish comprehensive privacy and cookie policies prominently on the website to improve compliance and user trust.
  2. Enable DNSSEC for the domain to strengthen DNS security and prevent spoofing.
  3. Add a security.txt file and vulnerability disclosure policy to facilitate responsible reporting of security issues.
  4. Provide clear contact information including security incident response contacts to improve transparency and readiness.
  5. Enhance accessibility features and ensure compliance with accessibility standards to improve user experience for all visitors.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Subaru Canada, Inc
Description
Official Subaru Canada site providing photos, videos, specs, and reviews on Subaru sedans, wagons, and SUVs. Includes dealer locator.
Key services
Vehicle information and specifications, Dealer locator, Marketing and promotional content
Content quality
good
Branding
consistent

Technology

Stack
jQuery, Google Analytics, Google Tag Manager, Microsoft Application Insights, Facebook Pixel, TikTok Pixel, Bing Ads, Crazy Egg, Visual Website Optimizer (VWO)
Performance
moderate
Mobile
good
Accessibility
basic
SEO
good

Security

Observed score
80/100
Good practices seen
  • HTTPS enabled
  • No exposed sensitive data in HTML
  • Use of consent management for cookies
  • No DNSSEC enabled (potential improvement area)

Analytics and tracking

Services
Google Analytics, Microsoft Application Insights, Microsoft Clarity, Crazy Egg, Visual Website Optimizer, Facebook Pixel, TikTok Pixel, Bing Ads
Tracking level
extensive
Privacy practices
basic

Advertising

Ad networks
Bing Ads, Twitter Ads
Tracking pixels
Facebook Pixel, TikTok Pixel, Microsoft Clarity, Crazy Egg, Visual Website Optimizer
Marketing tools
Visual Website Optimizer
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is official Subaru Canada site with consistent branding.
  2. Extensive use of third-party analytics and marketing tools.
  3. No explicit privacy or cookie policy pages found in provided content.
  4. No visible contact emails or phone numbers in the analyzed HTML content.
  5. WHOIS data confirms domain ownership by Subaru Canada, Inc.
  6. No security.txt or vulnerability disclosure information found.
  7. Website uses HTTPS and standard security headers but DNSSEC is not enabled.
  8. Content is automotive focused and safe for general audiences.
Technical notes

Notes

The website uses a modern technology stack with jQuery and multiple analytics and marketing platforms such as Google Analytics, Microsoft Application Insights, Facebook Pixel, TikTok Pixel, Bing Ads, Crazy Egg, and Visual Website Optimizer. The site is served over HTTPS with appropriate cache control headers. The domain is registered with Tucows.com Co. and uses DNS servers associated with akn.ca and aknetworks.net. Performance is moderate with asynchronous loading of scripts to optimize page load times. Mobile optimization is good, and SEO meta tags are properly configured. No CMS is explicitly detected from the HTML content. The site could improve by enabling DNSSEC and enhancing accessibility and privacy compliance features.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

Earlier scans of this domain

  1. 62/100 +7Medium35 findingsView report
  2. 55/100Medium29 findingsView report
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