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Security report for rexona.com

Unilever · Retail · Finland

Medium risk. 3 critical or high findings in Security headers and Email security.

Security score

71/100

Risk levelMedium

0–100, higher is better. How it is calculated

The website www.rexona.com/fi/home.html represents the Finnish localized site for Rexona, a personal care brand specializing in deodorants and antiperspirants, owned by Unilever. The site is professionally designed, well-branded, and provides product information and marketing content targeted at general consumers in Finland. It leverages a modern digital infrastructure based on Adobe Experience Manager and integrates privacy compliance tools such as OneTrust for cookie consent. Security posture is strong with HTTPS enforced and no visible vulnerabilities, although explicit security headers and incident response information are absent. The WHOIS data is missing or unavailable, which is unusual but the site’s strong corporate branding and linkage to official Unilever domains support its legitimacy. Overall, the site is a reliable and professional brand presence with good privacy compliance and user experience.

Scanned

NIS2 and GDPR posture

GDPR outside view
88/ 100 · Low
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

3 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  2. Email security

    SPF, DKIM and DMARC stop others sending email that looks like it comes from your domain, a common route to phishing and invoice fraud.

    • High

      No SPF record found

      SPF helps prevent email spoofing

      What to do: Add SPF record: "v=spf1 include:_spf.yourmailprovider.com ~all"

Need hands-on remediation? Email guard@offseq.com

Keep watching rexona.com

This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
95
Security headers
30
Email security
40
DNS health
75
Network security
100
GDPR outside view
88
Average
71

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Rexona operates as a key personal care brand under the global Unilever umbrella, focusing on retail sales of deodorants and antiperspirants. The business model centers on brand marketing, product information dissemination, and consumer engagement through localized websites. The Finnish site targets local consumers with language-specific content and product listings. The company benefits from Unilever’s extensive market presence and resources, positioning Rexona as a leading brand in the personal care retail sector. The website ecosystem includes related Unilever domains for legal, privacy, and corporate information, indicating a mature partnership and compliance framework. Growth indicators include active content updates and integration of modern marketing and privacy technologies.

Security posture

The website demonstrates a mature security posture with HTTPS enabled and cookie consent mechanisms implemented via OneTrust. No security headers were detected in the HTML content, suggesting room for improvement in HTTP header security controls such as Content Security Policy and HSTS. There is no published security policy or incident response contact information, which could be enhanced to improve transparency and readiness. No vulnerabilities or exposed sensitive data were found in the content. The absence of WHOIS data is a minor concern but does not strongly impact the security trustworthiness given the corporate context. Overall, the site is secure for typical consumer interactions but could benefit from additional security best practices and published policies.

Recommendations

  1. Implement and publish explicit security headers including CSP, HSTS, and X-Frame-Options to enhance browser security.
  2. Provide a publicly accessible security policy and incident response contact information to improve transparency and trust.
  3. Consider publishing a vulnerability disclosure policy or security.txt file to facilitate responsible reporting.
  4. Enhance WHOIS transparency if possible to align domain registration data with corporate identity.
  5. Maintain and regularly update privacy and cookie compliance mechanisms to adhere to evolving regulations.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Unilever
Description
Rexona antaa sinulle tehokkaan suojan hikoilua vastaan. Tutustu tuotevalikoimaamme ja vinkkeihimme klikkaamalla tästä!
Key services
Deodorants, Antiperspirants, Product information and marketing
Content quality
good
Branding
consistent

Technology

Stack
Adobe Experience Manager (AEM), Adobe Launch (Tag Manager), OneTrust (Cookie Consent), JavaScript, CSS, HTML5
Frameworks
Adobe AEM
Platforms
AEM SaaS
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Cookie consent mechanism implemented
  • No exposed sensitive data in HTML

Analytics and tracking

Services
Adobe Analytics
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Adobe Launch, OneTrust
Marketing tools
Adobe Experience Manager, OneTrust Cookie Consent
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with rich content.
  2. No WAF or blocking mechanisms detected.
  3. Strong branding and consistent Unilever corporate identity.
  4. Comprehensive privacy and cookie policies present.
  5. No direct contact emails or phone numbers found; contact via form only.
  6. No explicit security policy or incident response information published.
  7. Modern technology stack with Adobe AEM and OneTrust integration.
  8. No suspicious or malicious content detected.
  9. WHOIS data missing, which is unusual but not necessarily suspicious given corporate branding.
Technical notes

Notes

The website is built on Adobe Experience Manager (AEM), a robust enterprise CMS platform, indicating a high level of technical maturity. It uses Adobe Launch for tag management and OneTrust for cookie consent, reflecting compliance with privacy regulations. The site loads multiple deferred CSS and JS resources for performance optimization and includes responsive design features for mobile usability. The presence of structured data (JSON-LD) and Open Graph tags supports SEO and social media integration. Performance is moderate with good mobile optimization and accessibility features. No legacy or vulnerable libraries were detected in the provided content. Overall, the technical infrastructure is modern, scalable, and well-implemented for a global brand website.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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