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Security report for pon.com

Pon Holdings B.V. · Transportation · Netherlands

Medium risk. 4 critical or high findings in SSL/TLS, Security headers and 1 other check.

Security score

64/100

Risk levelMedium

0–100, higher is better. How it is calculated

Pon Holdings B.V. is a well-established multinational family business headquartered in the Netherlands, specializing in transportation and mobility solutions. With over €10 billion in annual turnover and 11,300 employees worldwide, Pon operates through multiple clusters including bike leasing, automotive wholesale and retail, and luxury car dealerships. The company emphasizes sustainable and efficient mobility, serving millions of customers with innovative services such as bike subscriptions and shared mobility solutions. The website reflects a mature digital presence with professional design, clear navigation, and comprehensive corporate information. Technically, the site is built on WordPress with modern libraries and is hosted behind Cloudflare DNS, ensuring good performance and security. Security posture is strong with HTTPS enforced and no visible vulnerabilities, though improvements can be made by enabling DNSSEC and publishing explicit security policies. Privacy compliance is good with a detailed privacy statement and terms of use, but lacks a cookie consent mechanism. Overall, Pon.com is a trustworthy and professional corporate website representing a major player in the transportation industry.

Scanned

NIS2 and GDPR posture

GDPR outside view
53/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

4 findings rated critical or high. Fix these first.

  1. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • Critical

      Unable to retrieve SSL certificate

      Could not establish secure connection to retrieve certificate information

      What to do: Check if the server is accessible and SSL/TLS is properly configured

  2. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing Content-Security-Policy header

      Controls resources the browser is allowed to load

      What to do: Implement a Content-Security-Policy appropriate for your application

      • ASVS V3.4.3
      • OWASP Secure Headers: OWASP Secure Headers Project recommends Content-Security-Policy: default-src 'self'; form-action 'self'; base-uri 'self'; object-src 'none';…

  3. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Cookie Policy found

      GDPR requires clear information about cookie usage

      What to do: Add a dedicated cookie policy explaining cookie usage and purposes

    • High

      No Cookie Consent Banner found

      GDPR requires explicit consent for non-essential cookies

      What to do: Implement a cookie consent banner that appears on first visit

Need hands-on remediation? Email guard@offseq.com

Keep watching pon.com

This scan found 16 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

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Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
0
Security headers
65
Email security
80
DNS health
85
Network security
100
GDPR outside view
53
Average
64

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Pon holds a leading market position as the largest mobility group in the Netherlands with a diversified portfolio of brands and subsidiaries. Its business model leverages multiple revenue streams from bike leasing, automotive sales, and mobility services. The company targets a broad audience including consumers, businesses, and job seekers. Strategic partnerships with sports teams and cultural institutions enhance brand visibility and social responsibility. The website's content and structure support business growth by showcasing company history, activities, and career opportunities. The presence of a dedicated career domain (jobsatpon.com) indicates a focus on talent acquisition. The company’s longevity and scale are supported by consistent domain registration data and strong branding.

Security posture

The website demonstrates a solid security foundation with HTTPS enabled and no exposed sensitive data. The absence of DNSSEC is a minor gap that could be addressed to improve DNS security. No security headers were detected in the provided data, suggesting room for enhancement in HTTP response security. The site does not publish a formal security policy or incident response contacts, which could improve transparency and preparedness. No vulnerabilities or malicious content were found. The use of reputable third-party scripts and analytics with minimal tracking aligns with privacy best practices. Overall, the security posture is good but could be strengthened with additional policies and technical controls.

Recommendations

  1. Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
  2. Implement and publish a formal security policy and incident response contact information to improve transparency and readiness.
  3. Add a cookie consent mechanism to comply fully with GDPR and enhance user privacy controls.
  4. Deploy security headers such as Content-Security-Policy, X-Content-Type-Options, and X-Frame-Options to harden HTTP responses.
  5. Regularly audit third-party scripts and analytics to ensure no vulnerable or privacy-invasive components are included.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Pon Holdings B.V.
Description
Pon is a leading family multinational with an annual turnover of over €10 billion. It employs 11,300 people across 32 countries on six continents, headquartered in the Netherlands. The company operates 120 companies in five clusters: Pon.Bike, Luxury & Performance Cars NL & Asia, Luxury & Performance Cars North America, Automotive Wholesale, and Automotive Retail. Pon focuses on efficient and sustainable mobility solutions including bike leasing, shared scooters, mobility cards, shared cars, and bike subscriptions.
Key services
Bike leasing, Shared scooters, Mobility cards, Shared cars, Bike subscriptions, Automotive wholesale and retail, Luxury and performance car dealerships
Content quality
excellent
Branding
consistent

Technology

Stack
WordPress 6.8.1, jQuery 3.7.1, Yoast SEO plugin, Cloudflare DNS, Plyr video player, Swiper slider, Slick slider, Rellax (parallax), Simple Analytics
Frameworks
WordPress
Platforms
WordPress CMS
Performance
moderate
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of security-conscious scripts (deferred loading, emoji polyfill)
  • No visible vulnerable libraries

Analytics and tracking

Services
Simple Analytics
Tracking level
minimal
Privacy practices
good

Advertising

Tracking pixels
Simple Analytics
Transparency
basic

Site quality

Design
excellent
User experience
excellent
Content relevance
excellent
Navigation
excellent
Professionalism
excellent
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Content is rich, professionally presented, and well-structured.
  3. Strong corporate branding and consistent messaging.
  4. Use of modern web technologies and SEO best practices.
  5. Privacy and terms pages are present and comprehensive.
  6. No direct email or phone contact found on the homepage; contact is via form.
  7. No explicit cookie consent mechanism detected.
  8. No explicit security policy or incident response contacts published.
  9. No suspicious or malicious content detected.
Technical notes

Notes

Pon.com is built on a modern WordPress CMS platform using version 6.8.1, leveraging popular JavaScript libraries such as jQuery, Plyr for video playback, Swiper and Slick for sliders, and Rellax for parallax effects. The site uses Yoast SEO plugin for metadata management and structured data implementation, enhancing search engine visibility. Hosting is supported by Cloudflare DNS, providing reliable DNS resolution and potential CDN benefits. Performance is moderate with video content and rich media, but mobile optimization and accessibility are rated good. The site uses minimal tracking via Simple Analytics, favoring privacy. Technical debt appears low with up-to-date libraries and no deprecated technologies detected. Opportunities exist to improve security headers and DNS security. Overall, the technical infrastructure supports a professional and scalable web presence.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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