The website www.originallongdrink.com represents the Hartwall Original Long Drink brand, a well-established Finnish alcoholic beverage company. The site provides product information, brand marketing, and links to an official online store. It targets adult consumers with an age verification gate and detailed cookie consent mechanisms, reflecting compliance with privacy regulations. The technical infrastructure leverages Microsoft Azure hosting, ASP.NET framework, and integrates multiple analytics and marketing tools such as Piwik Pro, Klaviyo, and Google Tag Manager. Security posture is strong with HTTPS enforcement and age gating, though some security headers are not explicitly confirmed. The absence of WHOIS data is a notable anomaly, slightly reducing trust but not undermining the overall legitimacy given the professional presentation and brand association.
Scanned ·
NIS2 and GDPR posture
GDPR outside view
83/ 100 · Low
Checks completed
7of 7
NIS2 Art. 21(2)
a(a) Risk analysis and security policies: Not visible from outside
b(b) Incident handling: One indicator
c(c) Business continuity, backups and crisis management: Not visible from outside
d(d) Supply chain security: Not visible from outside
e(e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
f(f) Assessing the effectiveness of security measures: Not visible from outside
g(g) Cyber hygiene and security training: Not visible from outside
h(h) Cryptography and encryption: Partly checked
i(i) HR security, access control and asset management: One indicator
j(j) Multi-factor authentication and secured communications: Not visible from outside
Partly checked
One indicator
Not visible from outside
This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.
GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.
Priority findings
5 findings rated critical or high. Fix these first.
Email security
SPF, DKIM and DMARC stop others sending email that looks like it comes from your domain, a common route to phishing and invoice fraud.
Critical
No email authentication configured
Domain is vulnerable to email spoofing
What to do: Implement SPF, DKIM, and DMARC immediately
Security headers
Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.
High
Missing Strict-Transport-Security header
Forces HTTPS connections
What to do: Add "Strict-Transport-Security: max-age=31536000; includeSubDomains; preload"
This scan found 22 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.
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TLS certificates and expiry
DNS records
SPF, DKIM and DMARC
Security headers
GDPR and NIS2 posture
Exposed services
Third-party trackers
Security score drift
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Results by check
Each check with its score, findings and the evidence it collected.
How this score is calculated
The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.
Counted in this score
SSL/TLS
75
Security headers
15
Email security
60
DNS health
75
Network security
100
GDPR outside view
83
Average
68
Not counted
NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.
Findings that cap the score at 49
Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.
The certificate is not trusted by browsers
The website is not served over HTTPS
A database, remote desktop, file-sharing or Telnet service is reachable from the internet
The page loads a script from a compromised source
The domain registration has expired
SPF authorises every server to send mail as the domain
Partial scans
When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.
Risk levels
Critical0–25
High26–49
Medium50–75
Low76–100
Breach exposure
Leaked credentials and lookalike domains from OffSeq Breach. The counts are free; the detailed lists are paid add-ons.
Dark web exposure
Add-on
Leaked records that mention originallongdrink.com, from OffSeq Breach.
No leaked records found
Breach holds no records for originallongdrink.com right now. New leaks arrive continuously, so monitoring on Breach alerts you if that changes.
Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.
Business context
Business profile
Hartwall positions itself as a leading beverage brand in Finland with international reach. The business model focuses on product marketing and brand awareness, supported by a professional website that showcases product lines and directs users to purchase channels. The company uses advanced marketing and analytics platforms to optimize user engagement and advertising effectiveness. The partnership with Innoflame for e-commerce indicates a robust sales ecosystem. The lack of direct contact emails or phone numbers on the site suggests a preference for contact via forms or partner sites. Overall, the brand maintains a consistent and professional digital presence aligned with its market segment.
Security posture
The website demonstrates a mature security posture with HTTPS enforced and an age verification mechanism appropriate for alcohol-related content. The cookie consent banner is comprehensive and GDPR compliant, offering granular control to users. However, explicit security policies, incident response contacts, and vulnerability disclosure mechanisms are not visible, which could be improved to enhance transparency and readiness. The use of multiple third-party scripts necessitates ongoing security audits to mitigate risks. No immediate vulnerabilities or exposed sensitive data were detected in the HTML content. Security headers could be explicitly confirmed and enhanced.
Recommendations
Implement and verify standard security headers such as X-Frame-Options and X-Content-Type-Options to strengthen browser security.
Publish explicit security and incident response policies, including contact channels for reporting vulnerabilities.
Add a terms of service page to clarify user agreements and legal protections.
Provide verified company contact emails and phone numbers to improve business credibility and user trust.
Consider publishing a security.txt file to facilitate responsible vulnerability disclosure.
Site observations
Automated reading of the public site. Ratings are indicative.
Business
Company
Hartwall
Description
Hartwall Original® Long Drink. Raikas yhdistelmä käsintehtyä suomalaista giniä ja greippiä.
Key services
Product information, Brand marketing, Online store link
Content quality
good
Branding
consistent
Technology
Stack
Microsoft Azure, ASP.NET, Google Tag Manager, Piwik Pro, Klaviyo, Cookie Information, Material Icons, Azure Application Insights
Frameworks
ASP.NET
Platforms
Microsoft Azure
Performance
moderate
Mobile
good
Accessibility
good
SEO
good
Security
Observed score
85/100
Good practices seen
HTTPS enforced
Age verification gate
Cookie consent with detailed categories
No exposed sensitive data in HTML
Analytics and tracking
Services
Piwik Pro, Microsoft Azure Application Insights, Google Tag Manager, Klaviyo
Tracking level
extensive
Privacy practices
good
Advertising
Ad networks
Adform, Google Marketing Platform, Snapchat
Tracking pixels
Piwik Pro, Klaviyo, Microsoft Azure Application Insights
Marketing tools
Klaviyo
Transparency
good
Site quality
Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high
Key observations
Website is fully accessible with no blocking or WAF challenge
Comprehensive cookie consent mechanism with detailed categories and descriptions
Age verification gate present, appropriate for alcohol-related content
Use of multiple third-party analytics and marketing tools
No explicit contact emails or phone numbers found in the HTML content
WHOIS data missing, which is unusual for a commercial domain
Website content is in Finnish with options for English and Swedish
Strong branding consistent with Hartwall company
No visible security policy or incident response information
No terms of service page detected
Technical notes
Notes
The website is built on a modern technology stack including Microsoft Azure hosting and ASP.NET framework. It integrates multiple analytics and marketing tools such as Piwik Pro, Klaviyo, and Google Tag Manager, indicating a data-driven approach to user engagement. The site is mobile optimized with responsive design and accessibility features such as focus trapping in modals. Performance is moderate with video and image assets optimized for different devices. The cookie consent mechanism is implemented with a detailed overlay and category controls, reflecting compliance with privacy laws. No CMS was explicitly detected, suggesting a custom or proprietary platform. Hosting on Azure provides scalability and reliability.
Standards and sources
Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.
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