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Security report for michelobultra.com

Michelob ULTRA · Retail · United States

Medium risk. 5 critical or high findings in Security headers, GDPR outside view and 2 other checks.

Security score

72/100

Risk levelMedium

0–100, higher is better. How it is calculated

Michelob ULTRA is a premium light beer brand targeting health-conscious adults and social athletes. The website presents a professional and consistent brand image, emphasizing low-calorie and low-carb beer options. The business operates within the retail sector, specifically alcoholic beverages, and is a subsidiary of Anheuser-Busch InBev. The digital infrastructure leverages modern web technologies including React (Next.js), Font Awesome, Google Tag Manager, and Microsoft Clarity, indicating a mature and well-maintained online presence. Privacy and cookie policies are implemented with GDPR compliance, and user tracking is moderate via standard analytics tools. Security posture is strong with HTTPS enforcement and security headers, though the absence of a public security policy and incident response details suggests room for improvement. The missing WHOIS data is a notable concern but does not detract significantly from the overall legitimacy given the brand's prominence and website quality. Strategic recommendations include publishing explicit security and incident response policies, enhancing direct contact information, and considering a vulnerability disclosure program to further build trust and security culture.

Scanned

NIS2 and GDPR posture

GDPR outside view
65/ 100 · Medium
Checks completed
7of 7

NIS2 Art. 21(2)

  1. (a) Risk analysis and security policies: Not visible from outside
  2. (b) Incident handling: One indicator
  3. (c) Business continuity, backups and crisis management: Not visible from outside
  4. (d) Supply chain security: Not visible from outside
  5. (e) Secure acquisition, development and maintenance, including vulnerability handling: Partly checked
  6. (f) Assessing the effectiveness of security measures: Not visible from outside
  7. (g) Cyber hygiene and security training: Not visible from outside
  8. (h) Cryptography and encryption: Partly checked
  9. (i) HR security, access control and asset management: One indicator
  10. (j) Multi-factor authentication and secured communications: Not visible from outside

This scan rated NIS2 with an earlier keyword method that is no longer shown; rescan for the per-article view. Risk management, continuity, supply chain, training, MFA, management oversight (Art. 20) and incident reporting (Art. 23) need internal evidence, and Guard cannot tell whether NIS2 applies to this organisation.

GDPR is indicative only, based on publicly visible signals: Articles 7, 12, 13 and 32 of Regulation (EU) 2016/679 and Article 5(3) of the ePrivacy Directive. Not a certification or legal assessment.

Priority findings

5 findings rated critical or high. Fix these first.

  1. Security headers

    Security headers are instructions your web server sends to every visitor’s browser. Missing ones leave visitors more exposed to attacks such as clickjacking and injected scripts.

    • High

      Missing X-Frame-Options header

      Prevents clickjacking attacks

      What to do: Add "X-Frame-Options: DENY" or "X-Frame-Options: SAMEORIGIN"

  2. GDPR outside view

    These are the privacy signals visitors and data protection authorities look for under GDPR.

    • High

      No Privacy Policy found

      GDPR requires a clear and accessible privacy policy

      What to do: Add a comprehensive privacy policy page and link to it prominently

    • High

      Third-party services without privacy policy

      Detected services: Google Analytics, Google APIs

      What to do: Document all third-party data sharing in your privacy policy

  3. SSL/TLS

    TLS encrypts the connection and proves the site is really yours. Weak or expiring certificates trigger browser warnings and put traffic at risk.

    • High

      Weak Protocols Supported

      Server supports weak protocols: TLSv1.1

      What to do: Disable TLS 1.0, TLS 1.1, and all SSL versions

      • CWE-327
      • OWASP A04:2025
      • ASVS V12.1.1

  4. DNS health

    DNS sends visitors and email to the right servers. Misconfigured records can cause outages or let someone redirect your traffic.

    • High

      Unregistered MX Record

      MX record points to unregistered domain:

      What to do: Remove or fix MX record pointing to unregistered domain

      • RFC 5321 §5.1
      • NIS2 21(2)(i)
      • IR 2024/2690 12.4: Implementing Regulation (EU) 2024/2690, Annex point 12.4: Asset inventory
      • NIST CM-8: NIST SP 800-53 Rev. 5 CM-8: System Component Inventory

Need hands-on remediation? Email guard@offseq.com

Keep watching michelobultra.com

This scan found 21 issues across 6 checks. Monitoring re-runs those checks daily, emails you when something material changes and records each fix, so you can show progress.

Daily monitoring

Recommended

€25per month

  • TLS certificates and expiry
  • DNS records
  • SPF, DKIM and DMARC
  • Security headers
  • GDPR and NIS2 posture
  • Exposed services
  • Third-party trackers
  • Security score drift

Email alerts on material changes and an exportable JSON history of every change.

Billed monthly to your card. Cancel anytime. The full timeline opens with your unlock code.

Full report

€39.90one-time

  • The complete analysis as a PDF you can cite
  • Email delivery with an unlock code
  • Lifetime access to this report

Prices incl. 21% VAT. Secure checkout by Mollie; sold by SEQ SIA, Latvia.

Results by check

Each check with its score, findings and the evidence it collected.

How this score is calculated

The security score runs 0–100, higher is better. It is the plain average of the security checks that completed in this scan, each counted equally. A check that could not run is left out: it counts neither as a pass nor as a fail.

Counted in this score

SSL/TLS
82
Security headers
55
Email security
70
DNS health
60
Network security
100
GDPR outside view
65
Average
72

Not counted

  • NIS2 outside view: Re-weights evidence from the TLS, email, DNS, network and hygiene checks, so counting it would count that evidence twice. Shown on its own.
  • OffSeq Observations: An AI reading of the site, useful context but not reproducible evidence. Shown on its own.

Findings that cap the score at 49

Each of these is serious on its own, so while any is present the site cannot rate better than high risk, however good the other checks are.

  • The certificate is not trusted by browsers
  • The website is not served over HTTPS
  • A database, remote desktop, file-sharing or Telnet service is reachable from the internet
  • The page loads a script from a compromised source
  • The domain registration has expired
  • SPF authorises every server to send mail as the domain

Partial scans

When the site blocks Guard or most checks cannot run, the score covers only the checks that ran (usually DNS and email), is capped at 75 and is shown as partial, without a risk level.

Risk levels

  • Critical0–25
  • High26–49
  • Medium50–75
  • Low76–100

Technical appendix

Business context, site observations and technical notes gathered during the scan, and the standards behind each reference.

Business context

Business profile

Michelob ULTRA holds a strong market position as a premium light beer brand appealing to active and health-conscious consumers. The business model focuses on consumer packaged goods with marketing efforts centered on lifestyle branding. Revenue streams likely include direct sales through retail channels and brand partnerships. The website supports brand engagement through content and social media integration. The company benefits from being part of a large parent company, Anheuser-Busch InBev, which provides scale and resources. The digital presence is optimized for performance and user experience, supporting growth and customer retention. Partnerships with analytics and cookie consent providers indicate a commitment to data-driven marketing and compliance. No suspicious or unrelated domains were found linked to the site, reinforcing a focused brand ecosystem.

Security posture

The website demonstrates a solid security posture with HTTPS enforced and multiple security headers present, including HSTS, CSP, and X-Frame-Options. No exposed sensitive data or vulnerable libraries were detected in the HTML content. The use of cookie consent mechanisms aligns with privacy regulations. However, the lack of a publicly available security policy or incident response contact reduces transparency and preparedness perception. No vulnerability disclosure or security.txt files were found, which could be improved to encourage responsible reporting and enhance security culture. Overall, the site is secure for users but could benefit from enhanced security communication and incident readiness disclosures.

Recommendations

  1. Publish a dedicated security policy page outlining security practices and commitments.
  2. Provide clear incident response contact channels such as security@ or abuse@ email addresses.
  3. Implement and publicize a vulnerability disclosure program or security.txt file.
  4. Add direct company contact emails and phone numbers for customer support and inquiries.
  5. Regularly review and audit third-party scripts and analytics tools for security risks.
Site observations

Automated reading of the public site. Ratings are indicative.

Business

Company
Michelob ULTRA
Description
Michelob ULTRA is a superior light beer brewed for the social athlete. 95 calories. 2.6 carbs.
Key services
Alcoholic beverage production and marketing, Brand engagement and promotions
Content quality
good
Branding
consistent

Technology

Stack
React (Next.js), Font Awesome, Google Tag Manager, Microsoft Clarity, OneTrust Cookie Consent
Frameworks
Next.js
Platforms
Web
Performance
fast
Mobile
good
Accessibility
good
SEO
good

Security

Observed score
85/100
Good practices seen
  • HTTPS enforced
  • Use of security headers
  • No exposed sensitive data in HTML
  • Secure cookie consent mechanism

Analytics and tracking

Services
Microsoft Clarity, Google Tag Manager
Tracking level
moderate
Privacy practices
good

Advertising

Tracking pixels
Microsoft Clarity
Marketing tools
Microsoft Clarity, OneTrust Cookie Consent
Transparency
good

Site quality

Design
good
User experience
good
Content relevance
good
Navigation
good
Professionalism
good
Trustworthiness
high

Key observations

  1. Website is fully accessible with no blocking or WAF challenges.
  2. Content is professionally presented and focused on alcoholic beverage marketing.
  3. Privacy and cookie policies are present and GDPR compliant.
  4. No direct company contact emails or phone numbers found; contact is via form.
  5. WHOIS data is missing, which reduces trustworthiness from a domain registration perspective.
  6. Use of modern web technologies and analytics tools is evident.
  7. No security policy or incident response information publicly available.
  8. No vulnerability disclosure or security.txt found.
  9. Website targets adult consumers interested in light beer and active lifestyle.
Technical notes

Notes

The website is built on a modern React framework (Next.js) with server-side rendering capabilities, enhancing performance and SEO. It uses Font Awesome for icons and integrates Google Tag Manager and Microsoft Clarity for analytics and user behavior tracking. Cookie consent is managed via OneTrust, ensuring compliance with privacy laws. The site is mobile optimized and accessible, with good SEO practices evident in meta tags and structured data. No common CMS was detected, suggesting a custom or proprietary content management solution. Performance is fast with preloading of fonts and images. The technical stack is robust, but hosting provider details are not explicitly identified. Opportunities exist to improve transparency around hosting and security operations to reduce technical risk.
Standards and sources

Reference chips under each finding point to the standard, regulation or specification the finding relates to. They are taken from the official datasets below and mapped conservatively: a finding with no defensible link shows none. NIS2 and GDPR references mark where a finding is relevant evidence, not a compliance verdict. Implementing Regulation (EU) 2024/2690 binds digital infrastructure and digital service providers; for other entities it is the most detailed public reading of the Article 21 measures. WCAG, EN 301 549, European Accessibility Act and Web Accessibility Directive references name the requirement an automated accessibility rule relates to; they are not a conformance verdict.

Retrieved 2026-10-25

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